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Hi, I’m Nicole Elizabeth Santon, a Marketing and Communications Specialist with over 15 years of experience driving PR, brand strategy and integrated marketing across the Middle East and the UK. I excel at developing strategic communications plans for B2B and B2C audiences in health and wellness, lifestyle, and retail, and I thrive in fast-paced environments where multi-project coordination and media partnerships are key to success.…Hi, I’m Nicole Elizabeth Santon, a Marketing and Communications Specialist with over 15 years of experience driving PR, brand strategy and integrated marketing across the Middle East and the UK. I excel at developing strategic communications plans for B2B and B2C audiences in health and wellness, lifestyle, and retail, and I thrive in fast-paced environments where multi-project coordination and media partnerships are key to success.

Nicole Elizabeth Santon

Content Creator, Copywriter, Graphic Designer, +2

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Hi, I’m Nicole Elizabeth Santon, a Marketing and Communications Specialist with over 15 years of experience driving PR, brand strategy and integrated marketing across the Middle East and the UK. I excel at developing strategic communications plans for B2B and B2C audiences in health and wellness, lifestyle, and retail, and I thrive in fast-paced environments where multi-project coordination and media partnerships are key to success.…Hi, I’m Nicole Elizabeth Santon, a Marketing and Communications Specialist with over 15 years of experience driving PR, brand strategy and integrated marketing across the Middle East and the UK. I excel at developing strategic communications plans for B2B and B2C audiences in health and wellness, lifestyle, and retail, and I thrive in fast-paced environments where multi-project coordination and media partnerships are key to success.

Available to hire

Hi, I’m Nicole Elizabeth Santon, a Marketing and Communications Specialist with over 15 years of experience driving PR, brand strategy and integrated marketing across the Middle East and the UK.
I excel at developing strategic communications plans for B2B and B2C audiences in health and wellness, lifestyle, and retail, and I thrive in fast-paced environments where multi-project coordination and media partnerships are key to success.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Account Manager at TishTash PR Agency

November 30, 2023 - September 22, 2025

Supported 10 health and wellness clients (including Privilee); drafted and issued press releases, event invites, weekly social media posts with CTA, influencer sourcing and directing, and media relations.

Communications Manager at Memac Ogilvy – Global (WPP) PR Agency

November 1, 2023 - Present

Leading PR initiatives and media partnerships for the Saadiyat Cultural District rebranding in Abu Dhabi; coordinated with 6 markets; managed large-scale ad partnerships and a 20-person journalist FAM trip across UK, Japan, Brazil, China and Nigeria.

PR Communications Manager at Aurora Advertising Agency

April 30, 2023 - September 22, 2025

Managed a portfolio of 6 clients across F&B, healthcare, tech and engineering; built client/media relationships, created pitch decks, and led a team of junior account executives.

PR & Marketing Manager at Dubai Holding Group

November 1, 2022 - September 22, 2025

Overseeing PR, marketing, event and advertising for five fashion and lifestyle brands across GCC (ZARA, ZARA HOME, Stradivarius, Sfera, women’secret); developed annual marketing strategies and budgets; launched e-commerce platforms; managed CRM communications to 100,000 contacts; events and influencer partnerships; mall management relationships across 20 UAE malls; appointed external PR agencies.

Social Media Specialist at DHL Express MENA

November 1, 2018 - September 22, 2025

Implemented and monitored social media presence across the Saudi region; monthly reporting to senior management; strategic analysis to grow Twitter; customer responses on Twitter and IG.

PR & Marketing Manager at Dubai Holding Group & AlShamshi Holdings

December 1, 2011 - September 22, 2025

Overseeing PR, marketing, event and advertising requirements for 10 fashion and lifestyle brands across the GCC; ambassador for each brand; maximized press coverage; planned in-store events and fashion shows; quarterly presentations to brand heads across Europe.

Corporate Communications Manager at Heartlands Hospital Trust, UK

May 1, 2007 - September 22, 2025

Managed internal and external communications for four major hospitals; liaised with local/regional press; doubled positive press coverage from 30 to 150 pieces per month; drafted statements; collaborated with consultants and surgeons to promote new medical treatments; editor of a monthly GP e-newsletter; contributed to hospital website.

PR & Marketing Assistant at The Public, Arts Organisation - UK

December 1, 2005 - September 22, 2025

Drafted press releases; monitored media coverage; supported proactive/reactive PR; facilitated building site visits (art gallery concept) and internal/external company events.