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Looking to build meaningful stories! I have successfully completed my postgraduate degree from York University, Canada, specializing in digital and content marketing, and I've seamlessly been able to transition into a role where my analytical skills met creative strategy. My approach has always been backed by a commitment to innovative marketing solutions, leveraging my work experiences to bring a unique perspective to strategy implementation. As an individual who thrives on results, I'm motivated to implement my comprehensive education and hands-on experience in market research and social media management.…Looking to build meaningful stories! I have successfully completed my postgraduate degree from York University, Canada, specializing in digital and content marketing, and I've seamlessly been able to transition into a role where my analytical skills met creative strategy. My approach has always been backed by a commitment to innovative marketing solutions, leveraging my work experiences to bring a unique perspective to strategy implementation. As an individual who thrives on results, I'm motivated to implement my comprehensive education and hands-on experience in market research and social media management.

AKRITI BATRA

Marketing Consultant, Digital Marketer, Influencer Marketing Manager, +1

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Looking to build meaningful stories! I have successfully completed my postgraduate degree from York University, Canada, specializing in digital and content marketing, and I've seamlessly been able to transition into a role where my analytical skills met creative strategy. My approach has always been backed by a commitment to innovative marketing solutions, leveraging my work experiences to bring a unique perspective to strategy implementation. As an individual who thrives on results, I'm motivated to implement my comprehensive education and hands-on experience in market research and social media management.…Looking to build meaningful stories! I have successfully completed my postgraduate degree from York University, Canada, specializing in digital and content marketing, and I've seamlessly been able to transition into a role where my analytical skills met creative strategy. My approach has always been backed by a commitment to innovative marketing solutions, leveraging my work experiences to bring a unique perspective to strategy implementation. As an individual who thrives on results, I'm motivated to implement my comprehensive education and hands-on experience in market research and social media management.

Available to hire

Gurugram, India

Looking to build meaningful stories!

I have successfully completed my postgraduate degree from York University, Canada, specializing in digital and content marketing, and I’ve seamlessly been able to transition into a role where my analytical skills met creative strategy.

My approach has always been backed by a commitment to innovative marketing solutions, leveraging my work experiences to bring a unique perspective to strategy implementation. As an individual who thrives on results, I’m motivated to implement my comprehensive education and hands-on experience in market research and social media management.

Skills

SEO

Experience Level

SEO

Expert

Language

English

Fluent

Hindi

Advanced

Arabic

Intermediate

Work Experience

Growth Lead & Partnerships at Talk & Target

September 1, 2025 - Present

Identify audience behaviours, interests, and digital trends to shape content that feels authentic. Led multiple brand campaigns with cross-functional teams. Piloted short- and long-term projection plans with clients to shape growth strategies. Implemented social media strategies, driving an 80% increase in Instagram followers in 3 months for a fitness brand. Conducted brainstorming sessions with copywriters and designers to deliver creative digital solutions. Monitored project delivery within timelines while maintaining campaign quality. Collaborated cross-functionally to streamline processes, boosting efficiency and client satisfaction.

Digital Account Manager at Talk & Target

September 1, 2025 - September 26, 2025

Led end-to-end digital account planning and execution across multiple brands. Shaped content strategy, ensured strong cross-team integration, and delivered measurable growth for clients.

Social Media Manager at Eleven Inc - Integrated Marketing Agency

May 1, 2025 - September 26, 2025

Conceptualized and executed large-scale social/digital campaigns for luxury hospitality brands (Pullman Chennai, Novotel, The Leela Palace Bengaluru). Delivered campaigns that boosted engagement, brand recall, and visibility across Instagram and Facebook. Managed paid media budgets and curated content calendars aligned with seasonal trends. Partnered with creative and media teams to deliver award-standard campaign executions.

Sales and Marketing Coordinator (Contractual) at 5K Solutions and Services

November 1, 2024 - September 26, 2025

Curated integrated marketing campaigns across Facebook, Instagram, and Kijiji, driving measurable lead generation. Applied SEO and paid media strategies, increasing reach significantly (Facebook +156,500%, Instagram +4,300%). Balanced campaign delivery with budget optimization to meet client objectives.

Sales and Marketing Coordinator (Contractual) at EasyImprint

July 1, 2024 - September 26, 2025

Developed and executed B2B marketing campaigns to drive consistent business growth and lead generation. Conducted market trend analysis, competitor benchmarking, and customer behavior monitoring to guide strategic decisions. Implemented SEO strategies and website audits, increasing traffic and enhancing online visibility.

Digital Content Writer (Internship) at The Parts Shop

April 1, 2024 - September 26, 2025

Created engaging blog content for The Parts Shop’s products and services through in-depth research. Conducted SEO keyword research on WordPress to optimize content visibility and ranking. Collaborated with the marketing team to align content with overall brand messaging and goals.

Senior Account Executive at 80db Communications

July 1, 2023 - September 26, 2025

Managed multi-brand accounts across Fintech, Automobile, and IT (OLX Autos, Scripbox, Dell Technologies, Disco AI). Designed and executed PR and digital communication strategies for sustained growth. Led influencer-driven initiatives, aligning with client brand objectives for measurable impact. Delivered performance reports and analytics to track KPIs and guide revenue-focused strategies.

Brand Partnerships Manager at FinCocktail

December 1, 2022 - September 26, 2025

Developed and maintained strong client relationships within the Fintech sector. Researched and executed strategic partnership opportunities in finance to support business growth. Managed and ensured the successful execution of planned Influencer activities aligned with client objectives. Collaborated with major banks and fintech firms including HDFC Bank, ICICI Bank, CoinDCX, Groww & Motilal Oswal.

Growth Lead & Partnerships at Talk & Target

September 1, 2025 - Present

Identified audience behaviours, interests, and digital trends to shape authentic content; led multiple brand campaigns with strong cross-functional integration; piloted short- and long-term growth projections with clients; implemented social media strategies, driving an 80% Instagram follower increase for a fitness brand; collaborated with copywriters and designers to deliver creative digital solutions; monitored delivery timelines and maintained campaign quality; streamlined processes to improve efficiency and client satisfaction.

Digital Account Manager at Talk & Target

September 1, 2025 - September 26, 2025

Led multiple brand campaigns with cross-functional teams; piloted growth strategies and projections; executed social media plans aligned with client objectives; ensured timely delivery and high-quality outputs; facilitated collaboration between internal and external teams to enhance efficiency and client satisfaction.

Social Media Manager at Eleven Inc - Integrated Marketing Agency

May 1, 2025 - September 26, 2025

Conceptualized and executed large-scale social/digital campaigns for luxury hospitality brands (Pullman Chennai, Novotel, The Leela Palace Bengaluru); boosted engagement, brand recall, and visibility on Instagram and Facebook; managed paid media budgets and content calendars aligned with seasonal trends; partnered with creative and media teams to deliver award-standard campaigns.

Sales and Marketing Coordinator (Contractual) at 5K Solutions and Services

November 1, 2024 - September 26, 2025

Curated integrated marketing campaigns across Facebook, Instagram, and Kijiji; applied SEO and paid media strategies to expand reach; achieved notable lead generation; balanced campaign delivery with budget optimization to meet client objectives.

Sales and Marketing Coordinator (Contractual) at EasyImprint

July 1, 2024 - September 26, 2025

Developed and executed B2B marketing campaigns to drive growth and lead generation; conducted market trend analysis, competitor benchmarking, and customer behavior monitoring; implemented SEO strategies and website audits to increase traffic and online visibility.

Digital Content Writer (Internship) at The Parts Shop

April 1, 2024 - September 26, 2025

Created engaging blog content for The Parts Shop’s products and services through in-depth research; conducted SEO keyword research on WordPress to optimize content visibility and ranking; collaborated with the marketing team to align content with brand messaging and goals.

Senior Account Executive at 80db Communications

July 1, 2023 - September 26, 2025

Managed multi-brand accounts across Fintech, Automobile, and IT (OLX Autos, Scripbox, Dell Technologies, Disco AI); designed and executed PR and digital communication strategies; led influencer-driven initiatives; delivered performance reports and analytics to track KPIs and guide revenue-focused strategies.

Brand Partnerships Manager at FinCocktail

December 1, 2022 - September 26, 2025

Developed and maintained strong client relationships within the Fintech sector; researched and executed strategic partnership opportunities to support business growth; managed and ensured successful execution of planned influencer activities; collaborated with major financial brands such as HDFC Bank, ICICI Bank, CoinDCX, Groww & Motilal Oswal.