Hi! I'm a results-driven professional with experience leading cross-functional teams in product development, marketing, content management and customer support. I have successfully launched projects such as the internal 'Audio Books and Podcasts' initiative, built roadmaps, and increased conversions by applying SCRUM-driven processes and effective team motivation. I enjoy creating reference terms and user stories, training staff in customer management, and optimizing websites to improve conversion and user experience; I even helped bring a platform to the top of Google search in Ukraine. I am open to opportunities that match my experience, including innovative products in health, journalism, retreats, travel, hospitality, and online services. I value out-of-the-box thinking, faith, perseverance, and an entrepreneurial mindset, and I love working in a proactive team. I am open to full-time or part-time roles and would be happy to contribute to a product-driven environment with a focus on real-world impact.

Karyna Pylypenko

Hi! I'm a results-driven professional with experience leading cross-functional teams in product development, marketing, content management and customer support. I have successfully launched projects such as the internal 'Audio Books and Podcasts' initiative, built roadmaps, and increased conversions by applying SCRUM-driven processes and effective team motivation. I enjoy creating reference terms and user stories, training staff in customer management, and optimizing websites to improve conversion and user experience; I even helped bring a platform to the top of Google search in Ukraine. I am open to opportunities that match my experience, including innovative products in health, journalism, retreats, travel, hospitality, and online services. I value out-of-the-box thinking, faith, perseverance, and an entrepreneurial mindset, and I love working in a proactive team. I am open to full-time or part-time roles and would be happy to contribute to a product-driven environment with a focus on real-world impact.

Available to hire

Hi! I’m a results-driven professional with experience leading cross-functional teams in product development, marketing, content management and customer support. I have successfully launched projects such as the internal ‘Audio Books and Podcasts’ initiative, built roadmaps, and increased conversions by applying SCRUM-driven processes and effective team motivation. I enjoy creating reference terms and user stories, training staff in customer management, and optimizing websites to improve conversion and user experience; I even helped bring a platform to the top of Google search in Ukraine.

I am open to opportunities that match my experience, including innovative products in health, journalism, retreats, travel, hospitality, and online services. I value out-of-the-box thinking, faith, perseverance, and an entrepreneurial mindset, and I love working in a proactive team. I am open to full-time or part-time roles and would be happy to contribute to a product-driven environment with a focus on real-world impact.

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Language

Ukrainian
Fluent
English
Advanced
Polish
Intermediate
Russian
Advanced

Work Experience

Product Manager at Megogo
December 31, 2020 - October 2, 2025
Managed the internal project 'Audiobooks and podcasts' and related development processes. Conducted A/B testing, data analytics, and implemented solutions to increase site conversion. Created a roadmap and led cross-functional teams including marketing, content management, and call center. Led market expansion efforts to Poland, Russia, and Belarus with marketing campaigns and staff training.
Hotel Manager at Capsule Hotel Kyiv (startup project)
December 31, 2021 - October 2, 2025
Opened a modern capsule hotel in the center of Kyiv from scratch. In two weeks, assembled a team, built a website, completed purchases and set up processes. Created marketing pages and managed hotel operations. Increased profitability in a short time, conducted staff development courses and process optimization. Implemented technological solutions to improve customer service.
Therapist (Online) at Self-employed
January 1, 2020 - Present
Conduct online therapy sessions using past-life hypnosis, mindfulness, energy practices, and meditation. Website features over 300 testimonials and video interviews with clients. Works with a client base and conducts 1–3 sessions per week, with client acquisition primarily through content rather than paid advertising.
Marketplace Product Manager at Megogo
December 31, 2020 - October 2, 2025
Led the launch of internal project 'Audiobooks and Podcasts', conducted AB testing, data analytics, and conversion optimization; created terms of reference and user stories; managed cross-functional teams (development, marketing, content management, call center); responsible for implementing the business plan and increasing site conversion from 0.2% to 1.7%; led marketing and PR campaigns; trained staff; updated platform profiles and redesigned site filtering.
Head of Mobile Development at Guide.ua
December 31, 2018 - October 2, 2025
Managed a mobile development and design team (apps for Android & Google Play); led mobile product development and design initiatives; coordinated with stakeholders.
Hotel Manager at AV Capsule Hotel (Kyiv)
December 31, 2021 - October 2, 2025
Opened a modern capsule hotel in the center of Kyiv; assembled a team within two weeks, built a website, arranged procurement and implemented processes; led hotel operations and service delivery.
Therapist (Online) at Self-employed
January 1, 2020 - Present
Provides online therapy sessions including past-life hypnosis, mindfulness, energy practices, and meditation; maintains client roster and conducts regular sessions.
Wellness Instructor / Therapist at Private School
December 31, 2021 - October 2, 2025
Health care meditations & massages; private lessons; program support 2018-2021.
Hotel Manager at AV
December 31, 2021 - October 2, 2025
Opened a modern capsule hotel in the center of Kyiv. In two weeks assembled a team, built a website, arranged purchases and set up processes. Created marketing pages and managed hotel operations; improved profitability. Conducted staff development courses and process optimization. Implemented technological solutions to improve customer service; contributed to the platform's growth and market presence.
Therapist (Self-employed) at Private Practice
January 1, 2020 - Present
Online therapy sessions using past-life hypnosis, mindfulness, energy practices and meditation. Website features over 300 testimonials and video interviews with clients. Works with clients 1–3 sessions per week.
Online Product Manager & Promotion at Independent / Freelance
January 1, 2018 - Present
Online product management and promotion; led onboarding of new products, improved site conversions, and built marketing campaigns. Expertise includes launching products, converting visitors, and training staff in customer management; redesigned site and introduced filtering and other UX improvements.

Education

at University of Trade and Economics Kyiv
January 11, 2030 - October 2, 2025
at Kyiv College of Tourism & Hotels
January 11, 2030 - October 2, 2025
Marketing at University of Trade and Economics, Kyiv
January 1, 2017 - October 2, 2025
Commercial Activity at Kyiv College of Tourism & Hotels
January 1, 2014 - October 2, 2025
Marketing at University of Trade and Economics, Kyiv
January 11, 2030 - October 2, 2025
Tourism & Hospitality at Kyiv College of Tourism & Hotels
January 11, 2030 - October 2, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Healthcare, Education, Professional Services, Travel & Hospitality