Hi, I’m James Deon May, a Growth Marketing Leader who blends strategic planning, storytelling, and data-driven decisioning to drive B2B growth. I’ve built and led high-performing teams and delivered go-to-market plans that create measurable outcomes. I’m an engaging communicator who thrives on collaboration and I lead with positivity and integrity. At Cox Media, I partner with cross-functional teams to fuel new business, expand revenue, and reduce churn, including guiding a company-wide content marketing strategy that contributed to $8M in revenue and driving an omnichannel/digital strategy that helped achieve over $100M in annual revenue. I value hands-on leadership, training, and translating insights into customer-focused strategies.

James Deon May

Hi, I’m James Deon May, a Growth Marketing Leader who blends strategic planning, storytelling, and data-driven decisioning to drive B2B growth. I’ve built and led high-performing teams and delivered go-to-market plans that create measurable outcomes. I’m an engaging communicator who thrives on collaboration and I lead with positivity and integrity. At Cox Media, I partner with cross-functional teams to fuel new business, expand revenue, and reduce churn, including guiding a company-wide content marketing strategy that contributed to $8M in revenue and driving an omnichannel/digital strategy that helped achieve over $100M in annual revenue. I value hands-on leadership, training, and translating insights into customer-focused strategies.

Available to hire

Hi, I’m James Deon May, a Growth Marketing Leader who blends strategic planning, storytelling, and data-driven decisioning to drive B2B growth. I’ve built and led high-performing teams and delivered go-to-market plans that create measurable outcomes. I’m an engaging communicator who thrives on collaboration and I lead with positivity and integrity.

At Cox Media, I partner with cross-functional teams to fuel new business, expand revenue, and reduce churn, including guiding a company-wide content marketing strategy that contributed to $8M in revenue and driving an omnichannel/digital strategy that helped achieve over $100M in annual revenue. I value hands-on leadership, training, and translating insights into customer-focused strategies.

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Language

English
Fluent

Work Experience

Senior Director, Marketing & Client Solutions at Cox Media
January 1, 2024 - October 7, 2025
Led a team of 20+ creative and analytic marketing strategists in Cox’s largest market; partnered with corporate marketing to develop departmental strategy, go-to-market positioning and training. Drove new business development, revenue growth on existing clients, and churn reduction, contributing to over $100M in annual revenue. Co-led the company-wide content marketing strategy for a subscriber-based digital/video platform, attributing $8M to the revenue line; advanced omnichannel marketing, demand generation, brand strategy, and change management.
Director, Marketing & Client Solutions at Cox Media
January 1, 2020 - October 7, 2025
Built and led a 20+ person team focused on sales enablement and marketing strategy; collaborated with sales to grow key client relationships, expand product offerings, and increase digital adoption from under 10% to over 50%. Designed in-house media planning and buying service to grow relationships and incremental revenue with key clients; invested over $1M in Cox Media partnership. Set vision and executed plan for Cox Creative Studios (CCS), a digital/video production division within Cox Media responsible for $1M in annual revenue.
Director, Shared Marketing Services at Cox Media
January 1, 2012 - October 7, 2025
Designed a streamlined center of excellence and led a marketing team focused on empowering sales with data, collateral, and tools company-wide. Led company-wide transformation and redesigned marketing roles to be more client-focused and aligned with the front end of the sales process.
Director, Corporate Research at Cox Media
January 1, 2011 - October 7, 2025
Developed and implemented the company’s long-term analytic strategy, provided market and consumer insights/recommendations, and built data-driven value propositions.

Education

BA in Media & Marketing at Arizona State University, Walter Cronkite School of Journalism
January 11, 2030 - October 7, 2025

Qualifications

GA4 Certification
January 11, 2030 - October 7, 2025
HubSpot Inbound Marketing Certification
January 11, 2030 - October 7, 2025
Salesforce Certification
January 11, 2030 - October 7, 2025

Industry Experience

Media & Entertainment, Telecommunications, Professional Services