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I am Mariana Marques, a strategic marketing professional specializing in customer loyalty, retention, and growth initiatives. I bring years of experience across digital marketing, partnerships, and project management, having led campaigns for global brands and developed strategies that boost engagement and lifetime value. I am trilingual (Spanish, Portuguese, English) and thrive in multicultural environments, bridging strategy with execution. I enjoy building influencer programs, coordinating multi-disciplinary teams, and negotiating brand partnerships to drive program growth and measurable results.…I am Mariana Marques, a strategic marketing professional specializing in customer loyalty, retention, and growth initiatives. I bring years of experience across digital marketing, partnerships, and project management, having led campaigns for global brands and developed strategies that boost engagement and lifetime value. I am trilingual (Spanish, Portuguese, English) and thrive in multicultural environments, bridging strategy with execution. I enjoy building influencer programs, coordinating multi-disciplinary teams, and negotiating brand partnerships to drive program growth and measurable results.

Mariana Marques

Project Manager, Influencer Marketing Manager, Social Media Manager, +5

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I am Mariana Marques, a strategic marketing professional specializing in customer loyalty, retention, and growth initiatives. I bring years of experience across digital marketing, partnerships, and project management, having led campaigns for global brands and developed strategies that boost engagement and lifetime value. I am trilingual (Spanish, Portuguese, English) and thrive in multicultural environments, bridging strategy with execution. I enjoy building influencer programs, coordinating multi-disciplinary teams, and negotiating brand partnerships to drive program growth and measurable results.…I am Mariana Marques, a strategic marketing professional specializing in customer loyalty, retention, and growth initiatives. I bring years of experience across digital marketing, partnerships, and project management, having led campaigns for global brands and developed strategies that boost engagement and lifetime value. I am trilingual (Spanish, Portuguese, English) and thrive in multicultural environments, bridging strategy with execution. I enjoy building influencer programs, coordinating multi-disciplinary teams, and negotiating brand partnerships to drive program growth and measurable results.

Available to hire

I am Mariana Marques, a strategic marketing professional specializing in customer loyalty, retention, and growth initiatives. I bring years of experience across digital marketing, partnerships, and project management, having led campaigns for global brands and developed strategies that boost engagement and lifetime value. I am trilingual (Spanish, Portuguese, English) and thrive in multicultural environments, bridging strategy with execution. I enjoy building influencer programs, coordinating multi-disciplinary teams, and negotiating brand partnerships to drive program growth and measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Portuguese

Fluent

Work Experience

Loyalty Project Manager at Dékuple

December 31, 2024 - September 27, 2025

Manage the execution of promotional marketing campaigns for diverse clients (Coca-Cola, Endesa, Moulinex). Coordinating internal teams (Product, IT, Customer Service, etc.) for the campaign’s execution.

Strategy & Loyalty Consultant at Nateevo

January 1, 2024 - November 15, 2025

Strategy and execution of loyalty programs, multi-channel campaigns, and cross-cultural collaboration to deliver client results.

Digital Account Manager at Roman

December 31, 2023 - September 27, 2025

Optimize clients’ presence through digital marketing strategies. Creating digital campaigns, monitoring clients’ social media channels, measuring success and overseeing areas for improvement.

Influencer Marketing Manager at 2beTube

December 31, 2022 - September 27, 2025

Developing influencer marketing campaigns for different clients; recruiting and working alongside influencers; ensuring content alignment from start to end; tracking results.

Marketing Specialist and PR at Mr. Wonderful

December 31, 2021 - September 27, 2025

Developing and implementing social media and marketing strategies for retail stores, managing influencer collaborations, and partnering with various brands to create mutually beneficial initiatives.

Community Manager and Social Media Strategist at Bodas.net

April 1, 2017 - June 30, 2019

Social Media Management Management of the largest bridal community in Portugal - Casamentos.pt Strategic Planning to attract new users KPI analysis

TV Reporter and Journalist at CM TV

December 31, 2015 - September 27, 2025

Grew reporting on sports, politics and social issues; developed communication and storytelling skills.

TV Reporter and Journalist at TVI

December 1, 2015 - April 30, 2017

audience Create compelling storytelling assets, curating content to deliver impactful messages