Director of Marketing at 6 elements Communication Agency

Led data-driven marketing strategy development and execution across client portfolios. Oversaw digital marketing campaigns with platform-specific messaging and paid outreach on Google Ads, LinkedIn, Facebook/Instagram, and more. Managed client relationships and campaigns for Chrono, ISCA, SoftwareOne, Crayon, Acronis, Microsoft, BGBA, and Erasmus marketing/social media initiatives. Collaborated on content and PR for events and partnerships. Supervised a cross-functional team and guided business development.

Director Marketing at 6 Elements Communication Agency

Directed marketing initiatives with a data-driven approach, shaping strategy, and executing digital campaigns across Google Ads, LinkedIn, Facebook/Instagram and other platforms. Led marketing research, audience analytics, and paid outreach. Served clients including Chrono, ISCA, SoftwareOne, Crayon, Acronis, Microsoft and BGBA; supported Erasmus marketing and social media; coordinated event and PR activities.

Director Marketing at 6 elements Communication Agency

Led the marketing function for a Bulgarian agency, guiding data-driven marketing strategy and campaigns across digital channels. Responsible for market research, audience insights, and development of integrated campaigns with strong visual and semantic messaging. Managed paid outreach across Google Ads, LinkedIn, Facebook/Instagram, and other paid platforms; built client relationships and delivered tailored marketing solutions for clients including Chrono, ISCA, SoftwareOne, Crayon/Microsoft, and BGBA. Oversaw team collaboration with creative, media, and analytics partners, and contributed to business development and PR activities.

Director Marketing at 6 elements Communication Agency

Led data-driven marketing strategy and digital campaigns for clients across pharmaceuticals, software and sports; oversaw marketing research, strategy, digital marketing, and paid outreach on Google Ads, LinkedIn, Facebook/Instagram; key clients included Chrono, ISCA, SoftwareOne, Crayon, Acro-nis, Microsoft, BGBA.

Marketing and Social Media Coordinator at Kolgruvan / Ringön

Assisted with agency marketing and public relations; evaluated social media; developed autumn strategy targeting businesses seeking venues for conferences and workshops; wrote content and press releases for Goteborg Book Fair 2023; managed events including Axel Arigato corporate event, The Circle/Journalists workshop, Fringe festival Kolgruvan, concerts, and Goteborg Bokmässan coverage.

Marketing & Public Relations Assistant (Erasmus exchange) at Kolgruvan / Ringön

Assisted with marketing needs and public relations for the Kolgruvan/Ringön venue, including social media strategy and evaluation for autumn season targeting project-based collaborations. Wrote content and press releases for Goteborg Book Fair 2023. Participated in event management for corporate events (Axel Arigato corporate event, The Circle/Journalists workshop, Fringe festival, concerts) and venue promotions; reported on Goteborg Bokmässan.

Marketing and Public Relations Consultant at Kolgruvan / Ringön

Assisted with agency marketing and PR in Goteborg; evaluated and strategized social media for autumn campaigns targeting businesses seeking venues for projects, conferences and workshops. Wrote content and press releases for Goteborg Book Fair 2023; managed events such as Axel Arigato corporate event, journalists workshops, Fringe festival, concerts, and venue promotions; reported on Goteborg Bokmässan.

Marketing/PR Assistant at Kolgruvan / Ringön

Supported marketing and public relations for the venue, conducted social media evaluation and strategy for Autumn 2023, targeted B2B audiences for conferences and workshops; wrote content and press releases for Gothenburg Book Fair 2023; managed events and venue promotions.

Head of Digital Marketing at Pamporovo PLC Ski Resort Bulgaria

Created the digital marketing strategy (social media, website, third-party platforms and partners) for Pamporovo Ski Resort in Bulgaria.

Head of Digital Marketing at Pamporovo PLC Ski Resort

Created and led the Bulgarian ski resort Pamporovo's digital marketing strategy across social media, website, third-party platforms and partners; defined platform-specific campaigns, content calendars, and partnerships; supervised agency collaborations and optimization of online presence.

Head of Digital Marketing at Pamporovo PLC Ski Resort

Created and implemented the digital marketing strategy for Pamporovo Ski Resort, covering social media, website, third-party platforms and partner channels.

Head of Digital Marketing at Pamporovo PLC Ski Resort

Created digital marketing strategy across social media, website, and partner platforms; coordinated with partners to promote Pamporovo Ski Resort in Bulgaria.

Head of Marketing Department at Alexander Tour Travel Agency

Marketing of travel products (incoming and outgoing tourism). Team leader of product development plus web and design professionals. Media strategy, annual plan and PR services (articles and press releases).

Head of Marketing Department at Alexander Tour Travel Agency

Led marketing of travel products (incoming and outgoing tourism); managed product development with web and design professionals; developed media strategy, annual plans, and PR services (articles and press releases).

Head of Marketing Department at Alexander Tour Travel Agency

Led marketing for travel products (incoming and outgoing tourism); supervised product development and a web/design team; developed media strategy and annual plans; provided PR services including press articles and releases.

Head of Marketing Department at Alexander Tour Travel Agency

Led marketing of travel products (incoming/outgoing), managed product development with web/design teams; led media strategy, annual plan, PR (articles and press releases).

Marketing Consultant (Project) at Platinum Investment Group - Real Estate and Construction

Marketing for construction developers with multiple projects; brand management and public relations; development of media plans and execution.

Marketing Consultant (Project) at Platinum Investment Group - Real Estate and Construction

Marketing for construction developers with multiple projects in Sofia; brand management and public relations; media plans and execution.

Marketing consultant (Project) at Platinum Investment Group - Real Estate and Construction

Marketing for construction developers with multiple projects in Sofia; brand management and public relations; media plans and execution.

Marketing Consultant (Project) at Platinum Investment Group - Real Estate and Construction

Marketing for construction developers with multiple Sofia projects; brand management and public relations; development of media plans and execution.

Deputy Head Property Management Department at Winslow Developments / Balkan Property Management

Product (Vacation rentals in Bansko) marketing; working closely with travel market media and partners; online marketing for the company’s websites.

Deputy Head Property Management Dpt at Winslow Developments / Balkan Property Management

Product marketing for vacation rentals in Bansko; working closely with travel market media and partners; online marketing for the company’s websites.

Deputy Head Property Management Dpt at Winslow Developments / Balkan Property Management

Marketing for vacation rentals; collaboration with travel market media and partners; online marketing for company websites.

Deputy Head Property Management Dpt at Winslow Developments / Balkan Property Management

Product (Vacation rentals in Bansko) marketing; collaborated with travel market media and partners; online marketing for company websites.

Affiliated Marketing Manager at Old Town Apartments - European Rentals

Affiliated marketing as part of the SE and Web optimization.

Affiliated Marketing Manager at Old Town Apartments - European Rentals

Affiliated marketing as part of SE and web optimization.

Affiliated Marketing Manager at Old Town Apartments - European Rentals

Affiliated marketing and web optimization across Southeast Europe; online presence management.

Affiliated Marketing at Old Town Apartments - European Rentals

Affiliated marketing as part of SE and Web optimization.

Junior Market Research at South Korea Embassy / Commercial sector

Research reports for South Korean clients on the Bulgarian market, companies and industries.

Junior Market Research at South Korea Embassy / Commercial sector

Research reports for South Korean clients on the Bulgarian market, companies and industries.

Junior Market Research at South Korea Embassy / Commercial sector

Produced market research reports for South Korean clients on the Bulgarian market, companies and industries.