I am a UI/UX designer with experience working on digital products and services. I focus on designing web-based applications that are simple and clear for users. I create wireframes, prototypes, and mock-ups, and I work closely with product and engineering teams to find solutions that work well for both the user and the business. I use feedback, user data, and research to improve designs over time and better understand how people use products. I can manage many projects at once and meet tight deadlines. I am detail-oriented and can follow brand guidelines. I work well with others and communicate clearly. I like to keep learning and improving my work through feedback and research.

Fiorella Velazco Llanos

I am a UI/UX designer with experience working on digital products and services. I focus on designing web-based applications that are simple and clear for users. I create wireframes, prototypes, and mock-ups, and I work closely with product and engineering teams to find solutions that work well for both the user and the business. I use feedback, user data, and research to improve designs over time and better understand how people use products. I can manage many projects at once and meet tight deadlines. I am detail-oriented and can follow brand guidelines. I work well with others and communicate clearly. I like to keep learning and improving my work through feedback and research.

Available to hire

I am a UI/UX designer with experience working on digital products and
services. I focus on designing web-based applications that are simple and clear for users. I create wireframes, prototypes, and mock-ups, and I work closely with product and engineering teams to find solutions that work well for both the user and the business. I use feedback, user data, and research to improve designs over time and better understand how people use products. I can manage many projects at once and meet tight deadlines. I am detail-oriented and can follow brand guidelines. I work well with others and communicate clearly. I like to keep learning and improving my work through feedback and research.

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Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Senior UX/UI Designer at Nexo Labs
May 1, 2023 - Present
Introduced a feedback process using user analytics and heatmaps, helping identify and fix major UX pain points. Balanced user needs with technical constraints by simplifying a complex workflow, reducing average task time by 50%. Co-led design reviews and cross-team workshops to improve collaboration and design quality across the company. Created a smart component library in Figma using AI auto-layout plugins, reducing repetitive design tasks by 60%. Designed a chatbot interface using conversational AI principles, improving self-service task completion rate by 30%.
Senior UX/UI Designer at Techgenies
May 1, 2023 - September 29, 2025
Led the UX design for a payment system, conducting remote usability tests and redesigning user flows, reducing user errors by 60% and improving task completion rates by 45%. Directed diary studies for a mobile app that surfaced key frustrations, resulting in targeted design changes and a 20% boost in engagement. Partnered with product managers and developers to redesign internal tools, reducing onboarding time for new employees by 35%. Conducted accessibility audits and updated design components to meet WCAG guidelines, increasing accessibility compliance to 95%. Developed personas and user journey maps for an enterprise SaaS product, decreasing support tickets by 30% and reducing churn by 30%. Created wireframes and high-fidelity prototypes in Figma that align with business goals and consistently passed stakeholder reviews. Created wireframes and high-fidelity prototypes with Figma to secure client buy-in.
UX Researcher / UX Designer at Multiplica
March 1, 2020 - September 29, 2025
Conducted user interviews and surveys for an e-commerce client, leading to a 15% improvement in the check-out completion rate. Contributed to the redesign of a gaming site, increasing session duration by 25%. Collaborated with developers and product teams to refine internal client management tools, decreasing task duplication by 20%. Designed interactive Figma prototypes that helped secure client buy-in during presentations. Participated in moderated usability testing for a fintech dashboard, informing design changes that improved usability scores by 20%.

Education

Interactive Media Design (Incomplete) at ISIL, Lima, Peru
January 1, 2019 - January 1, 2020
UX Design courses at Udemy, Platzi, Coursera
January 1, 2019 - September 29, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Retail