Damjan Tasić
I am a senior PPC growth specialist with over 12 years of experience, managing high-impact marketing campaigns for global SaaS businesses and well-known brands such as L’Oréal and Amazon.
About
I am a senior PPC growth specialist with over 12 years of experience, managing high-impact marketing campaigns for global SaaS businesses and well-known brands such as L’Oréal and Amazon. I specialize in data-driven demand generation, budget optimization, and delivering measurable results in competitive markets.
I have led campaigns for Intrude.io, Fluix, eDesk, Booking.dentist, and more, coordinating across Google, Meta, Microsoft, and LinkedIn platforms. I thrive on turning insights from GA4, Looker, and HubSpot into action, aligning marketing with sales and driving sustainable growth.
- 8 years' experience
- Joined September 2025
Skills· 14
Languages
- EnglishFluent
- SerbianFluent
Industry experience
- Software & Internet
- Professional Services
- Media & Entertainment
- Retail
- Other
More experts in Beograd, Serbia
Work experience· 12 roles
Contributed to L'Oréal's digital transformation in Eastern Europe, achieving a 250% ROAS improvement through advanced audience targeting and tracking implementation; managed multi-million-dollar media budgets across display, video, and retargeting campaigns; implemented advanced bidding strategies and delivered quarterly performance analyses and strategic recommendations.
Contributed to L'Oréal's digital transformation in Eastern Europe, achieving a 250% ROAS improvement through advanced audience targeting and tracking implementation. Managed multi-million dollar media budgets across display, video, and retargeting campaigns. Implemented advanced bidding strategies to improve campaign efficiency. Prepared and presented quarterly performance analyses and strategic recommendations to stakeholders.
Developed and executed comprehensive demand generation strategies for B2B and B2C lead-gen clients (including Intrude.io, Fluix, eDesk, Booking.dentist) to increase qualified leads and reduce acquisition costs. Managed monthly marketing budgets from $10K to over $2M across Google Ads, Meta, Microsoft Ads, and LinkedIn. Leveraged GA4, Looker, and HubSpot to generate data-driven insights and ensure alignment between marketing and sales objectives.
Education· 6
Certifications and awards· 9
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