Senior graphic and brand designer with 9 years of experience in crafting identities, editorial systems and digital experiences across Italy and the Netherlands. My work is rooted in context and reality. I listen, observe, and translate what I learn into solutions that create value and impact.…

Giovanni Beccu

Senior graphic and brand designer with 9 years of experience in crafting identities, editorial systems and digital experiences across Italy and the Netherlands. My work is rooted in context and reality. I listen, observe, and translate what I learn into solutions that create value and impact.…

Available to hire

Senior graphic and brand designer with 9 years of experience in crafting identities, editorial systems and digital experiences across Italy and the Netherlands.

My work is rooted in context and reality. I listen, observe, and translate what I learn into solutions that create value and impact.

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Skills

Experience Level

Language

Italian
Fluent
English
Advanced
Dutch
Beginner
Spanish; Castilian
Beginner

Work Experience

Senior Graphic Designer at Home of the Brave, Rotterdam
September 1, 2024 - October 8, 2025
Led the rebranding and design development of visual identities and campaigns across print and digital channels. Created brand systems and editorial assets that strengthened client recognition and marketing performance. Collaborated with multidisciplinary teams to ensure visual consistency and strategic alignment across all touch points.
Senior Graphic Designer at Home of the Brave, Rotterdam
September 1, 2024 - October 8, 2025
Led the rebranding and design development of visual identities and campaigns across print and digital channels. Created brand systems and editorial assets that strengthened client recognition and marketing performance. Collaborated with multidisciplinary teams to ensure visual consistency and strategic alignment across all touchpoints.
Senior Graphic Designer at Home of the Brave, Rotterdam
September 1, 2024 - October 8, 2025
Led the rebranding and design development of visual identities and campaigns across print and digital channels. Created brand systems and editorial assets that strengthened client recognition and marketing performance. Collaborated with multidisciplinary teams to ensure visual consistency and strategic alignment across all touch points.
Independent Graphic and Brand Designer at Freelance / Independent
January 1, 2019 - Present
Developed brand identities, editorial design systems, and digital experiences rooted in strategy. Collaborated with companies and clients to translate strategic goals into cohesive, emotionally engaging brand systems. Partnered with clients and studios as design lead, guiding art direction and ensuring high visual standards across deliverables.
Independent Graphic and Brand Designer at Self-employed / Freelance
January 1, 2019 - Present
Independent graphic and brand designer providing end-to-end branding, editorial design systems, and digital experiences rooted in strategy for clients in Italy and The Netherlands. Lead design direction, translate strategic goals into cohesive brand systems, and ensure high visual standards across deliverables. Collaborate with clients and studios as a design lead to shape art direction and maintain consistency across touchpoints.
Independent Graphic and Brand Designer at Independent / Freelance
January 1, 2019 - Present
Developed brand identities, editorial design systems, and digital experiences rooted in strategy for clients including ABDR Architetti Associati, ADR Aeroporti di Roma, BIS Publishers, Croce Rossa Italiana, Climate Busters, Deborah Nas, IQOS, ITA Italian Trade Agency, Tiburtini SRL. Led brand systems and design leadership, translating strategic goals into cohesive, emotionally engaging brand experiences, and partnering with clients and studios to ensure high visual standards across deliverables.
Mid-level Graphic Designer at Italian Trade Agency, Rome
November 1, 2018 - October 8, 2025
Designed brand identities, visual communication, and exhibition design for international events, fairs and exhibitions representing Italian brands across diverse industries. Managed the full design process, from concept to production, ensuring visual quality across all materials. Collaborated with internal teams and stakeholders to align creative direction with institutional objectives.
Mid-level Graphic Designer at Italian Trade Agency
November 1, 2018 - October 8, 2025
Designed brand identities, visual communication, and exhibition design for international events representing Italian brands across diverse industries. Managed the full design process from concept to production, ensuring visual quality across materials. Collaborated with internal teams and stakeholders to align creative direction with institutional objectives.
Mid-level Graphic Designer at Italian Trade Agency, Rome
November 1, 2018 - October 8, 2025
Designed brand identities, visual communication, and exhibition design for international events, fairs and exhibitions representing Italian brands across diverse industries. Managed the full design process, from concept to production, ensuring visual quality across all materials. Collaborated with internal teams and stakeholders to align creative direction with institutional objectives.
Graphic Designer at Inarea Identity and Design Network, Rome
September 1, 2017 - October 8, 2025
Supported the development of comprehensive brand identity systems across print and digital touchpoints. Conducted research and visual exploration to translate strategic goals into creative concepts. Collaborated with senior designers and art director to deliver consistent, high-quality solutions that reinforced brand recognition and clarity, meeting client expectations
Graphic Designer at Inarea Identity and Design Network, Rome
September 1, 2017 - October 8, 2025
Supported the development of comprehensive brand identity systems across print and digital touchpoints. Conducted research and visual exploration to translate strategic goals into creative concepts. Collaborated with senior designers and art director to deliver consistent, high-quality solutions that reinforced brand recognition.
Graphic Designer at Inarea Identity and Design Network, Rome
September 1, 2017 - October 8, 2025
Supported the development of comprehensive brand identity systems across print and digital touchpoints. Conducted research and visual exploration to translate strategic goals into creative concepts. Collaborated with senior designers and art director to deliver consistent, high-quality solutions that reinforced brand recognition and clarity, meeting client expectations.
Intern Graphic Designer at Leo Burnett, Rome
June 1, 2016 - October 8, 2025
Supported the art direction and design execution across campaigns and digital materials. Developed visual concepts and design assets following brand guidelines and creative briefs. Collaborated with the art director, copywriters and project managers to deliver cohesive campaign execution
Intern Graphic Designer at Leo Burnett, Rome
June 1, 2016 - October 8, 2025
Supported the art direction and design execution across campaigns and digital materials. Developed visual concepts and design assets following brand guidelines and creative briefs. Collaborated with the art director, copywriters and project managers to deliver cohesive campaign execution.
Intern Graphic Designer at Leo Burnett, Rome
June 1, 2016 - October 8, 2025
Supported the art direction and design execution across campaigns and digital materials. Developed visual concepts and design assets following brand guidelines and creative briefs. Collaborated with the art director, copywriters and project managers to deliver cohesive campaign execution.

Education

Bachelor Degree in Visual Communication and Graphic Design at IED - Istituto Europeo di Design, Rome
October 1, 2012 - December 1, 2015
Corporate type design course at RUFA - Rome University of Fine Arts, Rome
September 1, 2017 - December 1, 2017
Corporate type design course at RUFA - Rome University of Fine Arts, Rome
September 1, 2017 - December 1, 2017
Bachelor Degree Visual Communication and Graphic Design at IED - Istituto Europeo di Design, Rome
October 1, 2012 - December 1, 2015
Corporate type design course at RUFA - Rome University of Fine Arts
September 1, 2017 - December 1, 2017
Bachelor Degree Visual Communication and Graphic Design at IED - Istituto Europeo di Design, Rome
October 1, 2012 - December 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services, Government, Retail, Software & Internet, Travel & Hospitality, Other

Skills

Experience Level