I am a results-driven marketing professional with a strong foundation in digital marketing and experience across business development, HR, and graphic design. I am proficient with Salesforce Pardot, A/B testing, SAP, WordPress, Google Ads, Adobe Creative Suite, and SEO strategies, bringing a blend of technical expertise and creativity to drive successful campaigns and measurable results. My background in the service and hospitality sectors has sharpened my ability to deliver exceptional customer service, lead diverse teams, and create positive experiences. With a solid marketing education and a multicultural perspective from international roles, I am eager to contribute to a dynamic organization and continue growing professionally while driving marketing success.…

Lazaros Kristesashvili

I am a results-driven marketing professional with a strong foundation in digital marketing and experience across business development, HR, and graphic design. I am proficient with Salesforce Pardot, A/B testing, SAP, WordPress, Google Ads, Adobe Creative Suite, and SEO strategies, bringing a blend of technical expertise and creativity to drive successful campaigns and measurable results. My background in the service and hospitality sectors has sharpened my ability to deliver exceptional customer service, lead diverse teams, and create positive experiences. With a solid marketing education and a multicultural perspective from international roles, I am eager to contribute to a dynamic organization and continue growing professionally while driving marketing success.…

Available to hire

I am a results-driven marketing professional with a strong foundation in digital marketing and experience across business development, HR, and graphic design. I am proficient with Salesforce Pardot, A/B testing, SAP, WordPress, Google Ads, Adobe Creative Suite, and SEO strategies, bringing a blend of technical expertise and creativity to drive successful campaigns and measurable results.

My background in the service and hospitality sectors has sharpened my ability to deliver exceptional customer service, lead diverse teams, and create positive experiences. With a solid marketing education and a multicultural perspective from international roles, I am eager to contribute to a dynamic organization and continue growing professionally while driving marketing success.

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Experience Level

Language

English
Fluent
Greek, Modern
Fluent
Georgian
Intermediate
Swedish
Advanced
Russian
Intermediate

Work Experience

Marketing Coordinator at Epassi
August 31, 2025 - October 8, 2025
Drive lead generation through targeted email campaigns, leveraging HTML and CSS for custom designs. Optimize front-end app experiences to enhance user engagement and utilize HubSpot for automation and analytics. Create content with Canva and amplify marketing efforts using Storyly for interactive, personalized in-app and web experiences. Coordinate social media strategies to promote health and wellbeing solutions.
Marketing Coordinator at Epassi
August 1, 2025 - October 8, 2025
Lead generation through targeted email campaigns; front-end optimization to enhance user engagement; automation and analytics with HubSpot; content creation with Canva; in-app and web experiences using Storyly; coordination of social media strategies to promote health and wellbeing solutions.
Team Leader at Hawaii Poke
July 31, 2025 - October 8, 2025
Oversee daily operations in a fast-paced poke bowl franchise, ensuring top-tier customer service and smooth store performance. Lead a diverse team, manage scheduling, training, and performance, and maintain high standards of food quality and cleanliness. Handle inventory orders, ensure timely deliveries, and generate reports on sales, quality, and performance to provide insights for management.
Team Leader at Hawaii Poke
July 1, 2025 - October 8, 2025
Oversee daily operations, ensuring top-tier customer service and smooth store performance. Lead a diverse team, manage scheduling, training, and performance; maintain food quality and cleanliness; handle inventory, ensure timely deliveries, and generate reports on sales, quality, and performance for management.
Digital Marketing Coordinator at Calabrio
February 1, 2024 - October 8, 2025
Focused on email marketing campaigns, website design, and optimization. Utilized Webeo and Semrush for SEO strategies, competitive analysis, and enhanced brand visibility and customer engagement. Leveraged Google Analytics and conducted A/B testing to analyze user engagement and inform data-driven strategies. Managed projects in Asana and collaborated with teams in the US and Sweden to deliver integrated marketing solutions.
Digital Marketing Coordinator at Calabrio
February 1, 2024 - October 8, 2025
Focused on email marketing campaigns, website design, and optimization. Utilized Webeo and Semrush for SEO strategies and competitive analysis; enhanced brand visibility and customer engagement; leveraged Google Analytics and conducted A/B testing to inform data-driven strategies; managed projects in Asana and collaborated with teams in the US and Sweden to deliver integrated marketing solutions.
Talent Acquisition Coordinator at Calabrio
February 1, 2022 - October 8, 2025
Supported recruitment by coordinating candidate sourcing, scheduling interviews, and maintaining databases. Assisted in developing job descriptions and collaborated with hiring managers to ensure a smooth interview process.
Talent Acquisition Coordinator (Internship) at Calabrio
February 1, 2022 - October 8, 2025
Supported recruitment by coordinating candidate sourcing, scheduling interviews, and maintaining databases; assisted in developing job descriptions and collaborated with hiring managers to ensure a smooth interview process, gaining insights into talent acquisition strategies in a fast-paced environment.
Human Capital Analyst at Deloitte
August 1, 2021 - October 8, 2025
Focused on optimizing workforce strategies and enhancing organizational performance. Conducted data analysis to identify trends in employee engagement and productivity. Collaborated with cross-functional teams to implement talent management solutions, including workforce planning, and provided insights to clients to improve human capital practices.
Human Capital Analyst at Deloitte
August 1, 2021 - October 8, 2025
Optimized workforce strategies through data analysis; identified trends in employee engagement and productivity; collaborated with cross-functional teams across Greece, Italy, and Malta to implement talent management solutions including workforce planning; provided insights to improve client human capital practices.
Social Media & Graphic Designer Coordinator at X-Creativity
September 1, 2018 - October 8, 2025
Assisted in developing social media strategies to boost brand presence for an event planning startup. Created graphics for promotional materials and social media posts. Collaborated with the team to design audience-focused content and monitor metrics to optimize campaigns.
Social Media & Graphic Designer Coordinator at X-Creativity
September 1, 2018 - October 8, 2025
Assisted in developing social media strategies to boost brand presence; created graphics for promotional materials and social media posts; collaborated to design audience-focused content and monitored metrics to optimize campaigns.

Education

MSc in Marketing Communication at Stockholm University
August 1, 2021 - June 1, 2023
BSc in Business Administration at University of Macedonia
September 1, 2015 - June 1, 2020
MSc in Marketing Communication at Stockholm University
August 1, 2021 - June 1, 2023
BSc in Business Administration at University of Macedonia
September 1, 2015 - June 1, 2020

Qualifications

Google Analytics
January 1, 2023 - October 8, 2025
GMAT (score 670)
February 1, 2021 - October 8, 2025
IELTS (overall 8)
December 1, 2019 - October 8, 2025
TORF Lomonosov Moscow State University
June 1, 2019 - October 8, 2025
Google Analytics
January 1, 2023 - October 8, 2025
GMAT
February 1, 2021 - October 8, 2025
IELTS
December 1, 2019 - October 8, 2025
TORF Lomonosov Moscow State University
June 1, 2019 - October 8, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Travel & Hospitality, Financial Services, Retail