Available to hire
I’m a seasoned digital marketing professional with a strong background in mass communication. I leverage my expertise to drive business growth through data-driven strategies.
I have a proven track record of success in content creation, social media campaign management, and SEO across various media and PR industries.
Skills
Experience Level
Language
English
Fluent
Work Experience
University Information Officer at Federal University of Health Sciences, Osun State
October 1, 2023 - September 23, 2025Designed engaging digital and print marketing collateral, including brochures and flyers, resulting in a 25% increase in student and public engagement. Crafted compelling press releases for digital distribution, leading to a 30% boost in media coverage. Optimized web content and managed the University's official social media platforms, driving a 20% increase in online traffic, especially during admission periods.
Bulletin Editor at FUSHI University Bulletin Committee
October 1, 2023 - September 23, 2025Developed editorial style guides, enhancing brand consistency across digital platforms by 30%. Crafted headlines and story ideas for digital content, resulting in a 25% increase in audience engagement. Improved content quality through meticulous editing, reducing errors by 40% and ensuring high-quality, polished digital communications.
University Information Officer at Federal University of Health Sciences, Osun State
October 1, 2023 - September 23, 2025Designed engaging digital and print marketing collateral, elevating student and public engagement by 25%. Wrote press releases that boosted media coverage by 30%. Optimized web content and managed the official social media channels, increasing online traffic by 20% during admissions.
Bulletin Editor at FUSHI University Bulletin Committee (Contract)
October 1, 2023 - September 23, 2025Developed editorial style guides to enhance brand consistency by 30%, crafted headlines and story ideas increasing audience engagement by 25%, and improved content quality by reducing errors by 40% through meticulous editing.
E-Commerce Freelance Writer at National Today
January 1, 2023 - September 23, 2025Revitalized product descriptions and marketing copy, significantly boosting online visibility and driving a notable increase in sales conversions. Spearheaded a collaborative approach to content review, enhancing overall quality and streamlining team efficiency. Innovated content creation processes by developing adaptable templates, dramatically reducing turnaround times and increasing output.
E-Commerce Freelance Writer at National Today
January 1, 2023 - September 23, 2025Revitalized product descriptions and marketing copy, enhancing online visibility and sales conversions. Led a collaborative content review process to improve overall quality and implemented adaptable templates to reduce turnaround times.
Digital Content Writer at Paramount Students – Istanbul, Turkey
October 1, 2022 - September 23, 2025Crafted compelling digital content that significantly amplified website visibility, resulting in a substantial surge in organic traffic. Collaborated on international app design projects, enhancing user experience and driving notable increases in audience engagement metrics. Developed creative, attention-grabbing taglines that sparked user interest, leading to a marked uptick in app downloads across multiple platforms.
Digital Content Writer at Paramount Students
October 1, 2022 - September 23, 2025Crafted compelling digital content that boosted website visibility and organic traffic. Collaborated on international app design projects to enhance user experience and engagement, and developed catchy taglines that increased app downloads across platforms.
Social Media Manager at Weekly News Media – Ibadan, Oyo State
September 1, 2020 - September 23, 2025Conducted in-depth analysis of social media and marketing campaigns, uncovering valuable insights that significantly improved strategy effectiveness. Leveraged specialized tools to track consumer behaviour on social platforms, enhancing the accuracy and depth of user data metrics. Cultivated a robust online brand presence through strategic management, resulting in a notable boost in audience engagement and brand loyalty.
Social Media Manager at Weekly News Media
September 1, 2020 - September 23, 2025Analyzed social media and marketing campaigns to uncover insights that improved strategy effectiveness. Leveraged analytics tools to track consumer behavior and built a robust online brand presence, resulting in higher audience engagement and brand loyalty.
Digital Marketing Associate at Future Connect Media, London
March 1, 2014 - PresentLed multi-platform social media campaigns across TikTok, Instagram, Facebook, and WhatsApp, boosting follower growth to over 1,000 in three months and increasing ad click-through rates by 50%. Analyzed campaign data to optimize performance, resulting in a 25% rise in engagement and improved conversion rates. Tracked leads and performance using Google Ads, email marketing tools, and Zoho CRM, contributing to a 25% increase in lead conversions.
Digital Marketing Associate at Future Connect Media
March 1, 2014 - PresentLed multi-platform digital campaigns across TikTok, Instagram, Facebook, and WhatsApp, growing followers by over 1,000 in three months and boosting ad CTR by 50%. Used analytics to drive a 25% lift in engagement and conversions; tracked leads with Google Ads, email tools, and Zoho CRM to achieve a 25% increase in lead conversions. Created Canva visuals increasing engagement by 30%; managed Mailchimp campaigns raising open rates by 20% and CTR by 15%; streamlined content workflows by 40%. Conducted trend and competitor analyses, improving campaign relevance by 20% and reporting accuracy by 20%.
Education
BSc. Mass Communication at Federal University Oye Ekiti – Ekiti State
January 11, 2030 - September 23, 2025BSc. Mass Communication at Federal University Oye Ekiti – Ekiti State
January 11, 2030 - September 23, 2025Qualifications
UK Professional Care Certificate
January 11, 2030 - September 23, 2025Care Certificate Standard 1-15 Advanced Communications and Media Course
January 11, 2030 - September 23, 2025Digital Ad Expert
January 11, 2030 - September 23, 2025Nigeria Digital Marketing Certificate, SideHustle NG
January 11, 2030 - September 23, 2025UK Professional Care Certificate
January 11, 2030 - September 23, 2025Care Certificate Standard 1-15 Advanced Communications and Media Course
January 11, 2030 - September 23, 2025Digital Ad Expert
January 11, 2030 - September 23, 2025Nigeria Digital Marketing Certificate
January 11, 2030 - September 23, 2025SideHustle NG
January 11, 2030 - September 23, 2025Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet
Skills
Experience Level
Hire a Content Creator
We have the best content creator experts on Twine. Hire a content creator in Birmingham today.