RS

Rohan Sofra

Available to hire

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About

2-paragraph first-person bio, friendly tone

  • 4 years' experience
  • Joined September 2025

Languages

  • EnglishAdvanced

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Retail
  • Education

Work experience· 5 roles

Digital Marketing Specialist · JPS Furnace & Air ConditioningNov 2024 – Present · 2 yrs 1 mo

Led multi-channel paid media campaigns across Google Ads, Meta, and DV360, driving ROI improvements and scaling campaigns. Managed monthly budgets > $30k. Achieved a 17% increase in Google Ads conversion rate and 2x ROAS across channels.

Digital Marketing Specialist · Ware FX TechnologiesAug 2024 – Sep 2025 · 1 yr 2 mos

Created and optimized Google Ads, Local Services Ads, and Facebook Ads campaigns for service-based and e-commerce sites. Implemented AI-assisted content creation and testing strategies. Achieved sub-$10 cost per lead and improved SEO visibility.

PCSS Specialist · UbisoftJun 2023 – Sep 2025 · 2 yrs 4 mos

On-page and off-page SEO optimization; CRO-focused initiatives; demonstrated track record of ROAS growth across campaigns.

Digital Marketing Intern · International Institute of Digital MarketingJun 2022 – Sep 2025 · 3 yrs 4 mos
Digital Marketing Intern · Hippoc Cognitive NetworkFeb 2022 – Sep 2025 · 3 yrs 8 mos

Education

Bachelor of Business Administration · Amity University Noida2030 – 2025

Certifications and awards

Google Marketing Platform Certification (CM360, DV360, SA360)2030 – 2025
Google Ads Certification2030 – 2025
GA4 Analytics & CRO Performance Optimization2030 – 2025

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