Hi there! I’m Alanna Herrey, a creative, data-driven social media strategist. I earned a BA in Media Advertising from Indiana University Bloomington and I’ve spent the last few years building and measuring engaging content for campus brands, including the Indiana Memorial Union, across Twitter, Facebook, Instagram, and TikTok. From influencer outreach at Lovesteady to hosting Season Magazine videos and podcasts, I love blending creative storytelling with practical analytics. I’m adept at coordinating multi-platform campaigns, producing multi-media content, and delivering on tight deadlines while keeping a sharp eye on audience growth and storytelling.

Hi there! I’m Alanna Herrey, a creative, data-driven social media strategist. I earned a BA in Media Advertising from Indiana University Bloomington and I’ve spent the last few years building and measuring engaging content for campus brands, including the Indiana Memorial Union, across Twitter, Facebook, Instagram, and TikTok. From influencer outreach at Lovesteady to hosting Season Magazine videos and podcasts, I love blending creative storytelling with practical analytics. I’m adept at coordinating multi-platform campaigns, producing multi-media content, and delivering on tight deadlines while keeping a sharp eye on audience growth and storytelling.

Available to hire

Hi there! I’m Alanna Herrey, a creative, data-driven social media strategist. I earned a BA in Media Advertising from Indiana University Bloomington and I’ve spent the last few years building and measuring engaging content for campus brands, including the Indiana Memorial Union, across Twitter, Facebook, Instagram, and TikTok.

From influencer outreach at Lovesteady to hosting Season Magazine videos and podcasts, I love blending creative storytelling with practical analytics. I’m adept at coordinating multi-platform campaigns, producing multi-media content, and delivering on tight deadlines while keeping a sharp eye on audience growth and storytelling.

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Work Experience

Graphic Designer
May 1, 2024 - September 30, 2025
October 2021 - May 2024 Graphic Design work including Adobe Photoshop, CapCut, creative communication, time management, video editing, and SEO activities.
Videoographer/Podcaster Host at Season Magazine
May 1, 2024 - Present
Collaborated with the editorial team to develop engaging episodic concepts, ensuring alignment with the magazine's brand and audience interests. Produced over 50 hours of original content by working with producers, designers, and arts specialists to facilitate multi-media production.
Remote Content Creator (TikTok) at Indiana Memorial Union
February 1, 2023 - Present
Analyzed social media metrics and prepared regular reports to assess the performance of content and campaigns, making data-driven recommendations for improvement. Integrated user-generated content (UGC) creation with compelling voiceovers and video editing using CapCut in-app tools, enhancing viewer engagement and retention. Implemented SEO strategies, conducted keyword research, and analyzed trending hashtags to maximize content visibility and reach on the platform.

Education

Bachelor of Arts at Indiana University
January 11, 2030 - September 30, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services