Charlotte Derboux
Hi, I’m Charlotte Derboux, a results-driven digital marketing professional focused on cross-channel acquisition and scalable growth for e-commerce and retail brands.
About
Hi, I’m Charlotte Derboux, a results-driven digital marketing professional focused on cross-channel acquisition and scalable growth for e-commerce and retail brands. I love turning data into actionable strategies, mentoring teammates, and delivering measurable impact across paid, organic, and CRM channels.
In my recent roles at Primelis, Levi Strauss & Co., and multiple agencies in Paris and Bordeaux, I built budgets up to €15M+, led cross-functional projects, and helped brands optimize performance through creative, data-driven campaigns. I thrive in collaborative environments and enjoy sharing knowledge with colleagues and clients.
- 6 years' experience
- Joined October 2025
Skills· 12
Languages
- FrenchFluent
- EnglishFluent
Industry experience
- Media & Entertainment
- Professional Services
- Software & Internet
- Retail
- Education
Work experience· 4 roles
Managing a client portfolio across various markets (€3M+ budget); Strategic and operational digital marketing management; Commercial offer development for CRO; Market monitoring, competitor analysis, creative strategy, briefing; Focused on acquisition growth; Digital acquisition expert with 6 years of experience, helping e-commerce and retail brands grow through tailored strategies and performance-driven campaigns.
Leaded Carrefour account (€15M+ budget); Managed SEA & SMA campaigns, budgets, and reporting; KPI tracking and performance analysis; Defined cross-channel acquisition strategies; Participated in pre-sales and business development meetings.
In charge of the Carrefour account (€10M+ budget); Managed SEA & SMA campaigns, budgets, and reporting; KPI tracking and performance analysis.
Education
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