I'm a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life. I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

Hannie Befeler

I'm a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life. I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

Available to hire

I’m a graphic designer with a passion for branding and visual storytelling. I build identities, design packaging, and craft digital content across social media, websites, and print, always aiming to connect with people through clear, expressive visuals. I thrive in collaborative settings, enjoy turning complex ideas into visually compelling campaigns, and love exploring new media like motion graphics and interactive design to bring brands to life.

I enjoy mentoring teams, embracing teamwork, and continually learning to adapt brand narratives to diverse audiences. My approach blends strategic storytelling with hands-on design execution to deliver cohesive visual systems for products, brands, and campaigns.

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Language

Spanish; Castilian
Fluent
English
Fluent
Hebrew (modern)
Intermediate
German
Intermediate

Work Experience

Product Catalog Designer at Madrid-based Family-owned Business
December 31, 2024 - September 23, 2025
Created product catalogs, promotional graphics, and social media visuals. Designed functional B2B materials and supported the brand’s visual strategy.
Graphic Designer at Family-owned business (Madrid, Spain)
December 31, 2024 - September 23, 2025
Created product catalogs, promotional graphics, social media visuals. Designed functional B2B materials for wholesale clients. Supported the visual strategy of a family-owned business.
Graphic Designer & Brand Designer at Self-employed / Freelance
January 1, 2020 - Present
Graphic Design & Branding: Visual identity, logos, branding, brand guidelines, packaging, editorial design, typography, illustration, photography. Digital & Motion: Social media, motion graphics, animation, video editing, post-production, presentations, infographics, web/UI design. Creative Strategy: Storytelling, campaigns, marketing materials, visual communication, audience-focused design, advertising, events.

Education

Bachelor’s Degree in Graphic and Multimedia Design at UDIT University
January 1, 2021 - January 1, 2025
Bachelor’s Degree in Advertising Design at Veritas University
January 1, 2019 - January 1, 2021

Qualifications

Leadership Certificate (Scout Organization)
January 11, 2030 - September 23, 2025
Summer Camp Leadership Certificate
January 11, 2030 - September 23, 2025

Industry Experience

Media & Entertainment, Retail, Software & Internet, Education, Professional Services