Available to hire
I’m a senior UX & Content leader specializing in eCommerce and digital experiences across the EMEA region. I guide roadmap, vendor partnerships, CRM, and campaign strategies to drive growth and engagement.
I design and implement Magento and WordPress solutions, automate workflows, and explore AI-driven SEO. I enjoy mentoring cross-functional teams, coordinating complex projects for global brands such as Acer, and turning ambitious ideas into intuitive, high-performing experiences.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Italian
Fluent
Work Experience
Head of UX & Content / Lead UX & Frontend Strategy at Acer
January 1, 2023 - PresentLead the UX & Content team for EMEA eCommerce, overseeing roadmap, vendors, CRM, and campaign strategies. Developed Magento custom features, automated workflows, and applied AI-driven SEO optimization to boost visibility and conversions. Oversaw UX/UI redesigns and global frontend projects for Acer.com, improving SEO and PageSpeed. Delivered Groovy templates, automated testing with Python/Selenium, and coordinated with agencies and internal teams. Managed campaigns, promotions, and newsletters across multiple markets. Optimized landing pages and product categorization with agencies and internal teams. Designed digital campaigns and managed social media collaborations, including with top athletes. Built Magento and WordPress websites with custom UX/UI and responsive design. Delivered websites, branding, and multimedia projects for clients in various industries. Provided end-to-end digital design, development, video direction, and live streaming.
Education
Bachelor's degree in Electronic and Computer Engineering at Online Campus
January 1, 2023 - October 2, 2025Bachelor's Degree in Electronic and Computer Engineering at Online Campus
January 1, 2023 - October 2, 2025Second Level College, Information Technologies and Physics Experimentation at Second Level College of Science
January 1, 2005 - January 1, 2010Qualifications
Bachelor's degree in Communication and Graphic Design
January 1, 2010 - December 31, 2014Second Level College of Science, Information Technologies and Physics Experimentation
January 1, 2005 - January 1, 2010AZ-900 Microsoft Azure Fundamentals
January 11, 2030 - October 2, 2025GDPR Secure Software Practitioner – Java
January 11, 2030 - October 2, 2025Bachelor's degree in Communication and Graphic Design
January 1, 2010 - January 1, 2014AZ-900 Microsoft Azure Fundamentals
January 11, 2030 - October 2, 2025GDPR Practitioner
January 11, 2030 - October 2, 2025Secure Software Practitioner – Java
January 11, 2030 - October 2, 2025Industry Experience
Software & Internet, Media & Entertainment, Retail, Professional Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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