Hello! I’m Gerardo Sucilla, a Creative Director and Senior Art Director with a hybrid creative–strategic profile. I specialize in conceptualizing and directing ON/OFF campaigns, audiovisuals, motion graphics, branding, and digital/web design for major brands, with over 15 years of experience across advertising agencies and international networks in Mexico and Spain. I excel at guiding teams from concept to execution, always aiming for innovative, high‑quality results aligned with market trends and client needs. I enjoy collaborating in multidisciplinary teams, paying special attention to art direction, creative strategy, and content coordination to ensure every detail shines in each campaign, project, or final artwork.…

Gerardo Sucilla

Hello! I’m Gerardo Sucilla, a Creative Director and Senior Art Director with a hybrid creative–strategic profile. I specialize in conceptualizing and directing ON/OFF campaigns, audiovisuals, motion graphics, branding, and digital/web design for major brands, with over 15 years of experience across advertising agencies and international networks in Mexico and Spain. I excel at guiding teams from concept to execution, always aiming for innovative, high‑quality results aligned with market trends and client needs. I enjoy collaborating in multidisciplinary teams, paying special attention to art direction, creative strategy, and content coordination to ensure every detail shines in each campaign, project, or final artwork.…

Available to hire

Hello! I’m Gerardo Sucilla, a Creative Director and Senior Art Director with a hybrid creative–strategic profile. I specialize in conceptualizing and directing ON/OFF campaigns, audiovisuals, motion graphics, branding, and digital/web design for major brands, with over 15 years of experience across advertising agencies and international networks in Mexico and Spain.

I excel at guiding teams from concept to execution, always aiming for innovative, high‑quality results aligned with market trends and client needs. I enjoy collaborating in multidisciplinary teams, paying special attention to art direction, creative strategy, and content coordination to ensure every detail shines in each campaign, project, or final artwork.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Director Creativo at MV Group
January 1, 2025 - October 6, 2025
Responsible for coordinating and supervising creative teams in multimedia project execution, ensuring high-quality final artwork production. Direction, conceptualization, and development of creative ideas for events, ON/OFF campaigns, branding, audiovisual production, UX/UI, and Web Design.
Creative Director at MV Group
January 1, 2025 - October 6, 2025
Coordinated and supervised creative teams in multimedia project execution, ensuring high-quality final artwork production. Directed, conceptualized, and developed ideas for events, ON/OFF campaigns, branding, audiovisual production, UX/UI, and Web Design.
Senior Product Designer at Poly Cashback
January 1, 2022 - October 6, 2025
Responsible for creating and developing branding, digital marketing strategies, and audiovisual content for Poly Cashback. Led the management and implementation of brand identity in print and digital media, ensuring visual coherence and impact across multiple channels.
Senior Product Designer at Poly Cashback
January 1, 2022 - October 6, 2025
Created and developed branding, digital marketing strategies, and audiovisual content. Led the management and implementation of brand identity in print and digital media, ensuring visual coherence and impact across multiple channels.
Creative Director at Tinta Digital 360
January 1, 2020 - October 6, 2025
Development of campaigns, leadership, and coordination of creative proposals for 360 campaigns, multimedia projects, branding, audiovisual content, and Web Design for major pharmaceutical and healthcare brands.
Brand Image Creative Consultant at Insur Space by Mapfre
January 1, 2020 - October 6, 2025
Branding and Brand Identity consultancy for startups in Mapfre’s acceleration program. Conceptualization and development of Branded Content, UX/UI projects, and Web Design.
Creative Director at Tinta Digital 360
January 1, 2020 - October 6, 2025
Development of campaigns, leadership, and coordination of creative proposals for 360 campaigns, multimedia projects, branding, audiovisual content, and Web Design for major pharmaceutical and healthcare brands.
Brand Identity Consultant at Insur Space by Mapfre
January 1, 2020 - October 6, 2025
Branding and Brand Identity consultancy for startups in Mapfre’s acceleration program. Conceptualization and development of Branded Content, UX/UI projects, and Web Design.
Brand TV Art Director at Grupo Mediaset
January 1, 2012 - October 6, 2025
Art direction for television branding, including brand design, animation, and post-production for channels Divinity and Energy. Responsible for audiovisual content creation, working closely with multidisciplinary teams including 3D designers, music producers, and post-producers to develop original and high-impact visual ideas.
Brand TV Art Director at Grupo Mediaset
January 1, 2012 - October 6, 2025
Art direction for television branding, including brand design, animation, and post-production for channels such as Divinity and Energy. Responsible for audiovisual content creation, working closely with multidisciplinary teams including 3D designers, music producers, and post-producers to develop original and high-impact visual ideas.
Brand TV Art Director at Televisa Networks
January 1, 2010 - October 6, 2025
Creation and development of branding and animation design for multiple Televisa Networks channels. Focused on ensuring brand visual coherence and implementing creative solutions to reinforce each channel’s identity and positioning.
Brand TV Art Director at Televisa Networks
January 1, 2010 - October 6, 2025
Creation and development of branding and animation design for multiple Televisa Networks channels. Focused on ensuring brand visual coherence and implementing creative solutions to reinforce each channel’s identity and positioning.
Motion Art Director at Once TV
January 1, 2008 - October 6, 2025
Design, brand image, and promotional animation for the 'Once Niños TV' channel. Implementation of creative solutions for children's content, collaborating with multimedia production teams.
Motion Art Director at Once TV
January 1, 2008 - October 6, 2025
Design, brand image, and promotional animation for the 'Once Niños TV' channel. Implementation of creative solutions for children’s content, collaborating with multimedia production teams.

Education

Master’s in Research in Art and Creation at Complutense University of Madrid
January 1, 2012 - January 1, 2013
Master’s in Film, Television, and Interactive Media at Rey Juan Carlos University, Madrid
January 1, 2011 - January 1, 2012
Master’s in Creation and Management of Audiovisual Projects at European University of Madrid
January 1, 2010 - January 1, 2011
Bachelor’s Degree in Graphic Design at Universidad Iberoamericana, CDMX, Mexico
January 1, 1996 - January 1, 2001
Master’s in Research in Art and Creation at Complutense University of Madrid
January 1, 2012 - January 1, 2013
Master’s in Film, Television, and Interactive Media at Rey Juan Carlos University, Madrid
January 1, 2011 - January 1, 2012
Master’s in Creation and Management of Audiovisual Projects at European University of Madrid
January 1, 2010 - January 1, 2011
Bachelor’s Degree in Graphic Design at Universidad Iberoamericana, CDMX, Mexico
January 1, 1996 - January 1, 2001

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Telecommunications, Other