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I'm a Senior Brand & Product Designer with 4+ years of experience creating branding, packaging, product visuals, and 3D content for multi-market launches. I hold a Master's in Global Design from ALBA, specialized in UX/UI. I take projects from concept to execution: brand identity, packaging, product CMF, 3D renders, Shopity websites, POSM, and launch materials. My work is fast, clean, minimal, and always consistent. I've led design for launches in Jordan and Egypt, designed a boutique in Lebanon, built Shopify websites for multiple markets (EU, UK, Jordan, Egypt, Lebanon), and created all Amazon Europe visuals including 3D renders and At content. I enjoy fast-paced environments and working with teams on modern, product-focused brands.…I'm a Senior Brand & Product Designer with 4+ years of experience creating branding, packaging, product visuals, and 3D content for multi-market launches. I hold a Master's in Global Design from ALBA, specialized in UX/UI. I take projects from concept to execution: brand identity, packaging, product CMF, 3D renders, Shopity websites, POSM, and launch materials. My work is fast, clean, minimal, and always consistent. I've led design for launches in Jordan and Egypt, designed a boutique in Lebanon, built Shopify websites for multiple markets (EU, UK, Jordan, Egypt, Lebanon), and created all Amazon Europe visuals including 3D renders and At content. I enjoy fast-paced environments and working with teams on modern, product-focused brands.

Carla Salam

Creative Director, Product Designer, Graphic Designer, +2

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I'm a Senior Brand & Product Designer with 4+ years of experience creating branding, packaging, product visuals, and 3D content for multi-market launches. I hold a Master's in Global Design from ALBA, specialized in UX/UI. I take projects from concept to execution: brand identity, packaging, product CMF, 3D renders, Shopity websites, POSM, and launch materials. My work is fast, clean, minimal, and always consistent. I've led design for launches in Jordan and Egypt, designed a boutique in Lebanon, built Shopify websites for multiple markets (EU, UK, Jordan, Egypt, Lebanon), and created all Amazon Europe visuals including 3D renders and At content. I enjoy fast-paced environments and working with teams on modern, product-focused brands.…I'm a Senior Brand & Product Designer with 4+ years of experience creating branding, packaging, product visuals, and 3D content for multi-market launches. I hold a Master's in Global Design from ALBA, specialized in UX/UI. I take projects from concept to execution: brand identity, packaging, product CMF, 3D renders, Shopity websites, POSM, and launch materials. My work is fast, clean, minimal, and always consistent. I've led design for launches in Jordan and Egypt, designed a boutique in Lebanon, built Shopify websites for multiple markets (EU, UK, Jordan, Egypt, Lebanon), and created all Amazon Europe visuals including 3D renders and At content. I enjoy fast-paced environments and working with teams on modern, product-focused brands.

Available to hire

I’m a Senior Brand & Product Designer with 4+ years of experience creating branding, packaging, product visuals, and 3D content for multi-market launches. I hold a Master’s in Global Design from ALBA, specialized in UX/UI.
I take projects from concept to execution: brand identity, packaging, product CMF, 3D renders, Shopity websites, POSM, and launch materials. My work is fast, clean, minimal, and always consistent.
I’ve led design for launches in Jordan and Egypt, designed a boutique in Lebanon, built Shopify websites for multiple markets (EU, UK, Jordan, Egypt, Lebanon), and created all Amazon Europe visuals including 3D renders and At content.
I enjoy fast-paced environments and working with teams on modern, product-focused brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Arabic

Fluent

English

Fluent

French

Fluent

Spanish; Castilian

Beginner

Work Experience

Creative Manager at IDML Products

January 1, 2024 - Present

Lead the creative department, managing designers and overseeing branding, packaging, exhibitions, and presentation projects. Directed 2 major product launches in Egypt & Jordan, covering POSM, pop-up units, 3D videos, social media, bilingual brochures & key visuals, packaging adapted to regulations, and window displays. Managed international exhibition booths (e.g., InterTab Dortmund) and end-to-end photoshoots (recruiting, location scouting, art direction). Developed ISMOD CMF strategy, created 3D-rendered “How-to” videos, and designed accessories (ashtrays, sleeves, etc.) mass-produced globally. Contributed to a collaborative project that won an iF Design Award, attending the ceremony and gaining international recognition.

Industrial & Digital Product Designer (Hybrid) at IDML Products

January 1, 2024 - September 30, 2025

Oversaw end-to-end product design for launches and rebrands, from concept to production. Coordinated with global suppliers and manufacturers, ensuring feasibility, compliance, and quality. Designed brand identities, packaging, POSM, and campaign visuals across product categories. Built and launched multiple Shopify websites, integrating seamless brand experiences. Produced client-facing proposals and pitch decks. Created 3D renders and prototypes for packaging, products, and marketing assets. Collaborated on exhibition stands, pop-ups, and activations worldwide.

Graphic & Product Designer (On-Site) at IDML Products

January 1, 2022 - September 30, 2025

Developed brand identity foundations, packaging concepts, and digital assets for early product launches. Designed e-commerce visuals and social media campaigns supporting growth.

Creative Manager (Remote) at IDML Products

January 1, 2024 - Present

Lead the creative department and oversee branding, packaging, exhibitions, and presentation projects. Directed multiple product launches across Egypt & Jordan, covering POSM, popup units, 3D videos, social media, bilingual brochures & key visuals, packaging adapted to regulations, and window displays. Managed international exhibition booths and end-to-end photoshoots. Developed ISMOD CMF strategy, created 3D-rendered how-to videos, and designed mass-produced accessories. Contributed to a collaborative project that won an iF Design Award.

Industrial & Digital Product Designer (Hybrid) at IDML Products

January 1, 2024 - September 30, 2025

Oversaw end-to-end product design for launches and brands, from concept to production. Coordinated with global suppliers and manufacturers, ensuring feasibility, compliance, and quality. Designed brand identities, packaging, POSM, and campaign visuals across product categories. Built and launched multiple Shopify websites, integrating seamless brand experiences. Produced client-facing proposals and pitch decks. Created 3D renders and prototypes for packaging, products, and marketing assets. Collaborated on exhibition stands, pop-ups, and activations worldwide.

Graphic & Product Designer (On-site) at IDML Products

January 1, 2022 - September 30, 2025

Developed brand identity foundations, packaging concepts, and digital assets for early product launches. Designed e-commerce visuals and social media campaigns supporting growth.