Hi, I’m Charlotte Derboux, a results-driven digital marketing professional focused on cross-channel acquisition and scalable growth for e-commerce and retail brands. I love turning data into actionable strategies, mentoring teammates, and delivering measurable impact across paid, organic, and CRM channels. In my recent roles at Primelis, Levi Strauss & Co., and multiple agencies in Paris and Bordeaux, I built budgets up to €15M+, led cross-functional projects, and helped brands optimize performance through creative, data-driven campaigns. I thrive in collaborative environments and enjoy sharing knowledge with colleagues and clients.

Charlotte Derboux

Hi, I’m Charlotte Derboux, a results-driven digital marketing professional focused on cross-channel acquisition and scalable growth for e-commerce and retail brands. I love turning data into actionable strategies, mentoring teammates, and delivering measurable impact across paid, organic, and CRM channels. In my recent roles at Primelis, Levi Strauss & Co., and multiple agencies in Paris and Bordeaux, I built budgets up to €15M+, led cross-functional projects, and helped brands optimize performance through creative, data-driven campaigns. I thrive in collaborative environments and enjoy sharing knowledge with colleagues and clients.

Available to hire

Hi, I’m Charlotte Derboux, a results-driven digital marketing professional focused on cross-channel acquisition and scalable growth for e-commerce and retail brands. I love turning data into actionable strategies, mentoring teammates, and delivering measurable impact across paid, organic, and CRM channels.

In my recent roles at Primelis, Levi Strauss & Co., and multiple agencies in Paris and Bordeaux, I built budgets up to €15M+, led cross-functional projects, and helped brands optimize performance through creative, data-driven campaigns. I thrive in collaborative environments and enjoy sharing knowledge with colleagues and clients.

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Language

French
Fluent
English
Fluent

Work Experience

Senior Traffic Manager at Ben & Vic - Digital Marketing Agency
June 1, 2024 - Present
Managing a client portfolio across various markets (€3M+ budget); Strategic and operational digital marketing management; Commercial offer development for CRO; Market monitoring, competitor analysis, creative strategy, briefing; Focused on acquisition growth; Digital acquisition expert with 6 years of experience, helping e-commerce and retail brands grow through tailored strategies and performance-driven campaigns.
Digital Media Consultant at Primelis - Digital Marketing Agency
May 1, 2024 - October 8, 2025
Leaded Carrefour account (€15M+ budget); Managed SEA & SMA campaigns, budgets, and reporting; KPI tracking and performance analysis; Defined cross-channel acquisition strategies; Participated in pre-sales and business development meetings.
Digital Media Consultant at La Belgium - Digital Marketing Agency
May 1, 2022 - October 8, 2025
In charge of the Carrefour account (€10M+ budget); Managed SEA & SMA campaigns, budgets, and reporting; KPI tracking and performance analysis.
PR Assistant at Levi Strauss & Co.
April 1, 2020 - October 8, 2025
Enhanced brand e-reputation through media and influencer networks; Organized press events and product launches; Managed reporting and analysis of PR actions; Oversaw showroom and sample coordination.

Education

University Diploma in Business & Administration at INSEEC Business School
January 1, 2014 - January 1, 2016
Master 1 International Management at INSEEC Business School
January 1, 2016 - January 1, 2017
Master 2 Double Degree in Fashion Marketing, Design & Brand Strategies at INSEEC Business School
January 1, 2017 - January 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education