I am a Creative Director & Senior Brand Developer with 15+ years of experience building and scaling lifestyle brands across apparel, fragrance, coffee, supplements, and SaaS. I founded and directed 9 brands, producing 5,000+ production-ready assets including apparel mockups, packaging, video campaigns, and retail displays. I leverage brand strategy, design thinking, and storytelling to articulate the 'why' behind design decisions and to align teams and stakeholders. My portfolio demonstrates how to take brands from concept to market-ready products while accelerating workflows with AI by 30–40%. I am passionate about delivering bold, authentic identities that connect with audiences and drive growth. I lead end-to-end brand building: research, identity systems, graphic design, packaging, product development, mockups, video campaigns, and retail strategies. I’ve built and scaled 9 lifestyle brands, integrated e-commerce and retail strategies for high-volume sales, and used AI tools (ChatGPT, Copilot, MidJourney, Runway Gen-2, Adobe Firefly, Stable Diffusion) to speed production. I value cross-team alignment and clearly communicating design rationale to ensure cohesive creative strategy across disciplines.…I am a Creative Director & Senior Brand Developer with 15+ years of experience building and scaling lifestyle brands across apparel, fragrance, coffee, supplements, and SaaS. I founded and directed 9 brands, producing 5,000+ production-ready assets including apparel mockups, packaging, video campaigns, and retail displays. I leverage brand strategy, design thinking, and storytelling to articulate the 'why' behind design decisions and to align teams and stakeholders. My portfolio demonstrates how to take brands from concept to market-ready products while accelerating workflows with AI by 30–40%. I am passionate about delivering bold, authentic identities that connect with audiences and drive growth. I lead end-to-end brand building: research, identity systems, graphic design, packaging, product development, mockups, video campaigns, and retail strategies. I’ve built and scaled 9 lifestyle brands, integrated e-commerce and retail strategies for high-volume sales, and used AI tools (ChatGPT, Copilot, MidJourney, Runway Gen-2, Adobe Firefly, Stable Diffusion) to speed production. I value cross-team alignment and clearly communicating design rationale to ensure cohesive creative strategy across disciplines.WWWW…