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Strategic and detail-driven creative professional with 7+ years of experience leading projects at the intersection of culture, storytelling, and marketing. As Founder and Creative Director of Soso Agency, I specialize in transforming ideas into impactful campaigns and live experiences, blending brand strategy with hands-on project and artist management. From launching cross-platform marketing initiatives to building partnerships and securing funding, I deliver creative outcomes with clarity, purpose, and precision.…Strategic and detail-driven creative professional with 7+ years of experience leading projects at the intersection of culture, storytelling, and marketing. As Founder and Creative Director of Soso Agency, I specialize in transforming ideas into impactful campaigns and live experiences, blending brand strategy with hands-on project and artist management. From launching cross-platform marketing initiatives to building partnerships and securing funding, I deliver creative outcomes with clarity, purpose, and precision.

Sofia Taxell

Creative Director, Brand Designer, Content Producer, +5

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Strategic and detail-driven creative professional with 7+ years of experience leading projects at the intersection of culture, storytelling, and marketing. As Founder and Creative Director of Soso Agency, I specialize in transforming ideas into impactful campaigns and live experiences, blending brand strategy with hands-on project and artist management. From launching cross-platform marketing initiatives to building partnerships and securing funding, I deliver creative outcomes with clarity, purpose, and precision.…Strategic and detail-driven creative professional with 7+ years of experience leading projects at the intersection of culture, storytelling, and marketing. As Founder and Creative Director of Soso Agency, I specialize in transforming ideas into impactful campaigns and live experiences, blending brand strategy with hands-on project and artist management. From launching cross-platform marketing initiatives to building partnerships and securing funding, I deliver creative outcomes with clarity, purpose, and precision.

Available to hire

Strategic and detail-driven creative professional with 7+ years of experience leading projects at the intersection of culture, storytelling, and marketing.

As Founder and Creative Director of Soso Agency, I specialize in transforming ideas into impactful campaigns and live experiences, blending brand strategy with hands-on project and artist management. From launching cross-platform marketing initiatives to building partnerships and securing funding, I deliver creative outcomes with clarity, purpose, and precision.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Swedish

Fluent

English

Fluent

Finnish

Fluent

Spanish; Castilian

Advanced

Norwegian

Advanced

French

Beginner

German

Beginner

Dutch

Beginner

Work Experience

Marketing Manager and Online Marketer at Nordics Ledstors B.V.

January 1, 2021 - October 8, 2025

Led the marketing department with 15+ employees and managed 7 webshops. Implemented market entry and campaign strategies, achieving 25% yearly growth. Coordinated department recruitment, reporting, workshops, and team-building across Finland, Sweden, and Denmark.

Creative Project Manager at Stories España

December 31, 2023 - October 8, 2025

Creative direction, script writing, and project management; signed new clients; facilitated workshop sessions and project planning; provided sales support including calendar management, lead generation, and meeting coordination. WordPress content optimization and translation.

Creative Marketing Lead and Brand Architect at Soso Agency Oy Ab

January 1, 2020 - Present

Led creative marketing, brand architecture and content production for brands and artists in music, events, and social impact sectors (Safe YOU). Delivered 2 music albums and 3 video productions for King Yanz; designed and executed marketing campaigns increasing engagement by ~30% and audience reach by ~20%. Created and promoted 5+ branded events (50–650 attendees) with a 90% average attendance. Produced digital content (visuals, copy, video) boosting visibility across Instagram, Meta, and TikTok. Built and managed collaborations with artists and partners, delivering 3x more media mentions and improved brand recognition.

Marketing Manager and Online Marketer, Nordics at Ledstors B.V.

January 1, 2021 - October 11, 2025

Manager of the marketing department with 15+ employees and 7 web shops. Campaign strategy with 25% early growth. Market entry strategy and execution - Finland, Sweden and Denmark. Department recruitment, reports, workshops, team building and support.

Creative Project Manager at Soso Agency

January 1, 2023 - October 11, 2025

Signing new clients, facilitating workshop sessions and project planning. Provided sales support, including calendar management, lead generation, and meeting coordination. WordPress content optimization and translation. Industry articles. Campaign strategy.

Creative Marketing Lead and Brand Architect at Soso Agency

January 1, 2020 - Present

Creative digital direction, campaigns strategy, and content production for brands and artists in music, events, and social impact sectors (Safe YOU). Delivered 2 music albums and 3 video productions for King Yanz, all completed on time and within budget. Created and executed marketing campaigns that increased engagement by 30% and audience reach by 20%. Designed and promoted 5+ branded events (50–450 attendees), achieving a 90% average attendee rate. Produced digital content (visuals, copy, video) that boosted event and brand visibility by 40% across Instagram, Meta, and TikTok. Built and managed collaborations with artists and partners, leading to 3x more media mentions and improved brand recognition.

Marketing Manager and Online Marketer at Nordics Ledstores B.V.

December 31, 2021 - October 11, 2025

Led the marketing department with 15+ employees and 7 web shops; campaign strategy with 25% yearly growth; market entry strategy and execution for Finland, Sweden and Denmark; department recruitment, reports, workshops, team building and support.

Creative Project Manager at Soso Agency, Spain

December 31, 2023 - October 11, 2025

Creative direction, script writing, and project management; signing new clients; facilitating workshops; sessions and project planning; provided sales support including calendar management, lead generation, and meeting coordination.

Creative Marketing Lead and Brand Architect at Soso Agency Oy Ab

January 1, 2020 - Present

Creative direction, campaign strategy, and content production for brands and artists in music, events, and social impact sectors. Delivered 2 music albums and 3 video productions for King Yanz; created and executed marketing campaigns increasing engagement by 30% and audience reach by 20%; designed and promoted 5+ branded events; produced digital content boosting visibility by 40% across Instagram, Meta, and TikTok; built collaborations with artists and partners; led to 3x more media mentions and improved brand recognition.