Anna Delaney

Redesigned and implemented a mobile-first website that increased table bookings by 30 percent through improved navigation, accessibility, and responsive layouts. Developed and maintained digital assets including menus, booking forms, and promotional content to ensure brand consistency and enhance user engagement. Optimised site performance with SEO best practices and analytics tools, tracking visitor behaviour and adjusting content to drive higher conversion rates. Collaborated with restaurant management and marketing teams to align website updates with seasonal campaigns and customer experience goals.

Performed User Acceptance Testing (UAT) on consumer-facing websites, supporting the launch of more than 30 platforms to a new digital environment within seven months. Designed and deployed front-end check-in kiosks for urgent care facilities, reducing patient waiting room times by 12 percent and improving intake efficiency across five locations. Conducted user interviews, research, and prototype testing to inform the development of new consumer-first system capabilities, including pharmacy delivery services and virtual visit tools. Collaborated with product teams, project managers, engineers, and business stakeholders to translate research findings into digital solutions that improved patient satisfaction and accessibility.

Conduct user research, interviews, and usability studies to evaluate consumer-facing websites, delivering design recommendations that support a 5% company-wide growth initiative. Design and implement Power App solutions that enable executive leaders to manage travel and training requests, streamline workflows, and improve decision-making efficiency. Create wireframes, journey maps, prototypes, and documentation in Figma and Adobe XD to standardise UX practices and provide leadership with actionable insights and clear design specifications. Facilitate monthly focus groups and usability tests, generating feedback that drives 11 significant design and engagement improvements within eight months, improving satisfaction across websites and call centre platforms while advancing accessibility and inclusive design standards.