Lubov Martinets

Senior Motion Designer & Video Editor, Director at Divchata agency

Led end-to-end video and motion design production for high-impact campaigns across political, commercial, and social sectors. Served as a multidisciplinary creative — directing, editing, and mentoring, with responsibilities spanning ideation, remote directing, on-site shoots (including international political forums), color correction, and final delivery. Demonstrated rapid turnaround and high production value, elevating client campaigns and driving agency growth.

Senior Motion Designer, Content Producer, Director at Make For

Led end-to-end creative video and motion design production for Polar, a global sports technology brand, across Spain, Finland, and the U.S. Managed ideation, concept development, production logistics, on-location shooting, post-production, and delivery. Delivered campaigns on tight schedules, produced on-location content (Spain) and remote art direction for U.S. campaigns (New York).

Senior Motion Designer & Video Editor, Director at Divchata agency

Led end-to-end video and motion design production for high-impact campaigns across political, commercial, and social sectors. Acted as a multidisciplinary creative — combining roles of director, motion designer, editor, mentor, and DOP — delivering emotionally compelling, visually refined content from concept to final delivery. Managed remote and on-site shoots (including international political forums); provided full-cycle production: ideation, storytelling, directing, editing, motion design, and color correction. Led a team of motion designers and editors, provided creative direction and mentorship, recruited new talent, and maintained high-quality outputs under tight deadlines. Worked with high-profile clients such as Maybelline New York, L’Oréal Paris, World Economic Forum, Munich Security Conference, Silpo, Planeta Kino, YES, MOJO, and more.

Senior Motion Designer, Content Producer, Director at Make For

Led creative video and motion design production for Polar, a global sports technology brand, across Spain, Finland, and the U.S. Owned end-to-end content creation—from ideation and concept development to production logistics, final editing, motion design, and delivery. Served as an autonomous producer and motion designer, delivering campaigns and reducing outsourced production costs. Executed on-location shoots, scouted talent, oversaw logistics, and managed post-production. Directed art direction for a U.S.-based campaign (New York).

Lead Video Creator & Director at BAHROMA

Led video content creation for one of Ukraine’s popular music bands, directing, shooting, and editing a nationwide tour-focused video series and live sessions, while capturing behind-the-scenes processes for album promotion.

Lead Video Creator & Director at O.Torvald

Primary video producer documenting live performances and promotional content for new music videos; directed and edited video diaries during the national Eurovision selection process, contributing to the band’s national victory and subsequent Eurovision appearance.

Video Content Creator at Big Hand Films

Assisted in promoting films to cinemas; supported pre-production and production phases of projects including the short festival film 'In Our Synagogue'.

Video Content Creator at Open Art Studio, Open Kids

Produced animated lyric videos, on-stage performance visuals, and YouTube content; generated over 1 million views across the post-Soviet region.

Director, Sho t/Promotional Video Producer at Left Bank Theater

Directed, shot, and edited live performances for online broadcasting; produced promotional videos to support premieres and social media engagement.

Director, Editor, Animator at Holodomor Museum

Directed, edited, and animated a documentary series focusing on the last surviving victims of the Holodomor; oversaw entire production, including an accessible online excursion for students during the pandemic.

Director, Conceptual Director at Calendula Medical Clinic

Conceptualized, directed, shot, and edited an advertising video for a medical clinic, covering idea development through final production.

Senior Motion Designer, Content Producer, Director at Make For

Led end-to-end creative video and motion design production for Polar across Spain, Finland, and the U.S. Owned full-cycle production for international campaigns, including on-location shoots, post-production, and delivery. Automated cost savings by consolidating production in-house and directed concept-to-delivery workflows for high-impact product and marketing visuals.

Senior Motion Designer & Video Editor, Director at Divchata agency

Led end-to-end video and motion design production for high-impact campaigns across political, commercial, and social sectors. Acted as a multidisciplinary creative—director, motion designer, editor, mentor, and DOP—to deliver emotionally compelling content from concept to final delivery, remotely and on shoots (incl. international political forums). Recruited and mentored junior designers and editors; produced a viral showreel to boost brand visibility and inbound inquiries.

Co-facilitator / Participant at Arena. Peace building program

Participated as a student and co-facilitator; led a diverse group (ages 18–55) to develop society-oriented video projects; directed, shot, and edited a documentary about the LGBTQ+ community in Azerbaijan; contributed to NGO-aligned educational initiatives.

Video Creator / Director at BAHROMA

Led video content creation and directorial efforts documenting the band’s nationwide tour; directed live sessions and behind-the-scenes content; collaborated closely with PR and marketing teams.

Video Content Creator at O.Torvald

Primary video creator for a top Ukrainian band; documented live performances, produced promotional content for new music videos, and directed/edited footage for Eurovision-related moments and nationwide tours.

Assistant at Big Hand Films

Supported pre-production and production phases, contributing to film promotions and distribution outreach.

Video Content Creator at Open Art Studio, Open Kids

Produced animated lyric videos, on-stage performance content, and YouTube content; contributed to building the band’s online presence with over 1 million views across 2013–2016.

Director / Videographer at Left Bank Theater

Directed, shot, and edited live performances for online broadcasting; produced promotional videos and social content to sustain audience engagement.

Director / Editor / Animator at Holodomor Museum

Directed, edited, and animated a documentary series focused on the last surviving victims of the Holodomor; developed an accessible online excursion and outdoor advertising.

Director / Producer at Calendula Medical Clinic

Conceptualized, directed, shot, and edited an advertising video for a medical clinic; oversaw full-cycle production to align with branding and messaging.

Senior Motion Designer & Video Editor, Director at Divchata agency

Led end-to-end video and motion design production for high-impact campaigns across political, commercial, and social sectors. Acted as a multidisciplinary creative — combining roles of director, motion designer, editor, mentor, and DOP — to deliver emotionally compelling content from concept to final delivery. Worked independently and as part of a team on complex projects, earning the trust of senior management as the agency's go-to person for high-pressure assignments demanding quick turnaround, strong storytelling, and visual creativity. Provided full-cycle production: ideation, storytelling, directing remotely and on shoots (incl. international political forums), editing, motion design, and color correction. Consistently elevated video strategy by aligning creative vision with business objectives and platform-specific impact. Led a team of motion designers and editors on short-term projects, providing creative direction, technical feedback, and mentorship with a focus on deep st

Senior Motion Designer, Content Producer, Director at Make For

Led creative video and motion design production for Polar, a global sports technology brand, across Spain, Finland, and the U.S. Worked end-to-end on ideation, concept development, and production logistics to final editing, motion design, and delivery. Served as an autonomous producer and motion designer, delivering campaigns while reducing outsourced production costs. Owned full-cycle production for an international campaign in Spain (on-location shoots, model and location scouting, and logistics) and produced high-level motion design and editing for product presentations. Directed art direction for a U.S.-based campaign (New York) remotely, shaping the creative vision.

Co-facilitator, Video Program at Peace Building Program

During the program, directed and facilitated student-led video projects across Georgia, Austria, and Azerbaijan. Directed, shot, and edited a documentary about the LGBTQ+ community in Azerbaijan. Led a diverse group of students (ages 18–55) as a co-facilitator, guiding them to develop society-oriented videos and mentoring them to apply their new skills in NGOs after the program.

Lead Video Creator and Director at BAHROMA

As lead video creator and director for one of Ukraine's most popular music bands, produced a series of short-form videos documenting the band's nationwide tour, directed live music sessions, and captured behind-the-scenes content for the album. Worked closely with the band on day-to-day activities to deliver authentic content and maintain strong audience engagement.

Primary Video Creator at O.Torvald

Primary video creator for Ukraine's top music band, oversaw all video production including live performances and promotional content for new music videos. Documented the band's nationwide tour and directed/edited video diaries during the national Eurovision selection contest, contributing to the band's national win and Eurovision journey.

Video Content Creator at Open Art Studio, Open Kids

Directed and produced animated lyric videos, on-stage performance animations, and YouTube content for Open Kids. Created a library of videos that generated over 1 million views on YouTube.

Director, On-air Producer at Left Bank Theater

Directed, shot, and edited live performances for online broadcasting. Produced promotional videos for upcoming premieres and created social media content in collaboration with actors to sustain strong audience interaction and brand presence.

Director, Editor, Animator at Holodomor Museum

Directed, edited, and animated a documentary series focused on the last surviving victims of the Holodomor. Oversaw the entire production process from concept to final cut and developed an animated, interactive online excursion to replace physical visits during the pandemic. Created multiple inclusive video projects to reach diverse audiences and designed outdoor ads to engage new viewers.

Director/Video Producer at Calendula Medical Clinic

Conceptualized, directed, shot, and edited an advertising video for a Hungarian clinic, covering the entire production process and ensuring alignment with branding and messaging.

Senior Motion Designer & Video Editor, Director at Divchata agency

Led end-to-end video and motion design production for high-impact campaigns across political, commercial, and social sectors. Acted as a multidisciplinary creator — directing, animating, editing, mentoring, and serving as DOP — delivering emotionally engaging content from concept to final delivery. Managed independent and team-based projects, earning trust as the go-to for high-pressure, fast-turnaround assignments. Provided full-cycle production: ideation, storytelling, remote directing and shoots (incl. international political forums), editing, motion design, and color correction. Elevated video strategy by aligning creative vision with business objectives and platform impact. Led a team of motion designers and editors, mentored juniors, recruited and assessed new talent. Notable cases included Maybelline New York, L’Oréal Paris, World Economic Forum (DoP), Munich Security Conference (DoP).

Senior Motion Designer, Content Producer, Director at Make For

Led creative video and motion design production for Polar, a global sports technology brand, across Spain, Finland, and the U.S. Delivered end-to-end content from ideation and concept development to production logistics, editing, motion design, and delivery, on tight schedules. Served as an autonomous producer and motion designer, reducing outsourced production costs. Produced and shot on location (Spain) and oversaw models, logistics, and post-production. Created high-level motion design and edit work for global product presentations, including tech visualization sequences and product launches. Directed art direction and conceptual planning for a U.S.-based campaign (New York) shaping remote creative vision.

Director, Video Editor, Motion Designer at Left Bank Theater

Directed, shot, and edited live performances for online broadcasting. Produced promotional videos and engaging social media content to sustain audience interaction and brand presence.

Director, Editor, Animator at Holodomor Museum

Directed, edited, and animated a documentary series focusing on the last surviving victims of the Holodomor. Oversaw end-to-end production from concept to final cut, including an animated online excursion to replace in-person visits during the pandemic. Created inclusive content for people with disabilities and designed outdoor advertisements to attract new audiences.

Video Producer / Music Video Director at Calendula Medical Clinic

Conceptualized, directed, shot, and edited an advertising video for a medical clinic to showcase services and branding.

Lead Video Creator and Director at BAHROMA

Led video content creation for one of Ukraine's top music bands, documenting nationwide tours, directing live sessions, and producing behind-the-scenes footage.

Primary Video Creator at O.Torvald

O.Torvald's primary video producer, documenting live performances and promoting new music videos; led a nationwide tour documentary and filmed Eurovision journey coverage.