I'm a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life. I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

Hannie Befeler

I'm a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life. I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

Available to hire

I’m a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life.

I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

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Language

Spanish; Castilian
Fluent
English
Fluent
Hebrew (modern)
Intermediate
German
Intermediate

Work Experience

Graphic Designer & Brand Designer at Self-employed / Freelance
January 1, 2020 - Present
Graphic Design & Branding: Visual identity, logos, branding, brand guidelines, packaging, editorial design, typography, illustration, photography. Digital & Motion: Social media, motion graphics, animation, video editing, post-production, presentations, infographics, web/UI design. Creative Strategy: Storytelling, campaigns, marketing materials, visual communication, audience-focused design, advertising, events.
Graphic Designer at Family-owned business (Madrid, Spain)
December 31, 2024 - September 23, 2025
Created product catalogs, promotional graphics, social media visuals. Designed functional B2B materials for wholesale clients. Supported the visual strategy of a family-owned business.
Product Catalog Designer at Madrid-based Family-owned Business
December 31, 2024 - September 23, 2025
Created product catalogs, promotional graphics, and social media visuals. Designed functional B2B materials and supported the brand’s visual strategy.

Education

Bachelor’s Degree in Graphic and Multimedia Design at UDIT University
January 1, 2021 - January 1, 2025
Bachelor’s Degree in Advertising Design at Veritas University
January 1, 2019 - January 1, 2021

Qualifications

Leadership Certificate (Scout Organization)
January 11, 2030 - September 23, 2025
Summer Camp Leadership Certificate
January 11, 2030 - September 23, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services