I'm Caroline Vieira, a results-driven digital marketing professional based in Dublin, Ireland, with a strong foundation in data-driven decision-making and a track record of boosting engagement and sales through social media, content, and campaigns. I thrive on turning insights into impact, growing engagement and brand visibility across Instagram, Facebook, LinkedIn, and YouTube. With hands-on experience across Brazil and Ireland, I love building cross-functional teams, creating compelling content, and deploying measurable marketing strategies that drive business results.

Caroline Vieira

I'm Caroline Vieira, a results-driven digital marketing professional based in Dublin, Ireland, with a strong foundation in data-driven decision-making and a track record of boosting engagement and sales through social media, content, and campaigns. I thrive on turning insights into impact, growing engagement and brand visibility across Instagram, Facebook, LinkedIn, and YouTube. With hands-on experience across Brazil and Ireland, I love building cross-functional teams, creating compelling content, and deploying measurable marketing strategies that drive business results.

Available to hire

I’m Caroline Vieira, a results-driven digital marketing professional based in Dublin, Ireland, with a strong foundation in data-driven decision-making and a track record of boosting engagement and sales through social media, content, and campaigns.

I thrive on turning insights into impact, growing engagement and brand visibility across Instagram, Facebook, LinkedIn, and YouTube. With hands-on experience across Brazil and Ireland, I love building cross-functional teams, creating compelling content, and deploying measurable marketing strategies that drive business results.

See more

Language

English
Advanced
Portuguese
Fluent

Work Experience

Social Media Manager at EDA College
January 1, 2024 - October 6, 2025
Developed and implemented digital marketing strategies, tailoring content to target audiences on Instagram, Facebook, and other platforms. Created and managed social media content (posts, stories, reels, videos, and IGTV) to align with brand messaging. Created video scripts, articles, and eBooks, optimizing content for Instagram, YouTube, LinkedIn, and the blog. Trained the sales team to leverage Instagram for engagement, sales, and analytics. Achievements: Boosted Instagram engagement by 40% and sales by 25% through targeted content and team training.
Billingual Executive Assistant at Grant Thornton – São Paulo, Brazil
December 1, 2017 - October 6, 2025
Provided comprehensive administrative support to the Minister of Finance and the President of Grant Thornton Brazil, managing schedules, meetings, and correspondence in both English and Portuguese. Coordinated communication between officials, executives, and stakeholders for timely information exchange. Prepared and proofread bilingual reports, presentations, and official documents with attention to detail. Organized international travel, logistics, and itineraries, ensuring smooth execution of meetings and events.
Social Media Manager at Tania Castro Studio – Manaus, Brazil
February 1, 2014 - October 6, 2025
Managed content calendars, ensuring consistent posting and alignment with marketing campaigns. Analyzed social media performance data to optimize campaigns and improve audience engagement. Collaborated with marketing and design teams to create visually appealing and effective social media content. Developed and implemented social media strategies, boosting engagement and brand visibility. Achievement: Raised brand awareness by 50% in six months through influencer partnerships and optimized content.
Social Media Manager at EDA College
January 31, 2024 - October 6, 2025
Developed and implemented digital marketing strategies, tailoring content to target audiences on Instagram, Facebook, and other platforms. Created and managed social media content (posts, stories, reels, videos, and IGTV) to align with brand messaging. Produced video scripts, articles, and eBooks, optimizing content for Instagram, YouTube, LinkedIn, and the blog. Trained the sales team to leverage Instagram for engagement, sales, and analytics. Boosted Instagram engagement by 40% and sales by 25% through targeted content and team training.
Bilingual Executive Assistant at Grant Thornton
December 31, 2017 - October 6, 2025
Provided comprehensive administrative support to the Minister of Finance and the President of Grant Thornton Brazil, managing schedules, meetings, and correspondence in both English and Portuguese. Coordinated communication between officials, executives, and stakeholders for timely information exchange. Prepared and proofread bilingual reports, presentations, and official documents with attention to detail. Organized international travel, logistics, and itineraries, ensuring smooth execution of meetings and events.
Social Media Manager at Tania Castro Studio
February 28, 2014 - October 6, 2025
Managed content calendars, ensuring consistent posting and alignment with marketing campaigns. Analyzed social media performance data to optimize campaigns and improve audience engagement. Collaborated with marketing and design teams to create visually appealing and effective social media content. Developed and implemented social media strategies, boosting engagement and brand visibility. Achievements: Raised brand awareness by 50% in six months through influencer partnerships and optimized content.

Education

Master of Science in Digital Marketing and Analytics at Dublin Business School – Dublin, Ireland
January 11, 2030 - January 1, 2020
Bachelor of Arts in Journalism and Social Communication at Nilton Lins University – Manaus, Brazil
January 1, 2010 - January 1, 2014
Master of Science in Digital Marketing and Analytics at Dublin Business School
January 1, 2020 - October 6, 2025
Bachelor of Arts in Journalism and Social Communication at Nilton Lins University
January 1, 2010 - January 1, 2014

Qualifications

Online Marketing Foundations - LinkedIn
January 11, 2030 - October 6, 2025
Digital Marketing Certification - HubSpot Academy
January 11, 2030 - October 6, 2025
Google Analytics for Beginners
January 11, 2030 - January 1, 2027
Introduction to Data Studio
January 11, 2030 - January 1, 2027
Online Marketing Foundations (LinkedIn)
January 11, 2030 - October 6, 2025
Digital Marketing Certification (HubSpot Academy)
January 11, 2030 - October 6, 2025
Social Media Certification
January 11, 2030 - October 6, 2025
Google Analytics for Beginners
January 11, 2030 - January 1, 2027
Introduction to Data Studio
January 11, 2030 - January 1, 2027

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Other