I’m Efstathia Styliagkatzi, known as Eva — a digital marketing specialist with a Master’s in Data-Driven Marketing from NOVA IMS. I design and optimize cross-platform campaigns (Google Ads, Meta Ads, email, social) and leverage analytics to maximize ROI and strengthen brand presence. My work blends data, creativity, and a user-centric approach to deliver measurable business results. I love collaborating with clients to craft data-driven marketing strategies, revamp websites and newsletters, and build compelling social media content. With a background in neuromarketing and marketing intelligence, I translate complex data into actionable insights that help brands grow in competitive markets, while keeping teams focused and motivated.

Efstathia Styliagkatzi

I’m Efstathia Styliagkatzi, known as Eva — a digital marketing specialist with a Master’s in Data-Driven Marketing from NOVA IMS. I design and optimize cross-platform campaigns (Google Ads, Meta Ads, email, social) and leverage analytics to maximize ROI and strengthen brand presence. My work blends data, creativity, and a user-centric approach to deliver measurable business results. I love collaborating with clients to craft data-driven marketing strategies, revamp websites and newsletters, and build compelling social media content. With a background in neuromarketing and marketing intelligence, I translate complex data into actionable insights that help brands grow in competitive markets, while keeping teams focused and motivated.

Available to hire

I’m Efstathia Styliagkatzi, known as Eva — a digital marketing specialist with a Master’s in Data-Driven Marketing from NOVA IMS. I design and optimize cross-platform campaigns (Google Ads, Meta Ads, email, social) and leverage analytics to maximize ROI and strengthen brand presence. My work blends data, creativity, and a user-centric approach to deliver measurable business results.

I love collaborating with clients to craft data-driven marketing strategies, revamp websites and newsletters, and build compelling social media content. With a background in neuromarketing and marketing intelligence, I translate complex data into actionable insights that help brands grow in competitive markets, while keeping teams focused and motivated.

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Language

English
Fluent
Greek, Modern
Fluent
Spanish; Castilian
Intermediate
Portuguese
Advanced

Work Experience

Digital Marketing Optimization Specialist at Cognizant Portugal
May 1, 2025 - September 22, 2025
Managed Google Ads campaigns, optimizing keywords, bids, and budgets to achieve business KPIs (ROI, CTR, CPA). Provided consultancy services to help clients navigate and utilize Google's advertising platforms. Analyzed campaign performance data and delivered strategic insights to improve account performance. Adapted campaign strategies in real-time to evolving client goals and market conditions.
Digital Marketing Optimisation Specialist at Cognizant (Portugal)
May 1, 2025 - September 22, 2025
Managed Google Ads campaigns, optimized keywords, bids, and budgets to achieve KPIs; provided consultancy on Google Ads platforms; analyzed campaign performance and delivered strategic insights; adapted campaigns in real time to evolving client goals.
Digital Marketing Specialist at Esoptron Publications
August 1, 2022 - September 22, 2025
Managed Google Ads and Facebook Ads campaigns; optimized targeting and ROI; designed and executed marketing strategies; produced newsletters; built social media presence and improved website ranking.
Digital Marketing Specialist at Esotron Publications
June 1, 2020 - September 22, 2025
Developed and executed digital marketing plans across Google Ads, social media, and email, with a focus on data-driven optimization and audience targeting. Created engaging content, newsletters, and social media campaigns to increase reach and engagement.

Education

Master's degree in Data-Driven Marketing with Specialization in Marketing Intelligence at NOVA IMS
September 1, 2022 - July 1, 2024
Bachelor's degree in Sociology at Panteion University of Social and Political Sciences
September 1, 2016 - September 1, 2021
Master's in Data-Driven Marketing with Specialization in Marketing Intelligence at NOVA IMS (NOVA Information Management School)
September 1, 2022 - July 1, 2024
Bachelor's in Sociology at Panteion University of Social and Political Sciences
September 1, 2016 - September 1, 2021

Qualifications

Comprehensive Marketing Strategy Certification
January 11, 2030 - September 22, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Retail