Valerie Chong Huiwen
Valerie Chong Huiwen is a results-driven Operations and Marketing Leader with extensive experience in driving business growth, operational excellence, and strategic marketing initiatives.
About
Valerie Chong Huiwen is a results-driven Operations and Marketing Leader with extensive experience in driving business growth, operational excellence, and strategic marketing initiatives. She excels at leading high-performing teams, nurturing client relationships, and delivering innovative solutions that optimize business performance. She is adept at leveraging leadership, analytical, and marketing strategy skills to contribute to impactful roles in operations, marketing, or business management.
She mentors and guides across-functional teams, provides hands-on training and coaching to new hires, and ensures consistency in performance and alignment with organizational goals. Valerie has a proven track record of managing high-profile client accounts, fostering long-term relationships, and delivering excellent service. She collaborates closely with senior leadership to shape expansion strategies, foster innovation, and strengthen market positioning while maintaining a focus on measurable ROI and sustainable growth.
- 9 years' experience
- Joined September 2025
Skills· 14
Languages
- EnglishFluent
- MalayFluent
- ChineseFluent
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
- Education
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Work experience· 17 roles
Developed, planned, and executed comprehensive media strategies across B2B and B2C verticals, ensured ROI, oversaw client accounts, mentored cross-functional teams, and strengthened market positioning. Achievements include Google Official Certified First Level Ad status, onboarding and retaining 100% of new clients, and managing ad spend over USD 1 million in 2024.
Led and shaped marketing and operations strategy for Bridge Marketing, driving business growth and operational efficiency. Developed comprehensive media strategies across B2B and B2C verticals, managed high-profile client accounts, and achieved ROI targets. Implemented SOPs to streamline workflows, mentored cross-functional teams, and partnered with senior leadership to expand market presence. Played central role in achieving Google Official Certified First Level Agent status and recognition as YouTube’s Official Preferred Service Provider. Onboarded and retained 100% of new clients, ensuring smooth transitions and consistent satisfaction. Drove Google Ads spend growth by over 30% in Q4 2022 and expanded the team size by more than 100% between 2021 and 2023, enabling scalable growth.
Spearheaded the design and implementation of SOPs to streamline workflows, developed comprehensive media strategies for B2B and B2C verticals, and led strategic initiatives to optimize business performance, profitability, and client engagement. Mentored cross-functional teams, built long-term client relationships, and collaborated with senior leadership to shape expansion strategies. Achieved Google Officially Certified First Level Agent status and recognition as YouTube’s Official Preferred Service Provider. Onboarded and retained 100% of new clients, managed advertising projects with ad spend over USD 1 million in 2024, and delivered measurable ROI and sustainable growth.
Education· 6
Certifications and awards· 8
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