I am a creative designer with 5+ years developing visual concepts, brand identities, and large-format print-ready artwork for clients across Real Estate, Retail, F&B, and Tech. I translate client briefs into compelling visual directions from concept development through to production-ready files, collaborating with cross-functional teams under tight deadlines across multiple projects. I've led branding and experiential design work, delivering cohesive brand systems and large-format assets, signages, kiosks, and event collateral. I'm open to relocating to Tanzania.…

Hasan Siddiqui

I am a creative designer with 5+ years developing visual concepts, brand identities, and large-format print-ready artwork for clients across Real Estate, Retail, F&B, and Tech. I translate client briefs into compelling visual directions from concept development through to production-ready files, collaborating with cross-functional teams under tight deadlines across multiple projects. I've led branding and experiential design work, delivering cohesive brand systems and large-format assets, signages, kiosks, and event collateral. I'm open to relocating to Tanzania.…

Available to hire

I am a creative designer with 5+ years developing visual concepts, brand identities, and large-format print-ready artwork for clients across Real Estate, Retail, F&B, and Tech. I translate client briefs into compelling visual directions from concept development through to production-ready files, collaborating with cross-functional teams under tight deadlines across multiple projects.

I’ve led branding and experiential design work, delivering cohesive brand systems and large-format assets, signages, kiosks, and event collateral. I’m open to relocating to Tanzania.

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Skills

Experience Level

Language

English
Advanced

Work Experience

Lead Product & Visual Designer at IBA University Platform, Karachi
January 1, 2024 - Present
Owned end-to-end visual design for a large-scale digital platform; managed multi-stream design delivery across tight academic and development timelines, presenting concepts confidently to stakeholders and incorporating structured feedback.
Lead Product & Visual Designer at IBA University Platform
January 1, 2024 - Present
Owned end-to-end visual design for a large-scale digital platform — managed multi-stream design delivery across tight academic and development timelines, presenting concepts confidently to stakeholders and incorporating structured feedback.
Product & UI/UX Designer at IBA University Presentation
January 1, 2024 - Present
Designed end-to-end UI/UX for an influencer marketing platform connecting brands with influencers. Accelerated product development by 50% by integrating AI-assisted tools into design workflows for rapid ideation and prototype testing. Evaluated and refined AI-generated UI components and visuals to enhance clarity, accessibility, and user experience following WCAG 2.1 AA standards. Created user journey maps and conducted usability testing to optimize platform navigation and conversions.
AI-Enhanced Design Specialist at Design Innovation Project, Karachi
January 1, 2023 - Present
Developed structured quality frameworks to evaluate 500+ visual outputs against brand consistency, print standards, and design accuracy, informing production feasibility across material and format types.
AI-Enhanced Design Specialist at Design Innovation Project
January 1, 2023 - January 1, 2023
Developed structured quality frameworks to evaluate 500+ visual outputs against brand consistency, print standards, and design accuracy — building practical understanding of production feasibility across material and format types.
Branding & Experiential Design Specialist at Creative Services, Karachi
January 1, 2022 - January 1, 2022
Delivered comprehensive branding packages including large-format assets, mascot designs, event collateral, signage systems, and branded environments for digital and physical activations; ensured print files met production specifications.
Branding & Experiential Design Specialist at Creative Services
January 1, 2022 - January 1, 2022
Delivered comprehensive branding packages for 50+ clients including large-format assets, mascot designs, event collateral, signage systems, and branded environments for digital and physical activations. Maintained visual consistency across multi-format outputs (web, print, physical environments); ensured all print files met production specifications for large-format output. Completed projects 20% faster than industry average through streamlined client communication and production-aware design workflows.
Branding & Digital Design Specialist at Creative Services
January 1, 2022 - December 31, 2022
Created branding packages and animated visual assets including logos, mascot designs, motion graphics, UI layouts, and marketing creatives for 50+ streamers, startups, and digital brands. Maintained consistent visual identity systems across web, mobile, and social platforms, ensuring brand cohesion. Delivered projects 20% faster than industry average through optimized workflow processes and clear client communication.
Creative Designer & Brand Specialist at Freelance (Remote)
January 1, 2019 - Present
Developed creative concepts and visual directions for 100+ projects across brand activations, marketing campaigns, and experiential briefs — translating client briefs into compelling visuals aligned with brand guidelines and campaign objectives.
Creative Designer & Brand Specialist at Freelance
January 1, 2019 - Present
Developed creative concepts and visual directions for 100+ projects across brand activations, marketing campaigns, and experiential briefs — translating client briefs into visuals aligned with brand guidelines and campaign objectives. Designed and produced large-format print-ready artwork including backdrops, signage, banners, kiosk graphics, and branded collateral for events and activations; coordinated directly with print vendors to ensure production feasibility and material accuracy. Created detailed visual mock-ups and concept renders to support client pitches and presentations; incorporated feedback revisions efficiently across fast-paced, deadline-driven project cycles.
Senior Graphic Designer & Motion Designer at Self-Employed (Freelance)
January 1, 2019 - Present
Designed and animated 100+ creative assets including motion graphics, reels, stories, carousels, and digital ads for global clients across Real Estate, F&B, Retail, and Technology industries. Produced short-form video content optimized for Instagram, TikTok, YouTube, and digital ad platforms. Developed brand-aligned visual concepts and motion storytelling frameworks in collaboration with marketing teams, ensuring aesthetic consistency and campaign direction. Increased design and animation production efficiency by 40% through AI-assisted tools and established reusable templates and style guidelines adopted by multiple clients. Collaborated asynchronously with founders, marketers, and strategy teams in agile environments.

Education

Professional Design Certification — Graphic Design, Visual Communication & Print Production at Karachi
January 1, 2019 - January 1, 2024
Professional Design Certification — Graphic Design, Visual Communication & Print Production at Karachi
January 1, 2019 - January 1, 2024
Professional Design Certification - Graphic Design, Visual Communication & Print Production at Karachi
January 1, 2019 - January 1, 2024

Qualifications

Professional Design Certification
January 1, 2019 - January 1, 2024
Professional Design Certification
January 1, 2019 - January 1, 2024

Industry Experience

Real Estate & Construction, Retail, Software & Internet, Media & Entertainment, Education, Professional Services

Skills

Experience Level