MH

Marketing professional with 6 years of experience driving brand growth, digital engagement, and customer acquisition across education, lifestyle, and consumer brands.

About

Marketing professional with 6 years of experience driving brand growth, digital engagement, and customer acquisition across education, lifestyle, and consumer brands. Skilled in end-to-end campaign strategy, content creation, and partnership marketing. Known for blending data-driven insight with creative storytelling to build authentic brands that connect with people.

  • 5 years' experience
  • Joined October 2025

Languages

  • EnglishFluent
  • Spanish; CastilianIntermediate

Industry experience

  • Media & Entertainment
  • Education
  • Retail
  • Professional Services

Work experience

Marketing Manager & D2C Lead / Creative Asset Management · Vastra MayJan 2025 – Oct 2025 · 10 mos

Coordinated creative shoots, asset creation, and brand storytelling through visual content; managed D2C strategy, UI/UX, website optimization, marketing offers, CRM, and end-to-end marketing workflows.

Social Media Manager · Optiyl GurgaonJan 2024 – Oct 2025 · 1 yr 10 mos

Led end-to-end social media campaigns and celebrity/influencer collaborations; developed visuals, storytelling, and engagement strategies to reach ~2M users across platforms.

Content Curator / Copywriter · Urban CompanyJan 2020 – Oct 2025 · 5 yrs 10 mos

Content curation, caption writing, headlines, and ad copy; online reputation management (ORM); reporting on KPIs and maintaining a positive digital brand.

Education

B.Tech · APJ Abdul Kalam University2030 – 2019

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