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Hi, I’m Bumyol Lee (Dave)—a product designer and digital strategist who loves building intuitive, high-performing digital experiences that balance user needs with business goals. I translate complex problems into elegant, data-informed solutions and enjoy partnering with cross-functional teams to ship impactful products. I’ve led web design, SEO, and marketing initiatives across global teams, blending UX, content strategy, and analytics to drive engagement, conversions, and revenue growth. I’m happiest when guiding projects from concept to launch and helping teams collaborate smoothly.…Hi, I’m Bumyol Lee (Dave)—a product designer and digital strategist who loves building intuitive, high-performing digital experiences that balance user needs with business goals. I translate complex problems into elegant, data-informed solutions and enjoy partnering with cross-functional teams to ship impactful products. I’ve led web design, SEO, and marketing initiatives across global teams, blending UX, content strategy, and analytics to drive engagement, conversions, and revenue growth. I’m happiest when guiding projects from concept to launch and helping teams collaborate smoothly.

Bumyol Lee

Product Designer, UX Designer, UI Designer, +2

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Hi, I’m Bumyol Lee (Dave)—a product designer and digital strategist who loves building intuitive, high-performing digital experiences that balance user needs with business goals. I translate complex problems into elegant, data-informed solutions and enjoy partnering with cross-functional teams to ship impactful products. I’ve led web design, SEO, and marketing initiatives across global teams, blending UX, content strategy, and analytics to drive engagement, conversions, and revenue growth. I’m happiest when guiding projects from concept to launch and helping teams collaborate smoothly.…Hi, I’m Bumyol Lee (Dave)—a product designer and digital strategist who loves building intuitive, high-performing digital experiences that balance user needs with business goals. I translate complex problems into elegant, data-informed solutions and enjoy partnering with cross-functional teams to ship impactful products. I’ve led web design, SEO, and marketing initiatives across global teams, blending UX, content strategy, and analytics to drive engagement, conversions, and revenue growth. I’m happiest when guiding projects from concept to launch and helping teams collaborate smoothly.

Available to hire

Hi, I’m Bumyol Lee (Dave)—a product designer and digital strategist who loves building intuitive, high-performing digital experiences that balance user needs with business goals. I translate complex problems into elegant, data-informed solutions and enjoy partnering with cross-functional teams to ship impactful products.

I’ve led web design, SEO, and marketing initiatives across global teams, blending UX, content strategy, and analytics to drive engagement, conversions, and revenue growth. I’m happiest when guiding projects from concept to launch and helping teams collaborate smoothly.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing & Web Manager at HWH Korea

November 1, 2023 - September 28, 2025

Directed end-to-end design and lifecycle management of responsive websites, leading to a 15% increase in average session duration. Architected and executed a new SEO strategy improving first-page keyword rankings by 50% and growing the organic lead pipeline by 25%. Led collaboration with global development teams to enhance web platform usability, achieving a 20% increase in user satisfaction scores. Oversaw system integrations and functionality testing for critical internal web applications.

Digital Marketing Specialist at Energy wave Korea

March 1, 2018 - September 28, 2025

Spearheaded a full-scale website redesign, transforming user experience to drive a 40% increase in site traffic and a 15% uplift in conversions within the first quarter. Developed and launched a new content strategy that raised audience engagement rates by 30%.

Marketing Manager at YouLab Korea

March 1, 2017 - September 28, 2025

Devised and launched targeted landing pages for new product introductions, generating over 2,000 qualified leads in the first month. Served as the strategic liaison between U.S. headquarters and local Korean teams to ensure cohesive, localized marketing campaigns.

UX/UI & Digital Strategy Consultant (Freelance) at By You Management

August 1, 2011 - Present

Built and scaled a YouTube channel to 10,000+ subscribers by developing a data-informed content strategy and optimizing for audience engagement. Provided UX/UI design and digital marketing solutions for global clients, improving lead funnels and user engagement metrics.

Marketing & Web Manager at HWH Korea

November 1, 2023 - September 28, 2025

Directed end-to-end design and lifecycle management of responsive websites, leading to a 15% increase in average session duration. Architected and executed a new SEO strategy that improved first-page keyword rankings by 50% and grew the organic lead pipeline by 25%. Led collaboration with global development teams to enhance web platform usability, achieving a 20% increase in user satisfaction. Oversaw system integrations and functionality testing for critical internal web applications.

Digital Marketing Specialist at Energy wave Korea

March 1, 2018 - September 28, 2025

Spearheaded a full-scale website redesign, driving a 40% increase in site traffic and a 15% uplift in conversions in the first quarter. Developed and launched a content strategy that raised audience engagement rates by 30%.

Marketing Manager at YouLab Korea

March 1, 2017 - September 28, 2025

Devised and launched targeted landing pages for new product introductions, generating over 2,000 qualified leads in the first month. Served as strategic liaison between U.S. HQ and local teams to ensure cohesive, localized marketing campaigns.

UX/UI & Digital Strategy Consultant (Freelance) at By You Management

August 1, 2011 - Present

Built and scaled a YouTube channel to 10,000+ subscribers by developing a data-informed content strategy. Provided UX/UI design and digital marketing solutions for global clients, improving lead funnels and user engagement metrics.