Hi, I’m Anneleen Vernaillen, a Belgian designer passionate about shaping brands from their core strengths and values. I connect business goals with design to create identities, campaigns and experiences that boost recognition and growth. Over the years I’ve led graphic design, branding, copywriting and event communications for agencies, startups and international brands. Whether I’m building a corporate identity, designing packaging, or coordinating live and digital events, I’m hands-on from concept to delivery. I thrive in collaborative teams and love turning complex briefs into clear, beautiful tools that sales and marketing teams can actually use.

Anneleen Vernaillen

Hi, I’m Anneleen Vernaillen, a Belgian designer passionate about shaping brands from their core strengths and values. I connect business goals with design to create identities, campaigns and experiences that boost recognition and growth. Over the years I’ve led graphic design, branding, copywriting and event communications for agencies, startups and international brands. Whether I’m building a corporate identity, designing packaging, or coordinating live and digital events, I’m hands-on from concept to delivery. I thrive in collaborative teams and love turning complex briefs into clear, beautiful tools that sales and marketing teams can actually use.

Available to hire

Hi, I’m Anneleen Vernaillen, a Belgian designer passionate about shaping brands from their core strengths and values. I connect business goals with design to create identities, campaigns and experiences that boost recognition and growth. Over the years I’ve led graphic design, branding, copywriting and event communications for agencies, startups and international brands.

Whether I’m building a corporate identity, designing packaging, or coordinating live and digital events, I’m hands-on from concept to delivery. I thrive in collaborative teams and love turning complex briefs into clear, beautiful tools that sales and marketing teams can actually use.

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Experience Level

Language

Dutch
Fluent
English
Advanced
French
Advanced

Work Experience

Graphic Design & Communication at Fast Forward - Event Agency
January 1, 2023 - September 29, 2025
Developed creative concepts and communication strategies for events; created teasers, invites, apps and registration flow; designed on-site logos and visuals for online and offline use; managed design, copywriting, coordination and follow-up from concept to delivery.
Visual Artist & Brand Designer at Freelance
January 1, 2013 - Present
Logo design, corporate identity, company branding tools; porcelain sculptures & tableware; photographic wall art as part of a broader visual practice.
Marketing Coordinator at Bekina (Bekina Boots, Bekina Compounds, Bekina Indurub)
January 1, 2018 - September 29, 2025
Led rebranding, packaging, POS material, advertising campaigns, product launches and corporate identity; supported international exhibitions; created tools for sales; organized company visits & open days; managed websites, webshop and startup social media; managed supplier network.
Art Director at AID&Co - Advertising Agency
January 1, 2007 - September 29, 2025
Ring binder and catalogue (Unilin Systems); direct mailing (Boss Paints); packaging and POS material; dog food campaigns (James Wellbeloved); poster campaigns (www.woodforum.be).
Graphic Design + Project Coordination at Orbid (department communications services)
January 1, 2006 - September 29, 2025
Corporate identity and image building for start-up / merger of child benefit funds; Attentia event at Capitole Ghent; direct marketing campaigns; packaging design (Moerman); B2B concept (Pattyn Packing Lines).
Graphic Design at Belgian Posters
January 1, 2003 - September 29, 2025
Graphic design; monitoring corporate identity; support sales team with customized tools; Photoshop for building application files.
Graphic Design at Buro Market
January 1, 2001 - September 29, 2025
Graphic Design; design and DTP work of the biennial product catalogue in several languages.

Education

Event Management at Centrum voor Afstandsonderwijs
January 1, 2014 - January 1, 2015
Social Media for Businesses at Desmyttere marketingadvies
January 1, 2011 - January 1, 2011
Internetmarketing: SEO, webcopy & linkbuilding at iProspect
January 1, 2011 - January 1, 2011
Communications Strategy at Wolters Kluwer
January 1, 2006 - January 1, 2006
Commercial Copywriting at Wolters Kluwer
January 1, 2005 - January 1, 2005
Web Usability at AG Consult
January 1, 2004 - January 1, 2004
Meester in de Beeldende Kunst - option graphic design at Hogeschool Gent, KASK
January 1, 1996 - January 1, 2000
Productdesign at Katholieke Hogeschool Limburg, Genk
January 1, 1995 - January 1, 1996

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Manufacturing, Software & Internet, Education