Grace G. Goglio

Led end-to-end customer experiences strategy across B2B and B2C digital products, optimizing acquisition, retention and lifetime value. Designed and implemented customer journeys, CRM automations and scalable sales pipelines across multiple funnels; drove revenue growth through upsell, cross-sell and retention strategies; translated customer insights into high-converting offers and digital products.

Led brand positioning and storytelling aligned with sales objectives; managed relationships with international buyers and supported negotiations and order processes; coordinated visual assets to support sales performance; developed campaign roadmaps, offers and promotions; drove revenue growth across B2B and B2C digital products through upsell, cross-sell and retention strategies; translated customer insights into high-converting offers and digital products.

Led brand positioning and indirect sales strategies for a public figure’s personal brand. Supervised content direction across podcast, YouTube, and social platforms. Produced branded podcast: guest coordination, set preparation, and publishing. Managed strategic partnerships and brand collaborations aligned with business goals. Oversaw Shopify integration for free resources, upsells, and sales funnels. Directed a cross-functional team (12 members) in content, social, and marketing execution.