Fatima

Freelance Content Creator & Social Media Manager at Self-Employed

Produced engaging short-form content for brands on Instagram, TikTok, and Facebook; developed content calendars and campaign strategies; grew client reach and engagement with trend-driven, platform-optimized video content; collaborated with clients to translate brand identity into authentic storytelling and digital presence.

Sales and Service Agent at WestJet

Provided personalized assistance to guests with new and existing reservations, ensuring compliance with travel documentation and regulations. Rebooked disrupted travel often in collaboration with partner airlines, processed refunds, and issued hotel/meal vouchers. Participated in projects including the Swoop integration into the WestJet network. Managed challenging situations with guests, including labour strikes and COVID-19-related delays, and coordinated with security, media relations, airports, and head office to address concerns. Mentored new employees and tested new policies before public release. Proficient with SabreSonic, Siebel, Timatic Web, Genesis/Genesys systems; adhered to PCI security standards and COVID-19 protocols.

Brand Associate at AERIE (American Eagle Outfitters)

Primary opening cashier responsible for cash handling and customer service. Performed bra fittings, processed online orders, and provided stock and promotional updates to enhance the shopping experience and drive sales. Created social media content for the store to increase visibility. Ensured operational efficiency by following directives, hosting events, executing collection launches, and meeting deadlines. Maintained compliance with asset protection and COVID-19 protocols.

Assistant Store Manager at DAVIDs TEA

Ensured compliance with health and food safety guidelines, labour laws, cash handling, opening/closing procedures, and all company policies. Kept the team informed about product knowledge and promotions to deliver engaging customer experiences. Managed store operations including money orders/deposits, merchandise orders, and collection launches. Conducted weekly inventory checks, and provided coaching and supervision to foster teamwork and performance. Recruited, interviewed, hired, and trained new employees. Drove traffic and sales through tastings, community initiatives, and events while monitoring costs. Coordinated with district management and hosted senior management visits.