I'm Kathleen Perro, a UX/UI designer with a foundation in interaction design, prototyping, and accessibility. I collaborate across client-facing freelance projects and cross-functional teams, bringing strong research, storytelling, and content strategy skills from my English degree. I focus on creating intuitive, user-centered experiences that balance usability with business goals. I’m passionate about translating complex ideas into clear, delightful interfaces and content. My work spans website redesigns, social content, and brand storytelling, with an emphasis on accessible design and practical, measurable outcomes for clients and users alike.

Kathleen Perro

I'm Kathleen Perro, a UX/UI designer with a foundation in interaction design, prototyping, and accessibility. I collaborate across client-facing freelance projects and cross-functional teams, bringing strong research, storytelling, and content strategy skills from my English degree. I focus on creating intuitive, user-centered experiences that balance usability with business goals. I’m passionate about translating complex ideas into clear, delightful interfaces and content. My work spans website redesigns, social content, and brand storytelling, with an emphasis on accessible design and practical, measurable outcomes for clients and users alike.

Available to hire

I’m Kathleen Perro, a UX/UI designer with a foundation in interaction design, prototyping, and accessibility. I collaborate across client-facing freelance projects and cross-functional teams, bringing strong research, storytelling, and content strategy skills from my English degree. I focus on creating intuitive, user-centered experiences that balance usability with business goals.

I’m passionate about translating complex ideas into clear, delightful interfaces and content. My work spans website redesigns, social content, and brand storytelling, with an emphasis on accessible design and practical, measurable outcomes for clients and users alike.

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Language

English
Fluent

Work Experience

Sales Supervisor at MEC
March 1, 2024 - Present
Collaborated with management on cross-functional projects, supported visual merchandising initiatives, and designed in-store layouts to improve product findability and customer experience. Adapted quickly in a fast-paced retail environment, applying problem-solving and communication skills to resolve issues effectively.
Freelance Content Designer & Copywriter at Self-Employed (Instagram Small Businesses & Non-Profit)
May 1, 2025 - September 23, 2025
Created branded Instagram marketing campaigns for local art businesses and non-profits, designed motion graphics and visual assets for social media and websites, and established brand guidelines and templates. Collaborated with clients to improve online engagement and delivered cohesive content strategy.
Freelance Web Site Redesign at Sunnyside Art Supplies
January 1, 2025 - Present
Led the full design process from client interviews through to launch, including wireframes, prototyping, and delivering multiple design variants for feedback and iteration.
Content Designer & Copywriter (Freelance) at Self-Employed / Instagram Small Businesses & Non-Profit
May 1, 2025 - September 23, 2025
Created branded Instagram marketing campaigns; designed motion graphics and visual assets for social media and websites; collaborated with clients to improve online engagement; established brand guidelines using templates and motion graphics; analyzed client growth.
Sales Supervisor at MEC (Mountain Equipment Co-op)
March 1, 2024 - Present
Supported visual merchandising initiatives; designed in-store layouts to improve product findability and customer experience; adapted quickly in a fast-paced retail environment; applied problem-solving and communication skills to resolve issues.
Freelance Website Redesign at Sunnyside Art Supplies
January 1, 2025 - Present
Redesigned and modernized a client’s website to improve usability, visual appeal, and brand consistency. Led the full design process from client interviews through to launch, including wireframing, prototyping, and delivering multiple design variations for feedback and iteration. Finalized and implemented the site in Squarespace.
Freelance Content Designer & Copywriter at Instagram Small Businesses & Non-Profit
May 1, 2025 - September 23, 2025
Created branded Instagram marketing campaigns for local art business @callmebackcollage and non-profit @comosedice. Designed motion graphics and visual assets for social media and websites. Partnered with clients to improve online engagement, set brand guidelines through templates and motion graphics and analyze client growth.
Sales Supervisor at MEC
March 1, 2024 - Present
Collaborated with management on cross-functional projects, balancing operational goals with customer needs. Supported visual merchandising initiatives, designing in-store layouts that improved product findability and customer experience. Adapted quickly in a fast-paced retail environment, applying problem-solving and communication skills to resolve issues effectively.

Education

Diploma in User Experience Design at Southern Alberta Institute of Technology
January 11, 2030 - May 1, 2025
Bachelor of Arts in Literature at University of Calgary
September 1, 2019 - May 1, 2023
Diploma in Interactive Design (User Experience Design) at Southern Alberta Institute of Alberta
January 11, 2030 - May 1, 2025
Bachelor of Arts in Literature at University of Calgary
September 1, 2019 - May 1, 2023
Certificate in Creative Writing at University of Calgary
September 1, 2019 - May 1, 2023
Diploma in User Experience Design at Southern Alberta Institute of Alberta
January 11, 2030 - May 1, 2025
Bachelor of Arts in Literature at University of Calgary
September 1, 2019 - May 1, 2023
Certificate in Creative Writing at University of Calgary
September 1, 2019 - May 1, 2023

Qualifications

Certificate in Creative Writing
January 11, 2030 - September 23, 2025
Diploma in User Experience Design
January 11, 2030 - May 1, 2025
Bachelor of Arts in Literature
September 1, 2019 - May 1, 2023
Certificate in Creative Writing
January 11, 2030 - September 23, 2025
Certificate in Creative Writing
September 1, 2019 - May 1, 2023

Industry Experience

Media & Entertainment, Education, Retail, Software & Internet, Professional Services, Non-Profit Organization