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I am Juliette Maï Poirot, a Creative Director with over 15 years of experience in brand strategy, art direction, and 360° visual design for international luxury and tech brands. I specialize in building impactful visual identities, visual storytelling, multimedia project leadership, and implementing design systems. I excel at leading creative teams, obtaining buy-in from CEOs, and ensuring brand consistency across all touchpoints.…I am Juliette Maï Poirot, a Creative Director with over 15 years of experience in brand strategy, art direction, and 360° visual design for international luxury and tech brands. I specialize in building impactful visual identities, visual storytelling, multimedia project leadership, and implementing design systems. I excel at leading creative teams, obtaining buy-in from CEOs, and ensuring brand consistency across all touchpoints.

Juliette Maï Poirot

Creative Director, Art Director, Designer, +2

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I am Juliette Maï Poirot, a Creative Director with over 15 years of experience in brand strategy, art direction, and 360° visual design for international luxury and tech brands. I specialize in building impactful visual identities, visual storytelling, multimedia project leadership, and implementing design systems. I excel at leading creative teams, obtaining buy-in from CEOs, and ensuring brand consistency across all touchpoints.…I am Juliette Maï Poirot, a Creative Director with over 15 years of experience in brand strategy, art direction, and 360° visual design for international luxury and tech brands. I specialize in building impactful visual identities, visual storytelling, multimedia project leadership, and implementing design systems. I excel at leading creative teams, obtaining buy-in from CEOs, and ensuring brand consistency across all touchpoints.

Available to hire

I am Juliette Maï Poirot, a Creative Director with over 15 years of experience in brand strategy, art direction, and 360° visual design for international luxury and tech brands. I specialize in building impactful visual identities, visual storytelling, multimedia project leadership, and implementing design systems. I excel at leading creative teams, obtaining buy-in from CEOs, and ensuring brand consistency across all touchpoints.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

French

Fluent

English

Fluent

Italian

Intermediate

Japanese

Beginner

Work Experience

Creative Director at La Maison du Whisky

December 31, 2023 - September 29, 2025

Management of internal web and print studio (3 people + freelances + agencies); Full redesign of Brand Identity, positioning, and Brand Guidelines conception; Multi-channel creative direction (brand image and identity conception, 360° deployment on packaging, editions, events, retail, e-commerce, social media). Principal realized projects include: New visual identity, Whisky live event, The Avant Gardists digital platform, La Maison event, Wishes video, Créations annual catalogue, Tariff.

Creative Director at La Maison du Whisky

December 31, 2023 - September 29, 2025

Management of internal web and print studio (3+ people + freelances + agencies); Full redesign of Brand Identity, positioning, and Brand Guidelines conception; multi-channel creative direction (brand image and identity conception, 360° deployment on packaging, editions, events, retail, e-commerce, social media). Principal realized projects include: new visual identity, Whisky live event activations, The Avant Gardists digital platform, La Maison event, Wishes video, Créations annual catalogue, Tariff.

Creative Director at La Maison du Whisky

December 31, 2023 - September 29, 2025

Management of internal web and print studio (3 people + freelancers + agencies); full redesign of Brand Identity, positioning, and Brand Guidelines; multi-channel creative direction (branding, packaging, editions, events, retail, e-commerce, social media). Principal realized projects include new visual identity and event activations such as Whisky Live, The Avant Gardists digital platform, La Maison event, Wishes video, and annual catalogue.

Independent Creative Director at Juliette Maï

January 1, 2023 - Present

Brand experience for luxury and lifestyle clients; continued collaboration with founders and executive leadership on creative impact; clients include Le Bon Marché, Hermès, Paco Rabanne, Nissan, Marie Claire, Institutions.

Independent Creative Director at Juliette Maï

January 1, 2023 - Present

Continued leadership in brand strategy, art direction, and 360° visual design for international luxury and tech brands; focus on building impactful visual identities and ensuring brand consistency across touchpoints.

Independent Creative Director at Juliette Maï / Juliette Mai

January 1, 2023 - Present

Independent creative director continuing to shape brand narratives with luxury and lifestyle clients; ongoing collaboration with founders and executive leadership.

Senior Visual Communication Expert at Huawei Technologies

December 31, 2021 - September 29, 2025

Responsible for Huawei’s global visual communication ecosystem (creative direction, brand strategy, brand identity, visual identity); 360° premium brand image building (Chinese + global market) across print, retail, events, UI, digital, communication, product, packaging, social media; Management and direction of projects with internal and external resources in collaboration with international marketing teams; Presentation and validation of projects to CEOs and stakeholders. Principal realized projects include: Huawei new visual identity, Paris flagship store identity, Huawei Next Image identity, Honor new identity, Mobile World Congress event identity.

Senior Visual Communication Expert at Huawei Technologies

December 31, 2021 - September 29, 2025

Responsible for Huawei’s global visual communication ecosystem (creative direction, brand strategy, brand identity, visual identity); 360° premium brand image building across print, retail, event, UI, digital, product, packaging, and social media; management and direction of projects with internal and external resources in relation with international marketing teams; presentation and validation of projects to CEOs and stakeholders.

Senior Visual Communication Expert at Huawei Technologies

December 31, 2021 - September 29, 2025

Responsible for Huawei’s global visual communication ecosystem (creative direction, brand strategy, brand identity, visual identity). 360° premium brand image building (Chinese + global market) across print, retail, events, UI, digital, product, packaging, social media. Managed, briefed, and directed projects with internal/external resources in collaboration with international marketing teams. Presented and validated projects to CEOs and stakeholders.

Independent Creative Director at Juliette Maï

December 31, 2014 - September 29, 2025

Brand experience for luxury and lifestyle clients; close collaboration with founders and executive leadership on creative impact; clients include Le Bon Marché, Hermès, Paco Rabanne, Nissan, Marie Claire, Institutions.

Independent Creative Director at Juliette Maï (www.juliettemai.com)

December 31, 2014 - September 29, 2025

Independent Creative Director at Juliette Maï / Juliette Mai

December 31, 2014 - September 29, 2025

Independent creative director providing brand experience for luxury and lifestyle clients; close collaboration with founders and executive leadership on creative impact; clients include Le Bon Marché, Hermès, Paco Rabanne, Nissan, Marie Claire, and institutions.