I'm a graphic designer with a decade of experience in Dubai's fast-paced, culturally diverse market. I specialize in creating cohesive, high-impact visuals that elevate brands and engage consumers, blending international standards with deep local market insights across brand guidelines, product packaging, social media graphics, visual merchandising packs, and in-store assets. From leading Rasasi's brand identity to shaping in-store experiences for Redtag and guiding freelance branding projects, I thrive on collaborative teamwork and data-driven creativity. I bring strong conceptual thinking and hands-on execution to craft brand stories that resonate across multi-channel campaigns.

Dennis Bohol

I'm a graphic designer with a decade of experience in Dubai's fast-paced, culturally diverse market. I specialize in creating cohesive, high-impact visuals that elevate brands and engage consumers, blending international standards with deep local market insights across brand guidelines, product packaging, social media graphics, visual merchandising packs, and in-store assets. From leading Rasasi's brand identity to shaping in-store experiences for Redtag and guiding freelance branding projects, I thrive on collaborative teamwork and data-driven creativity. I bring strong conceptual thinking and hands-on execution to craft brand stories that resonate across multi-channel campaigns.

Available to hire

I’m a graphic designer with a decade of experience in Dubai’s fast-paced, culturally diverse market. I specialize in creating cohesive, high-impact visuals that elevate brands and engage consumers, blending international standards with deep local market insights across brand guidelines, product packaging, social media graphics, visual merchandising packs, and in-store assets.

From leading Rasasi’s brand identity to shaping in-store experiences for Redtag and guiding freelance branding projects, I thrive on collaborative teamwork and data-driven creativity. I bring strong conceptual thinking and hands-on execution to craft brand stories that resonate across multi-channel campaigns.

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Work Experience

Freelance Graphic Designer at Self-employed
April 1, 2022 - Present
Provided freelance design services including brand guidelines for a coffee shop, social media assets for a real estate firm, logo design for a general trading company, T-shirt design, and artwork resizing.
Creative Lead at Rasasi Perfumes
December 15, 2015 - March 15, 2022
Led the conceptualization and execution of Rasasi's brand identity, ensuring all creative outputs align with brand positioning and market trends. Developed and maintained comprehensive brand guidelines for uniformity across multi-channel campaigns, collaborating with marketing, product, and sales teams. Created visual merchandising packs and in-store graphics to enhance customer experience and drive sales.
Graphic Design & Senior Visual Merchandising at RedTag Fashion
May 6, 2011 - November 1, 2015
Created visual merchandising packs for store rollouts, including window displays, product zones, and promotional areas. Ensured all in-store visuals were brand-compliant and aligned with seasonal campaigns. Developed VM guidelines and oversaw their implementation across UAE and international markets.

Education

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Qualifications

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Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services