I'm Esteban Calderón, a digital marketing specialist with over 15 years of experience in advertising and digital marketing, focusing on strategy, leadership, and collaborative results. I enjoy turning insights into actionable plans and leading teams to deliver measurable impact. In roles at Detacoop Chile and OKA Agency, I've driven innovative strategies that align with core values, designed corporate imagery, and led both digital and traditional marketing initiatives to achieve sales and awareness goals. I value listening to others, analyzing ideas from different perspectives, and delivering structured plans that adapt to new technologies and evolving markets.

Esteban Calderón

I'm Esteban Calderón, a digital marketing specialist with over 15 years of experience in advertising and digital marketing, focusing on strategy, leadership, and collaborative results. I enjoy turning insights into actionable plans and leading teams to deliver measurable impact. In roles at Detacoop Chile and OKA Agency, I've driven innovative strategies that align with core values, designed corporate imagery, and led both digital and traditional marketing initiatives to achieve sales and awareness goals. I value listening to others, analyzing ideas from different perspectives, and delivering structured plans that adapt to new technologies and evolving markets.

Available to hire

I’m Esteban Calderón, a digital marketing specialist with over 15 years of experience in advertising and digital marketing, focusing on strategy, leadership, and collaborative results. I enjoy turning insights into actionable plans and leading teams to deliver measurable impact.

In roles at Detacoop Chile and OKA Agency, I’ve driven innovative strategies that align with core values, designed corporate imagery, and led both digital and traditional marketing initiatives to achieve sales and awareness goals. I value listening to others, analyzing ideas from different perspectives, and delivering structured plans that adapt to new technologies and evolving markets.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Head of Communications and Marketing at Detacoop Chile
January 1, 2022 - January 1, 2024
Active member of the cooperative’s communications strategy change; helped create a new corporate image and design the communications strategy; promoted the development of internal communications. Designed innovative marketing strategies aligned with the cooperative's values; drove and executed marketing tactics in digital and traditional channels to achieve sales objectives; managed resources and media presence; built and led a team of advertising and design professionals and collaborated with external vendors; valued for professionalism, communication, analysis and organization.
Social Media Manager at OKA Agency
January 1, 2014 - January 1, 2022
Founded and led an independent digital communications and advertising agency delivering digital campaigns for major national and international brands; responsibilities included strategy design, budget management, concept creation, and execution of media plans.
Community Manager at Loading Communications Agency
January 1, 2011 - January 1, 2014
Built brands at a digital level, created content guidelines aligned with objectives; participated in creative committees for campaigns; launched digital projects and analyzed metrics and KPIs.

Education

Advertising and Marketing at Conestoga College
January 1, 2025 - April 30, 2026
English for Academic Studies at Conestoga College
January 1, 2024 - January 4, 2026
Advertising creativity and writing at Underground Creative School
January 1, 2006 - January 1, 2007
Advertising at Duoc UC
January 1, 2003 - January 1, 2005

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Retail