I’m Juan Manuel Jerez Díaz, passionate about the world of communication and digital environments. I’m an enthusiastic and proactive professional who loves turning ideas into tangible results. I’m excited to bring my experience in digital accounts, influencer marketing, brand strategy, and talent management to new challenges, delivering creative, data-driven campaigns that connect with people.

Juan Manuel Jerez Díaz

I’m Juan Manuel Jerez Díaz, passionate about the world of communication and digital environments. I’m an enthusiastic and proactive professional who loves turning ideas into tangible results. I’m excited to bring my experience in digital accounts, influencer marketing, brand strategy, and talent management to new challenges, delivering creative, data-driven campaigns that connect with people.

Available to hire

I’m Juan Manuel Jerez Díaz, passionate about the world of communication and digital environments. I’m an enthusiastic and proactive professional who loves turning ideas into tangible results.

I’m excited to bring my experience in digital accounts, influencer marketing, brand strategy, and talent management to new challenges, delivering creative, data-driven campaigns that connect with people.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Digital Account Trainee at Grupo VIPS (Starbucks, VIPS, Ginos, Fridays, Wagamama)
May 31, 2018 - September 30, 2025
Trainee in digital accounts, supporting campaigns, client liaison and coordination across multiple hospitality brands within the VIPS group.
Account Executive at M&C Saatchi Madrid
September 30, 2019 - September 30, 2025
Managed campaigns for Ballantine's, La Academia de Cine, L'Oréal, and other clients; supported creative development and client communications.
Digital Account Executive at Jota Doble Comunicación
February 29, 2024 - September 30, 2025
E-commerce, landing pages, SEM and SEO specialist; managed digital campaigns and performance optimization.
Traffic Digital & Community Manager at Paloma Juanes Digital
June 30, 2022 - September 30, 2025
Influencer marketing and community management; supported brand campaigns and digital strategy.
Brand Strategy Manager & Talent Manager at Paloma Juanes Digital
July 1, 2022 - Present
Brand strategy development and talent management for digital marketing campaigns; influencer partnerships.
Account Executive at M&C Saatchi Madrid
September 30, 2019 - September 30, 2025
Led digital campaigns and managed key accounts for clients such as Ballantine's, La Academia de Cine, and L’Oréal, coordinating digital strategy, campaign execution, and client communication.
Digital Account Executive at Baldosas Amarillas / Grupo VIPS
May 31, 2018 - September 30, 2025
Managed digital accounts for brands in the group (Starbucks, VIPS, Ginos, Fridays, Wagamama); focused on e-commerce initiatives and digital activations.
Digital Account Trainee at Baldosas Amarillas / Grupo VIPS
January 31, 2019 - September 30, 2025
Supported digital campaigns, landing pages, SEM and SEO optimization; contributed to e-commerce initiatives.
Account Executive at Jota Doble Comunicación
February 28, 2024 - September 30, 2025
E-commerce, landing pages, SEM and SEO specialist; managed digital campaigns and performance.
Traffic Digital & Community Manager at Paloma Juanes Digital
June 30, 2022 - September 30, 2025
Influencer marketing program management and digital community management; coordination of influencer collaborations and content strategy.
Digital Account Executive at Baldosas Amarillas. Grupo Vip's (Starbucks, Vips, Ginos, Fridays y Wagamama)
May 31, 2018 - September 30, 2025
Managed digital accounts and supported campaign execution for brands within the Grupo Vip's portfolio.
Account Executive at M&C Saatchi Madrid
September 30, 2020 - September 30, 2025
Managed campaigns for clients including Balatine’s, La Academia de Cine, and L’Or y Mugaburu S.L., contributing to strategy and client servicing.
Digital Account Executive at Jota Doble Comunicación
February 29, 2024 - September 30, 2025
E-commerce, landing pages, SEM and SEO specialist.
Traffic Digital & Community Manager at Paloma Juanés Digital
June 30, 2021 - September 30, 2025
Influencer Marketing; Dyson Hub platform management.
Senior Talent Manager & Digital Marketing Strategist at McCann World Group
February 1, 2024 - September 30, 2025
Led brand strategy and talent management for major clients, including Coca-Cola, Repsol, La Liga, Banco Santander, Acciona, Mapfre, and Guinness; designed influencer and digital marketing programs across regions.
Account Executive at M&C Saatchi Madrid
September 30, 2019 - September 30, 2025
Managed campaigns for high-profile clients such as Balla Tiné́s, La Academia de Cine, and L’Oréal Mugaburu S.L.; steered digital initiatives and cross-channel execution.
Account Executive at Jota Doble Comunicación
January 31, 2019 - September 30, 2025
E-commerce campaigns, landing pages, SEM & SEO specialist; supported end-to-end digital account management.
Traffic Digital & Community Manager at Paloma Juanes Digital
June 30, 2021 - September 30, 2025
Influencer marketing, digital traffic management, and community management across multiple campaigns.
Digital Account Executive at Baldosas Amarillas / Grupo VIPS
May 31, 2018 - September 30, 2025
Managed digital campaigns for leading brands within the Grupo VIPS network (Starbucks, VIPS, Ginos, Fridays, Wagamama); coordinated online media planning and client reporting.
Account Executive at M&C Saatchi Madrid
September 30, 2020 - September 30, 2025
Supported campaigns for Ballantine's, La Academia de Cine, L'Oréal, Mugaburu S.L.; contributed to client strategy and cross-channel activation.
Account Executive at Jota Doble Comunicación
February 28, 2024 - September 30, 2025
E-commerce, landing pages, SEM & SEO specialist; led digital campaigns and optimization.
Traffic Digital & Community Manager at Paloma Juanes Digital
June 30, 2021 - September 30, 2025
Influencer marketing initiatives and community management; supported Dyson Hub and related campaigns.

Education

MA - Digital Account Director at Zink Project
January 1, 2018 - September 30, 2025
Advertising and Public Relations at University of Málaga International / PXL Belgium
January 1, 2013 - January 1, 2017
Bachelor's Degree in Advertising and Public Relations at University of Málaga
January 1, 2013 - January 1, 2017
MA - Digital Account Director at ZinkProject
January 1, 2018 - September 30, 2025
Advertising and Public Relations at University of Málaga
January 1, 2013 - January 1, 2017
Advertising and Public Relations at PXL Belgium
January 1, 2017 - September 30, 2025
MA - Digital Account Director at Zink Project
January 1, 2018 - January 1, 2018
Advertising and Public Relations at University of Málaga / PXL Belgium
January 1, 2013 - January 1, 2017
Bachelor's degree in Advertising and Public Relations at University of Málaga
January 1, 2013 - January 1, 2017
MA - Digital Account Director at ZinkProject
January 1, 2018 - December 31, 2018

Qualifications

MA - Digital Account Director
January 1, 2018 - December 31, 2018
Bachelor's degree in Advertising and Public Relations
January 1, 2013 - January 1, 2017

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality, Other, Retail, Education