Available to hire
I’m Varun, a marketing professional based in Kitchener, Canada, specializing in data-driven digital campaigns, cross-functional team leadership, and multi-channel growth strategies. I thrive on turning insights into impactful content, optimized SEO, and measurable results across PPC, social, and inbound channels.
With a background in web development and analytics, I bridge marketing and technology to drive experimentation, optimize performance, and deliver sustainable growth for brands and organizations.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Assistant Mechanic at Bender Motors
August 1, 2024 - PresentAssisted head mechanic with the engine, hydraulics, suspension, and electrical work.
Digital Marketing Manager at Sportskeeda
September 1, 2023 - October 8, 2025Directed a diverse team of writers, designers, analysts, and developers; achieved a 25% improvement in project delivery timelines. Conceptualized and executed 32 content campaigns for global sports teams, increasing audience engagement by 30%. Built relationships with international athletes and clients, enhancing brand value and unlocking a new revenue stream, with 95% project satisfaction. Oversaw 800+ high-priority content pieces and campaigns, maintaining 100% editorial standards and zero missed sporting events. Streamlined recruitment for 76 team members and established training programs boosting efficiency by 30%.
Consultant, Marketing Strategist at BeFoundation
March 1, 2022 - October 8, 2025Developed and implemented targeted marketing strategies to enhance brand presence and achieve immediate engagement goals. Conducted market and competitor analysis, providing actionable insights to inform short-term strategies. Designed and launched a focused multi-channel marketing campaign, optimizing performance across digital and social platforms. Delivered strategic recommendations and tools for sustained growth, ensuring alignment with client objectives.
Consultant, Marketing Strategist at Suntec India
March 1, 2022 - October 8, 2025Developed and executed data-driven marketing strategies for SaaS, PaaS, and AI-integrated products, optimizing market penetration and product positioning. Led technical content creation (white papers, case studies, blogs) to establish thought leadership and drive product adoption. Managed integrated marketing campaigns, leveraging SEO, SEM, and programmatic advertising to generate qualified leads. Created and optimized websites based on market research and competitive analysis, identified trends and opportunities to lead strategy. Collaborated with cross-functional teams to align marketing initiatives with the technical roadmap, enhancing product launches and client engagement. Increased product adoption by 18% and conversion rates by 21%.
Digital Marketing Executive at Bhopal Girls’ School
December 1, 2021 - October 8, 2025Led digital marketing initiatives to enhance the school's online visibility and engagement. Developed and executed content strategies across social media platforms, increasing audience engagement by 40%. Designed and implemented SEO strategies, improving the website's search ranking by two tiers within six months. Organized online campaigns to promote admissions, resulting in a 25% increase in inquiries.
Consultant, Communications at Urja Packaging Pvt. Ltd.
August 1, 2020 - October 8, 2025Managed communication strategies to improve brand messaging. Developed and distributed marketing collateral, leading to a 20% increase in client acquisition. Spearheaded internal communication initiatives, enhancing team productivity by 13%. Coordinated with cross-functional teams to design campaigns that improved customer retention rates by 28%.
Junior Web Developer at Mind's Eye Pvt. Ltd.
April 1, 2018 - October 8, 2025Developed and maintained web applications for clients. Collaborated with developers to implement responsive UI using HTML, CSS, and JavaScript. Conducted software testing and debugging, reducing application downtime by 30%. Assisted database management and optimization, improving application performance by 20%.
Assistant Mechanic at Bender Motors
August 1, 2024 - PresentAssisted head mechanic with the engine, hydraulics, suspension, and electric work.
Digital Marketing Manager at Sportskeeda
September 1, 2023 - October 8, 2025Directed a diverse team of writers, designers, analysts, and developers, achieving a 25% improvement in project delivery timelines. Conceptualized and executed 32 content campaigns for global sports teams, resulting in a 30% increase in audience engagement. Cultivated relationships with several international athletes and clients, directly responsible for enhancing brand value and introducing a new revenue stream, 95% project satisfaction rate. Oversaw the creation of 800+ high-priority content pieces and campaigns, maintaining 100% adherence to editorial standards, 0% missed sporting events. Streamlined recruitment processes for 76 team members and implemented training programs that improved team efficiency by 30%.
Consultant, Marketing Strategist at BeFoundation
March 1, 2022 - October 8, 2025Developed and implemented targeted marketing strategies to enhance brand presence and achieve immediate engagement goals. Conducted comprehensive market and competitor analysis, providing actionable insights to inform short-term strategies. Designed and launched a focused multi-channel marketing campaign, optimizing performance across digital and social platforms. Delivered strategic recommendations and tools for sustained growth, ensuring alignment with client objectives.
Consultant, Marketing Strategist at Suntec India
March 1, 2022 - October 8, 2025Developed and executed data-driven marketing strategies for SaaS, PaaS, and AI-integrated products, optimizing market penetration and product positioning. Led technical content creation (white papers, case studies, blogs) to establish thought leadership and drive product adoption. Managed integrated marketing campaigns, leveraging SEO, SEM, and programmatic advertising to generate qualified leads. Created and optimized websites based on market research and competitive analysis, identified trends and opportunities to lead strategy. Collaborated with cross-functional teams to align marketing initiatives with the technical roadmap, enhancing product launches and client engagement. Increased product adoption by 18% through targeted campaigns. Conversion rates improved by 21%.
Digital Marketing Executive at Bhopal Girls’ School
December 1, 2021 - October 8, 2025Led digital marketing initiatives to enhance the school's online visibility and engagement. Developed and executed content strategies across social media platforms, increasing audience engagement by 40%. Designed and implemented SEO strategies, improving the website's search ranking by two tiers within six months. Organized online campaigns to promote admissions, resulting in a 25% increase in inquiries.
Consultant, Communications at Urja Packaging Pvt. Ltc
August 1, 2020 - October 8, 2025Managed communication strategies to improve brand messaging. Developed and distributed marketing collateral, leading to a 20% increase in client acquisition. Spearheaded internal communication initiatives, enhancing team productivity by 13%. Coordinated with cross-functional teams to design campaigns that improved customer retention rates by 28%.
Junior Web Developer at Mind ’s Eye Pvt. Ltc
April 1, 2018 - October 8, 2025Developed and maintained web applications for clients. Collaborated with developers to implement responsive UI using HTML, CSS, and JavaScript. Conducted software testing and debugging, reducing application downtime by 30%. Assisted database management and optimization, improving application performance by 20%.
Education
Web Development Diploma at Conestoga College
September 1, 2023 - December 1, 2024Bachelor of Technology in Computer Science at Sharda University
March 1, 2011 - April 1, 2015Web Development Diploma at Conestoga College
September 1, 2023 - December 1, 2024Bachelor of Technology in Computer Science at Sharda University
March 1, 2011 - April 1, 2015Qualifications
Industry Experience
Software & Internet, Media & Entertainment, Education, Manufacturing, Professional Services, Retail
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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