Performance Marketing at 91 Mobiles Pvt. Ltd.

Led the PPC and paid media strategy for 91 Mobiles (SaaSworthy.com, 91 Mobiles). Managed keyword bidding, daily/monthly budgets, quality scores, impression share, and ROI across Google Ads and social media campaigns; collaborated with content and design teams to optimize landing pages and drive conversions; implemented retargeting and A/B tests.

Performance Marketing at Voylla Fashions Private Limited

Delivered end-to-end performance marketing across Google PLA/Shopping, Facebook & Instagram Shopping, YouTube/Video campaigns, app install campaigns, and affiliate channels; built lead generation campaigns; managed analytics dashboards (Power BI, Google Analytics) and reporting; measured ROI and optimized campaigns.

Digital Marketing at Rajasthan Patrika

Managed PPC/Google Ads (Search, Display & Video), Facebook/Instagram lead generation, push notifications, and LinkedIn campaigns; maintained keyword bidding, budgets, impression share, and quality scores; analyzed campaign performance and provided recommendations; collaborated with content teams to optimize landing pages and ensure ROI.

Digital Marketing at EVENDORS

Led digital marketing initiatives including PPC campaigns, SEO, social media marketing, and display advertising; built lead generation and growth across channels; implemented analytics dashboards and reporting.

SEO, Digital Marketing at Innovent Solutions

Performed SEO on-page and off-page optimization, content marketing, site audits; contributed to overall digital marketing strategies for clients; improved search visibility and traffic.

SEO Executive – Digital Marketing at The Global Associates

Handled on-page and off-page SEO, keyword research, backlink development; supported digital marketing campaigns and reporting.

Performance Marketing at 91 Mobiles Pvt. Ltd.

Managed PPC/Google Ads (Search, Display & Video), Facebook/Instagram Ads; planned and optimized paid search and display campaigns; maintained budgets, bids, impression share, and quality scores; collaborated with content team to optimize landing pages for PPC; conducted keyword research and bid management; implemented lead generation, retargeting/remarketing campaigns, and A/B testing; monitored analytics dashboards and reported ROI/KPIs.

Performance Marketing at Voylla Fashions Private Limited

Led Google PLA/Shopping and Facebook/Instagram Shopping campaigns; managed app install campaigns and YouTube; executed franchise model lead generation; ran affiliate marketing (CPC/CPL/CPA), email marketing, and app/web push campaigns; utilized Power BI and Google Analytics for reporting; coordinated with content/graphics teams for offer execution.

Digital Marketing at Rajasthan Patrika

Managed PPC (Google Ads: Search, Display, Video) and social campaigns including LinkedIn Paid campaigns; optimized landing pages; performed keyword research and bid management; ensured ROI and conversions; monitored display placements and retargeting; supported content marketing and SEO efforts; analyzed campaign performance.

Digital Marketing at EVENDOR S

Led digital marketing activities including SEO, PPC, and social campaigns; handled content marketing, lead generation and cross-channel campaigns; managed web analytics and reporting; executed retargeting and email marketing.

SEO, Digital Marketing at Innovent Solutions

Focused on SEO and broader digital marketing initiatives; conducted on-page and off-page optimization; tracked performance using analytics tools and supported campaigns across channels.

SEO Executive – Digital Marketing at The Global Associates

Handled on-page optimization (meta tags, alt tags, internal linking, sitemaps) and off-page activities (directory submissions, forums, blogging, press releases); improved search rankings and monitored SEO metrics.

Performance Marketing Specialist at 91 Mobiles Pvt. Ltd.

Manage and implement Pay Per Click media strategies for 91 Digital; monitor keyword bids, budgets, impression share, quality score; plan, optimize, and manage paid search campaigns; develop near- and long-term paid search strategies; coordinate with content team to ensure landing pages are optimized for PPC campaigns; perform keyword research; manage display network placements; monitor web analytics dashboards and reporting tools; implement lead generation and retargeting campaigns on Facebook, Twitter and Instagram; conduct A/B testing for creatives; drive revenue growth through marketing channels; measure performance against ROI and KPIs and adjust strategy accordingly.

Performance Marketing Specialist at Voylla Fashions Private Limited

Google PLA campaigns (Google Merchant Center); Facebook Shopping Campaigns; Instagram Shopping Campaign; App Install Campaigns (Facebook, Google and ad servers like Outbrain, Taboola); Lead generation campaigns; Affiliate marketing; Email marketing; App push & Web push (PWA); Reporting & Tracking (PowerBI, Google Analytics, Facebook Business Manager & Google Ads); App Event Calendar creation and execution; Generate offers and coordinate with content & graphics teams.

Digital Marketing at Rajasthan Patrika

PPC / Google Ads (Search, Display & Video Ads); Lead generation ads; Push notifications; LinkedIn Paid Campaigns; SEO optimization; Editorial calendar planning; YouTube Channel branding and management; Content management with referral partners; Facebook page management; Analytics and reporting (Google Analytics, Crowdtangle, Buzzsumo) to optimize ROI.

Digital Marketing at EVendors

Setting up and optimizing company pages within each social media platform; Creating ads on social media platforms; Social media campaigns including budgeting, content ideation, and implementation; Measuring success of campaigns; Overseeing marketing strategy, campaigns, events, digital marketing and PR; Managing a comprehensive monthly digital marketing & social media content calendar.

Digital Marketing at Innovent Solutions

Digital advertising (Facebook / Google search / display ads / PPC); Creating, developing & implementing paid search strategies; Executing & optimizing multiple PPC campaigns; Targeting selected audiences through keyword research; Managing budgets & bids to optimize ROI; Email marketing (Mailchimp); SEO (On-page & Off-page).