I'm Helen Faustino, a Dublin-based Social Media Manager with proven experience in content strategy, UGC creation, community management, and multi-channel campaigns across Instagram, TikTok, YouTube, and LinkedIn. I'm fluent in English and Portuguese, highly proficient in Spanish, and I apply global digital marketing strategies with a focus on audience engagement and ROI. Currently I volunteer as Social Media Manager & Editorial Assistant for Justice 4 Windrush (UK) and work as a Freelance Marketing Strategist, helping international brands grow engagement and reach through data-driven campaigns and creative content.

Helen Faustino

I'm Helen Faustino, a Dublin-based Social Media Manager with proven experience in content strategy, UGC creation, community management, and multi-channel campaigns across Instagram, TikTok, YouTube, and LinkedIn. I'm fluent in English and Portuguese, highly proficient in Spanish, and I apply global digital marketing strategies with a focus on audience engagement and ROI. Currently I volunteer as Social Media Manager & Editorial Assistant for Justice 4 Windrush (UK) and work as a Freelance Marketing Strategist, helping international brands grow engagement and reach through data-driven campaigns and creative content.

Available to hire

I’m Helen Faustino, a Dublin-based Social Media Manager with proven experience in content strategy, UGC creation, community management, and multi-channel campaigns across Instagram, TikTok, YouTube, and LinkedIn. I’m fluent in English and Portuguese, highly proficient in Spanish, and I apply global digital marketing strategies with a focus on audience engagement and ROI.

Currently I volunteer as Social Media Manager & Editorial Assistant for Justice 4 Windrush (UK) and work as a Freelance Marketing Strategist, helping international brands grow engagement and reach through data-driven campaigns and creative content.

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Experience Level

Expert

Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Fluent

Work Experience

Volunteer Social Media Manager & Editorial Assistant at Justice 4 Windrush, United Kingdom
July 1, 2025 - Present
Led multi-channel social media campaigns across Instagram, LinkedIn, and YouTube, reaching 277,000 accounts and 500,000+ views in 90 days. Created and managed content calendars and newsletters, supported editorial tasks, and helped grow audience engagement.
Freelance Marketing Strategist & Social Media Manager at Freelance & Global Consulting
May 1, 2023 - Present
Designed and executed content strategies, newsletters, and UG C campaigns for 50+ international brands. Led B2B marketing projects, increased engagement and reach, and analyzed KPIs to drive ROI.
Digital Campaign Promoter at Prozis, Global
June 1, 2025 - October 6, 2025
Supported US market expansion through influencer collaborations and brand campaigns; strengthened brand positioning and visibility through targeted digital marketing strategies.
UGC Creator at SBC Performance, Russia
December 1, 2023 - October 6, 2025
Produced short-form video content and applied UGC strategies for paid and organic campaigns, increasing audience engagement and brand visibility through creative storytelling and content optimization across social platforms.
Study Abroad Consultant, Mentor & Community Builder at Study in Spain, Global
December 1, 2023 - October 6, 2025
Created a digital study-abroad guide (10,000+ downloads), delivered 95+ one-on-one consultations, and built a 250+ member online community to support students studying abroad.
UGC Creator at UNIFRAN, Brazil
January 1, 2022 - Present
Produced UGC content and supported authentic paid and organic campaigns, boosting brand visibility and audience engagement.
Volunteer Social Media Manager & Editorial Assistant at Justice 4 Windrush
July 1, 2025 - Present
Managed multi-channel campaigns (Instagram, TikTok, YouTube, LinkedIn), reaching 277,000 accounts and 500,000+ views in 90 days. Designed content calendars, newsletters, and performance reports to optimize engagement.
Freelance Marketing Strategist & Social Media Manager at Freelance & Global Consulting
May 1, 2023 - Present
Managed content, newsletters, and websites; executed UGC campaigns for 50+ international brands; led B2B marketing projects, driving growth and ROI optimization through KPI analysis and data-driven strategies.
Digital Campaign Promoter at Prozis, Global - Remote
June 1, 2025 - October 6, 2025
Supported US market expansion through influencer collaborations and brand campaigns, driving increased engagement and visibility. Strengthened brand positioning and reach through targeted digital marketing strategies and content promotion.
UGC Creator at SBC Performance, Russia - Remote
December 1, 2023 - October 6, 2025
Produced short-form video content and applied UGC strategies for authentic paid and organic campaigns, increasing audience engagement.
Study Abroad Consultant, Mentor & Community Builder at Study Abroad & Global
December 1, 2023 - October 6, 2025
Created a digital study guide with 10,000+ downloads and delivered 95+ one-on-one consultations, supporting students in study abroad opportunities. Managed a 250+ member online community and fostered engagement.
Volunteer Social Media Manager & Editorial Assistant at Justice 4 Windrush, UK
July 1, 2025 - November 19, 2025
Supported content strategy and editorial activities for multi-channel campaigns; designed content calendars, newsletters, and performance reports to optimize engagement.
Freelance Marketing Strategist & Social Media Manager at Freelance & Global Consulting - Remote
May 1, 2023 - November 19, 2025
Managed content, newsletters, and websites; executed UGC campaigns for 50+ international brands, increasing engagement and reach. Led B2B marketing projects, driving 30% revenue growth in 60 days and optimizing ROI through KPI analysis and data-driven strategies.
Digital Campaign Promoter at Prozis, Global - Remote
June 1, 2025 - June 1, 2025
Supported US market expansion through influencer collaborations and brand campaigns, driving increased engagement and visibility. Strengthened brand positioning and reach through targeted digital marketing strategies and content promotion.
UGC Creator at SBC Performance, Russia - Remote
December 1, 2023 - December 1, 2023
Produced short-form video content and applied UGC strategies for authentic paid and organic campaigns, increasing audience engagement. Boosted brand visibility through creative storytelling and content optimization across social platforms.
Study Abroad Consultant, Mentor & Community Builder at Study in Spain, Global - Remote
December 1, 2023 - December 1, 2023
Created a digital study guide with 10,000+ downloads and delivered 95+ one-on-one consultations, supporting students in study abroad opportunities. Managed and grew a 250+ member online community, fostering engagement and peer-to-peer learning.

Education

Bachelor's Degree in International Relations at UNIFRAN, Brazil
January 1, 2022 - October 6, 2025
Bachelor's Degree in International Relations at UNIFRAN, Brazil
January 1, 2022 - January 1, 2026
Bachelor's Degree in International Relations at UNIFRAN, Brazil
January 1, 2022 - November 19, 2025
English Program at Texas Tech University, USA
January 1, 2021 - January 1, 2022
Marketing Mentorship Program at Multirenda (by Malu Celestino)
January 1, 2025 - November 19, 2025
Emprendimiento en Cooperativa at Universitat de Valencia (Remote)
January 1, 2024 - November 19, 2025
Social Media Camp at Nioly Media Group
January 1, 2024 - November 19, 2025
Knowledge Management & Competency Mapping at Uninter (extension course)
January 1, 2024 - November 19, 2025

Qualifications

Marketing Mentorship Program – Multirenda
January 1, 2025 - October 6, 2025
Emprendimiento Cooperativo – Universidad de Valencia (Remote)
January 1, 2024 - January 1, 2025
Social Media Campaign – Nioly Media Group
January 1, 2024 - January 1, 2024
Knowledge Management and Competency Mapping – UNINTER (extension course)
January 1, 2024 - January 1, 2024
English Program – Texas Tech University, USA
January 1, 2021 - January 1, 2022
Marketing Mentorship Program – Multirenda
January 1, 2025 - October 6, 2025
Entrepreneurship – Universidad de Valencia (Remote)
January 1, 2024 - January 1, 2025
Social Media Camp – Nioly Media Group
January 1, 2024 - January 1, 2024
Knowledge Management and Competency Mapping – UNINTER (extension course)
January 1, 2024 - January 1, 2024
English Program – Texas Tech University, USA
January 1, 2021 - January 1, 2022
Marketing Mentorship Program
January 1, 2025 - November 19, 2025
Emprendimiento en Cooperativa – Universidad de Valencia (Remote)
January 1, 2024 - November 19, 2025
Social Media Camp
January 1, 2024 - November 19, 2025
Knowledge Management & Competency Mapping – Uninter (extension course)
January 1, 2024 - November 19, 2025
English Program – Texas Tech University
January 1, 2021 - January 1, 2022

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Other