Hi, I’m Onyekachi Chibuko, a data-driven Marketing Analyst with proven experience in campaign performance optimization, KPI tracking, and market analysis. I translate data into actionable insights using Google Analytics, Google Ads, and Excel to drive measurable results and improve campaign effectiveness. I thrive on turning complex data into clear dashboards and strategic recommendations that boost growth. I’m passionate about leveraging market segmentation, consumer behavior insights, and cross-functional collaboration to refine targeting, optimize budgets, and build strong online engagement that connects brands with the right audiences.…

ONYEKACHI CHIBUKO

Hi, I’m Onyekachi Chibuko, a data-driven Marketing Analyst with proven experience in campaign performance optimization, KPI tracking, and market analysis. I translate data into actionable insights using Google Analytics, Google Ads, and Excel to drive measurable results and improve campaign effectiveness. I thrive on turning complex data into clear dashboards and strategic recommendations that boost growth. I’m passionate about leveraging market segmentation, consumer behavior insights, and cross-functional collaboration to refine targeting, optimize budgets, and build strong online engagement that connects brands with the right audiences.…

Available to hire

Hi, I’m Onyekachi Chibuko, a data-driven Marketing Analyst with proven experience in campaign performance optimization, KPI tracking, and market analysis. I translate data into actionable insights using Google Analytics, Google Ads, and Excel to drive measurable results and improve campaign effectiveness. I thrive on turning complex data into clear dashboards and strategic recommendations that boost growth.

I’m passionate about leveraging market segmentation, consumer behavior insights, and cross-functional collaboration to refine targeting, optimize budgets, and build strong online engagement that connects brands with the right audiences.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Business/Marketing Analyst at EDCEL LIMITED
January 1, 2025 - Present
Analyzing product and sales performance to identify growth opportunities. Forecasting outcomes using Google Analytics & Excel to support data-driven decision-making. Conducting market segmentation & consumer behavior analysis to refine targeting strategies. Creating performance dashboards to monitor KPIs and campaign effectiveness. Recommending product and campaign improvements based on market insights.
Digital Marketing Supervisor at EDCEL LIMITED
December 31, 2024 - October 8, 2025
Launched Google Ads campaigns that improved visibility and boosted conversion rates. Monitored campaign setup and tracked results against KPIs. Applied insights from past performance to optimize active campaigns. Built stronger online engagement and improved customer-business connections.
Marketing Analyst (National Youth Service) at MEDIAFUSE DENTSU
October 31, 2024 - October 8, 2025
Managed and tracked financial compliance of ad spends across Facebook, Instagram, and YouTube. Developed and executed media plans, allocating budgets effectively. Produced detailed performance reports for clients, highlighting ROI and engagement metrics.
Sales Intern at EDCEL LIMITED
September 30, 2022 - October 8, 2025
Tracked inventory, shipments, and sales data to support smooth operations. Prepared managerial and performance reports for the Director.
Business/Marketing Analyst at ECEL LIMITED
January 1, 2025 - Present
Analyzed product and sales performance to identify growth opportunities; forecasted outcomes using Google Analytics and Excel to support data-driven decision-making; conducted market segmentation and consumer behavior analysis to refine targeting strategies; created performance dashboards to monitor KPIs and campaign effectiveness; recommended product and campaign improvements based on market insights.
Digital Marketing Supervisor at ECEL LIMITED
December 1, 2024 - October 20, 2025
Launched Google Ads campaigns that improved visibility and boosted conversion rates; monitored campaign setup and tracked results against KPIs; applied insights from past performance to optimize active campaigns; built stronger online engagement and improved customer-business connections.
Marketing Analyst at MEDIAFUSE DENTSU
October 1, 2024 - October 20, 2025
Managed and tracked financial compliance of ad spends across Facebook, Instagram, and YouTube; developed and executed media plans, allocating budgets effectively; produced detailed performance reports for clients, highlighting ROI and engagement metrics.
Sales Intern at ECEL LIMITED
September 1, 2022 - October 20, 2025
Tracked inventory, shipments, and sales data to support smooth operations; prepared managerial and performance reports for the Director.
Business/Marketing Analyst at EDCEL LIMITED
January 1, 2025 - Present
Analyzed product and sales performance to identify growth opportunities. Forecasted outcomes using Google Analytics and Excel to support data-driven decision-making. Conducted market segmentation and consumer behavior analysis to refine targeting strategies. Created performance dashboards to monitor KPIs and campaign effectiveness. Recommending product and campaign improvements based on market insights.
Digital Marketing Supervisor at EDCEL LIMITED
December 31, 2024 - October 21, 2025
Launched Google Ads campaigns that improved visibility and boosted conversion rates. Monitored campaign setup and tracked results against KPIs. Applied insights from past performance to optimize active campaigns. Built stronger online engagement and improved customer-business connections.
National Youth Service (Marketing Analyst) at MEDIAFUSE DENTSU
October 31, 2024 - October 21, 2025
Managed and tracked financial compliance of ad spends across Facebook, Instagram, and YouTube. Developed and executed media plans, allocating budgets effectively. Produced detailed performance reports for clients, highlighting ROI and engagement metrics.
Sales Intern at EDCEL LIMITED
September 30, 2022 - October 21, 2025
Tracked inventory, shipments, and sales data to support smooth operations. Prepared managerial and performance reports for the Director.

Education

B.Sc. Marketing Management at Eastern Mediterranean University, Cyprus
September 1, 2019 - July 1, 2023
B.Sc. Marketing Management at Eastern Mediterranean University, Cyprus
September 1, 2019 - July 1, 2023
B.Sc. Marketing Management at Eastern Mediterranean University
September 1, 2019 - July 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education

Skills

Experience Level