Available to hire
Hi, I’m Shivaani Arora, a results-driven Digital Marketing Manager with over 6 years of experience in strategic content development, SEO/SEM, email marketing, social media strategy, and website design. I’ve led campaigns for aviation, pharma, education, and IT sectors, consistently increasing brand visibility, user engagement, and lead generation.
I’m passionate about collaborating with cross-functional teams, turning data into actionable insights, and bringing international marketing expertise to dynamic European markets, including Italy. I’m open to relocation and excited by opportunities that challenge me to grow and innovate.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Language
English
Fluent
Hindi
Fluent
Work Experience
Digital Marketing Manager at Dream Flights Pvt. Ltd. (Insta Charter)
July 1, 2022 - PresentLed the company’s digital marketing roadmap aligned with aviation industry trends. Managed Wix-based websites, ensured high performance, mobile responsiveness and SEO optimization. Executed targeted content strategy including blogs, social media posts, newsletters and interactive assets. Directed SEM and email campaigns that significantly improved lead conversions. Ensured brand consistency across multiple platforms; optimized content using analytics.
Digital Marketing Manager at Sonic Infosystem (Digital Marketing Agency)
May 1, 2022 - October 1, 2025Managed B2B digital strategies, particularly in the pharmaceutical and IT sectors. Delivered SEO, website design and PPC solutions tailored to each client. Applied Google Analytics and campaign tools to optimize ROI and report KPIs.
Digital Marketing Specialist at Merit Hut Media
December 1, 2020 - October 1, 2025Developed digital strategy for a study abroad program: website UX, videos and social media. Analyzed campaign performance and adapted strategies accordingly.
Digital Marketing Strategist & Content Writer at Rise Overseas (Immigration)
December 31, 2020 - October 1, 2025Created marketing campaigns and brand presence across platforms.
Content Writer at Evolve MMA (Singapore)
December 31, 2020 - October 1, 2025Wrote SEO-optimized blogs targeting global fitness audiences.
Digital Marketing Manager at Dream Flights Pvt. Ltd. (Insta Charter)
July 1, 2022 - PresentLed the company’s digital marketing roadmap aligned with aviation industry trends. Managed Wix-based websites, ensuring high performance, mobile responsiveness and SEO optimization. Executed targeted content strategy including blogs, social media posts, newsletters and interactive assets. Directed SEM and email campaigns that significantly improved lead conversions. Ensured brand consistency across multiple platforms; optimized content using analytics.
Digital Marketing Manager at Sonic Infosystem (Digital Marketing Agency)
May 1, 2022 - October 1, 2025Managed B2B digital strategies, particularly in the pharmaceutical and IT sectors. Delivered SEO, website design and PPC solutions tailored to each client. Applied Google Analytics and campaign tools to optimize ROI and report KPIs.
Digital Marketing Specialist at Merit Hut Media
December 1, 2020 - October 1, 2025Developed digital strategy for a study abroad program: website UX, videos and social media. Analyzed campaign performance and adapted strategies accordingly.
Digital Marketing Strategist & Content Writer (Freelance) at Rise Overseas
December 31, 2020 - October 1, 2025Created marketing campaigns and brand presence across platforms.
Content Writer & Digital Marketing Strategist (Freelance) at Evolve MMA (Singapore)
December 31, 2020 - October 1, 2025Wrote SEO-optimized blogs targeting global fitness audiences.
Digital Marketing Manager at Dream Flights Pvt. Ltd. (Insta Charter)
July 1, 2022 - PresentLed the company’s digital marketing roadmap aligned with aviation industry trends. Managed Wix-based websites, ensuring high performance, mobile responsiveness and SEO optimization. Executed targeted content strategy including blogs, social posts, newsletters, and interactive assets. Directed SEM and email campaigns that significantly improved lead conversions. Ensured brand consistency across multiple platforms; optimized content using analytics.
Digital Marketing Manager at Sonic Infosystem (Digital Marketing Agency)
May 1, 2022 - October 9, 2025Managed B2B digital strategies, particularly in the pharmaceutical and IT sectors. Delivered SEO, website design, and PPC solutions tailored to each client. Applied Google Analytics and campaign tools to optimize ROI and report KPIs.
Digital Marketing Specialist at Merit Hut Media
December 1, 2020 - October 9, 2025Developed digital strategy for a study abroad program: website UX, videos, and social media. Analyzed campaign performance and adapted strategies accordingly.
Digital Marketing Strategist & Content Writer at Rise Overseas (Immigration)
December 31, 2020 - October 9, 2025Created marketing campaigns and brand presence across platforms.
Digital Marketing Strategist & Content Writer at Evolve MMA (Singapore)
December 31, 2020 - October 9, 2025Wrote SEO-optimized blogs targeting global fitness audiences.
Digital Marketing Manager at Dream Flights Pvt. Ltd. (Insta Charter)
July 1, 2022 - PresentLed the company’s entire digital marketing roadmap aligned with aviation industry trends. Managed Wix-based websites, ensuring high performance, mobile responsiveness and SEO optimization. Executed targeted content strategy including blogs, social posts, newsletters, and interactive assets. Directed SEM and email campaigns that significantly improved lead conversions. Ensured brand consistency across multiple platforms; optimized content using analytics.
Digital Marketing Manager at Sonic Infosystem (Digital Marketing Agency)
May 1, 2022 - October 9, 2025Managed B2B digital strategies, particularly in the pharmaceutical and IT sectors. Delivered SEO, website design, and PPC solutions tailored to each client. Applied Google Analytics and campaign tools to optimize ROI and report KPIs.
Digital Marketing Specialist at Merit Hut Media
December 1, 2020 - October 9, 2025Developed digital strategy for a study abroad program: website UX, videos, and social media. Analyzed campaign performance and adapted strategies accordingly.
Freelance Digital Marketing Strategist & Content Writer at Rise Overseas / Evolve MMA (Freelance)
January 1, 2020 - October 9, 2025Created marketing campaigns and brand presence across platforms for Rise Overseas and Evolve MMA; produced marketing content including SEO-optimized blogs, social media posts, videos, and website content; helped build online brand presence and lead generation.
Education
Bachelor of Commerce (Marketing) at University of Delhi, India
January 11, 2030 - January 1, 2012Diploma in Digital Marketing at Delhi School of Internet Marketing
January 11, 2030 - January 1, 2019TESOL Certificate (Teaching English) at World TESOL Academy
January 11, 2030 - January 1, 2020Diploma in Education (Teacher Training) at University of Madhya Pradesh
January 11, 2030 - January 1, 2015Diploma in Office Management at International Polytechnic for Women
January 11, 2030 - January 1, 2006Bachelor of Commerce (Marketing) at University of Delhi, India
January 11, 2030 - January 1, 2012Diploma in Digital Marketing at Delhi School of Internet Marketing
January 11, 2030 - January 1, 2019TESOL Certificate (Teaching English) at World TESOL Academy
January 11, 2030 - January 1, 2020Diploma in Education (Teacher Training) at University of Madhya Pradesh
January 11, 2030 - January 1, 2015Diploma in Office Management at International Polytechnic for Women
January 11, 2030 - January 1, 2006Bachelor of Commerce (Marketing) at University of Delhi, India
January 11, 2030 - January 1, 2012Diploma in Digital Marketing at Delhi School of Internet Marketing
January 11, 2030 - January 1, 2019TESOL Certificate (Teaching English) at World TESOL Academy
January 11, 2030 - January 1, 2020Diploma in Education (Teacher Training) at University of Madhya Pradesh
January 11, 2030 - January 1, 2015Diploma in Office Management at International Polytechnic for Women
January 11, 2030 - January 1, 2006Bachelor of Commerce (Marketing) at University of Delhi, India
January 11, 2030 - January 1, 2012Diploma in Digital Marketing at Delhi School of Internet Marketing
January 11, 2030 - January 1, 2019TESOL Certificate (Teaching English) at World TESOL Academy
January 11, 2030 - January 1, 2020Diploma in Education (Teacher Training) at University of Madhya Pradesh
January 11, 2030 - January 1, 2015Diploma in Office Management at International Polytechnic for Women
January 11, 2030 - January 1, 2006Qualifications
Bachelor of Commerce (Marketing)
January 11, 2030 - January 1, 2012Diploma in Digital Marketing
January 11, 2030 - January 1, 2019TESOL Certificate (Teaching English)
January 11, 2030 - January 1, 2020Diploma in Education (Teacher Training)
January 11, 2030 - January 1, 2015Diploma in Office Management
January 11, 2030 - January 1, 2006TESOL Certificate (Teaching English)
January 1, 2020 - October 1, 2025Diploma in Digital Marketing
January 1, 2019 - October 1, 2025Diploma in Education (Teacher Training)
January 1, 2015 - October 1, 2025Diploma in Office Management
January 1, 2006 - October 1, 2025TESOL Certificate (Teaching English)
January 1, 2020 - October 9, 2025Diploma in Digital Marketing
January 1, 2019 - October 9, 2025Diploma in Education (Teacher Training)
January 1, 2015 - October 9, 2025Diploma in Office Management
January 1, 2006 - October 9, 2025Bachelor of Commerce (Marketing)
January 1, 2012 - October 9, 2025Industry Experience
Education, Professional Services, Media & Entertainment, Travel & Hospitality, Software & Internet, Life Sciences, Healthcare
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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