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I am a BSc Economics graduate from the University of Exeter with a passion for Fashion Marketing, PR and Events Management. I have work for a London-based luxury fashion brand and have supported high-profile Singapore Formula One events, demonstrating professionalism, initiative, and relationship-building. Skilled in social media marketing, email marketing, influencer outreach, events and operations.…I am a BSc Economics graduate from the University of Exeter with a passion for Fashion Marketing, PR and Events Management. I have work for a London-based luxury fashion brand and have supported high-profile Singapore Formula One events, demonstrating professionalism, initiative, and relationship-building. Skilled in social media marketing, email marketing, influencer outreach, events and operations.

Sophia Jelfs

Marketing Strategist, Social Media Manager, PR Freelancer, +2

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I am a BSc Economics graduate from the University of Exeter with a passion for Fashion Marketing, PR and Events Management. I have work for a London-based luxury fashion brand and have supported high-profile Singapore Formula One events, demonstrating professionalism, initiative, and relationship-building. Skilled in social media marketing, email marketing, influencer outreach, events and operations.…I am a BSc Economics graduate from the University of Exeter with a passion for Fashion Marketing, PR and Events Management. I have work for a London-based luxury fashion brand and have supported high-profile Singapore Formula One events, demonstrating professionalism, initiative, and relationship-building. Skilled in social media marketing, email marketing, influencer outreach, events and operations.

Available to hire

I am a BSc Economics graduate from the University of Exeter with a passion for Fashion Marketing, PR and Events Management. I have work for a London-based luxury fashion brand and have supported high-profile Singapore Formula One events, demonstrating professionalism, initiative, and relationship-building.

Skilled in social media marketing, email marketing, influencer outreach, events and operations.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Japanese

Advanced

Chinese

Advanced

Work Experience

Luxury Fashion Marketing and PR Intern at L.Cuppini

August 1, 2024 - September 23, 2025

Gained exposure to high-level decision-making and strategic operations while supporting the CEO and COO. Led the planning and execution of the annual sample sale, overseeing logistics, marketing, and coordination. Managed influencer outreach, identifying emerging talent and re-engaging prior brand collaborators to boost awareness. Developed a TikTok strategy to enhance the brand’s social presence, driving visibility and customer connection. Assisted with customer segmentation and targeted marketing to strengthen relationships with existing customers and attract new audiences. Delivered exceptional retail customer service and contributed to a compelling shopping experience. Facilitated internal and external communication across customers, office teams, and warehouse operations.

Luxury F1 Events and Hospitality Intern at Amber Lounge & Amber Hospitality Ltd

July 1, 2024 - September 23, 2025

Conducted market research and supported planning of the Singapore Formula 1 Grand Prix Afterparty 2024. Worked with a remote team, balancing independent task management with proactive communication and collaboration. Liaised professionally with potential clients and partners. Assisted in developing a database of potential partners and clients while researching high-end hospitality and lifestyle brands to align with or differentiate from the target audience. Contributed to tailored package proposals highlighting premium hospitality offerings and a unique luxury F1 experience for clients.