Hi, I’m Cherie Anindita—a strategic operator and startup builder with 15+ years of experience across education, edtech, and startups. I design and launch scalable processes, align global stakeholders, and drive measurable outcomes. I have shipped ventures across Southeast Asia, Europe, and global markets, turning founder visions into executable plans and building product, marketing, and operations engines.

Cherie Anindita

Hi, I’m Cherie Anindita—a strategic operator and startup builder with 15+ years of experience across education, edtech, and startups. I design and launch scalable processes, align global stakeholders, and drive measurable outcomes. I have shipped ventures across Southeast Asia, Europe, and global markets, turning founder visions into executable plans and building product, marketing, and operations engines.

Available to hire

Hi, I’m Cherie Anindita—a strategic operator and startup builder with 15+ years of experience across education, edtech, and startups. I design and launch scalable processes, align global stakeholders, and drive measurable outcomes.

I have shipped ventures across Southeast Asia, Europe, and global markets, turning founder visions into executable plans and building product, marketing, and operations engines.

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Language

English
Fluent
Indonesian
Advanced

Work Experience

Founder at ADZ.Marketing (AI Creative Ops Studio)
August 1, 2025 - Present
Built a productized short-form AI video ads service, delivering campaigns within 24–48 hours. Designed and implemented workflows covering briefs, scripts, editing, and delivery. Led hiring of a Chinese social media manager to expand into Asia-facing markets.
Founder at DashRemia (AI Martech, in Development)
August 1, 2025 - Present
Designing an AI-powered platform to streamline lead attribution and ad performance. Building product vision and operational framework; testing concepts with early adopters in SEA. Translating ideas into structured dashboards and workflows.
Head of Marketing (Contract) at Bali Nexus Investment Partners
July 31, 2025 - September 25, 2025
Redesigned CPL processes, led a 6-person in-house team across time zones; ensured timely reporting. Built foundational systems for campaign planning, creative approvals, and marketing-sales alignment. Initiated hiring of a Chinese social media manager to expand into Asia-facing markets.
Founder at English Tyro (First Startup)
October 1, 2018 - September 25, 2025
Launched blended-learning ESL curricula optimized for digital delivery and learner engagement. Gained first experience translating teaching expertise into operational business design; led operations and stakeholder engagement in a high-growth startup environment.
Teacher at Various
January 1, 2007 - Present
ESL / Business English / Exam Prep teacher across multiple programs; developed materials and lesson plans for diverse learners.

Education

Bachelor of Communications - Communications Management at Inholland University of Applied Sciences, Amsterdam
January 11, 2030 - September 25, 2025

Qualifications

TOEFL iBT Instructor Workshop
June 1, 2004 - September 25, 2025
IELTS Instructor Certification / Techniques for IELTS
January 1, 2016 - September 25, 2025
TOEFL iBT Instructor Refresher Workshop
July 1, 2022 - September 25, 2025
Google Foundations of Project Management – Certificate
January 1, 2021 - September 25, 2025
New York Fashion Week (NYFW) – Experience
January 1, 2024 - February 1, 2025

Industry Experience

Education, Software & Internet, Media & Entertainment, Professional Services, Other