I’m Vinod (aDiRAJ) Wakkchare, a Mumbai-based fashion and advertising photographer with a passion for transforming ideas into compelling visual stories. With a career built on self-driven creativity and industry collaborations, I’ve developed a versatile portfolio that spans editorial, commercial, and cinematic photography.
My work has been published in leading magazines such as Marie Claire, Elle, L’Officiel, and International Salon, and I’ve had the opportunity to work with some of India’s most celebrated fashion designers, capturing their creations through editorial and campaign shoots.
I’ve collaborated with top advertising agencies including Ogilvy & Mather, Leo Burnett, Grey Global Group, Lowe Worldwide, Creativeland Asia and Rediffusion on high-profile campaigns. I’ve also led creative production teams for global e-commerce brands such as Vero Moda, Jack & Jones, and Only, and have shot promotional stills for Bollywood films including Ghajini, Raaz II, and Once Upon a Time in Mumbaai.
Winning three Cannes awards remains a career-defining milestone — a testament to my commitment to craft and creative excellence. I continue to explore new perspectives through the lens, always looking forward to the next story worth capturing.
Specialties: Fashion Photography | Advertising Campaigns | Portraits & People | Product & Still Life | Real Estate | E-Commerce | AI Visual Creation.
Fashion Photography | Advertising Campaigns | Portraits & People | Product & Still Life | Real Estate | E-Commerce | AI Visual Artist.
I have begun exploring the world of AI image creation, not as a replacement for photography, but as a new canvas of imagination. Just as a lens can frame reality, AI allows me to reimagine possibilities beyond it. This blend of craft and innovation excites me, where tradition meets technology, and storytelling finds new dimensions. Your thoughts and collaborations are always welcome.
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