Hello! I’m Carlotta Fossati, a Milan-based Social Media Manager and Copywriter with a passion for crafting engaging brand narratives across fashion, lifestyle, and entertainment spaces. I design data-informed social media strategies, create original content concepts, and collaborate with cross-functional teams to support marketing and commercial goals. I’m driven by identifying trends, leveraging storytelling, and delivering measurable results. I focus on empowering brands through creative content solutions that drive growth and competitiveness. Italian is my mother tongue and I’m fluent in English, which helps me connect with diverse audiences and partners worldwide.

Carlotta Fossati

Hello! I’m Carlotta Fossati, a Milan-based Social Media Manager and Copywriter with a passion for crafting engaging brand narratives across fashion, lifestyle, and entertainment spaces. I design data-informed social media strategies, create original content concepts, and collaborate with cross-functional teams to support marketing and commercial goals. I’m driven by identifying trends, leveraging storytelling, and delivering measurable results. I focus on empowering brands through creative content solutions that drive growth and competitiveness. Italian is my mother tongue and I’m fluent in English, which helps me connect with diverse audiences and partners worldwide.

Available to hire

Hello! I’m Carlotta Fossati, a Milan-based Social Media Manager and Copywriter with a passion for crafting engaging brand narratives across fashion, lifestyle, and entertainment spaces. I design data-informed social media strategies, create original content concepts, and collaborate with cross-functional teams to support marketing and commercial goals.

I’m driven by identifying trends, leveraging storytelling, and delivering measurable results. I focus on empowering brands through creative content solutions that drive growth and competitiveness. Italian is my mother tongue and I’m fluent in English, which helps me connect with diverse audiences and partners worldwide.

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Language

Italian
Fluent
English
Fluent

Work Experience

Social Media Manager / Copywriter
November 2, 2022 - October 7, 2025
Developed and executed social media strategies to engage broader audiences; managed posting on Instagram, Facebook, Threads, X, TikTok, Pinterest, YouTube, and LinkedIn; created copy for social media, newsletters and editorial pages; collaborated with all departments to support marketing and commercial activities; executed and analyzed campaigns; monitored KPI performance weekly and monthly, and produced reports.
Social Media Manager & Content Editor at Missoni
June 2, 2025 - October 7, 2025
Designed and implemented tailored social media strategies; developed and delivered original content concepts; managed and optimized social media operations; created copy for social media, websites, and newsletters.
Social Media Manager / Copywriter at K-448
November 1, 2022 - October 7, 2025
Developed and executed social media strategies to engage broader audiences. Managed posting across Instagram, Facebook, Threads, X, TikTok, Pinterest, YouTube, and LinkedIn. Created copy for social media, newsletters, and editorial pages. Collaborated with all departments to support marketing and commercial activities. Executed and analyzed social campaigns; analyzed content performance to identify trends and implement optimization strategies. Monitored KPI performance weekly and monthly, and produced reports.
Social Media Manager & Content Editor at Missoni
June 1, 2025 - October 7, 2025
Designed and implemented tailored social media strategies. Developed and delivered original content concepts. Managed and optimized social media operations. Created copy for social media, websites, and newsletters. Supported marketing and commercial activities through cross-department collaboration. Analyzed content performance to identify trends and optimize campaigns. Tracked KPI performance and produced weekly/monthly reports.

Education

Master in Fashion Direction: Brand & Communication Management at Milan Fashion Institute
January 1, 2020 - January 1, 2021
BA in Communication and Society at Catholic University of the Sacred Heart (Università Cattolica del Sacro Cuore)
January 1, 2015 - January 1, 2018
Master, Fashion Direction: Brand & Communication Management at Milan Fashion Institute
January 1, 2020 - January 1, 2021
BA, Communication and Society at Catholic University of the Sacred Heart, Milan
January 1, 2015 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Other, Software & Internet