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I'm a social-first marketer with experience in entertainment and digital campaigns, specializing in creating and optimizing content for Instagram, TikTok and YouTube. I bring a strong instinct for trends, audience behavior and platform-native storytelling, with hands-on experience developing scripts, content directions and campaign ideas that drive engagement. I thrive on turning data and insights into creative, performance-driven strategies that resonate with audiences and deliver measurable results.…I'm a social-first marketer with experience in entertainment and digital campaigns, specializing in creating and optimizing content for Instagram, TikTok and YouTube. I bring a strong instinct for trends, audience behavior and platform-native storytelling, with hands-on experience developing scripts, content directions and campaign ideas that drive engagement. I thrive on turning data and insights into creative, performance-driven strategies that resonate with audiences and deliver measurable results.

Ashka Sonawane

Content Creator, Social Media Manager, Brand Designer, +4

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I'm a social-first marketer with experience in entertainment and digital campaigns, specializing in creating and optimizing content for Instagram, TikTok and YouTube. I bring a strong instinct for trends, audience behavior and platform-native storytelling, with hands-on experience developing scripts, content directions and campaign ideas that drive engagement. I thrive on turning data and insights into creative, performance-driven strategies that resonate with audiences and deliver measurable results.…I'm a social-first marketer with experience in entertainment and digital campaigns, specializing in creating and optimizing content for Instagram, TikTok and YouTube. I bring a strong instinct for trends, audience behavior and platform-native storytelling, with hands-on experience developing scripts, content directions and campaign ideas that drive engagement. I thrive on turning data and insights into creative, performance-driven strategies that resonate with audiences and deliver measurable results.

Available to hire

I’m a social-first marketer with experience in entertainment and digital campaigns, specializing in creating and optimizing content for Instagram, TikTok and YouTube. I bring a strong instinct for trends, audience behavior and platform-native storytelling, with hands-on experience developing scripts, content directions and campaign ideas that drive engagement.

I thrive on turning data and insights into creative, performance-driven strategies that resonate with audiences and deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Senior Executive - Client Servicing at The Small Big Idea

March 31, 2024 - October 9, 2025

Mumbai-based digital marketing agency focusing on creative campaigns for media and lifestyle brands. Managed client relationships and campaigns; Onboarded influencers and nurtured partnerships; Increased follower engagement for campaigns including Via.com, 18 Studios, and Paramount Pictures India by up to 25%. Built strong client relationships, optimized communication, and led multi-campaign projects from planning through launch, delivering all on time and within budget. Proactively resolved issues, contributing to a 15% rise in positive client feedback.

Jr. Influencer Marketing & Talent Manager at Spotlight

March 31, 2024 - October 9, 2025

Mumbai-based influencer marketing and talent management agency specializing in crafting impactful brand campaigns through strategic partnerships with media agencies. Onboarded new influencers and strengthened partnerships with media agencies, boosting campaign reach and engagement. Managed influencer relationships and end-to-end partnership development, driving growth for client campaigns.

Jr. Associate - Social Media at Every Media Technologies

September 1, 2023 - October 9, 2025

Mumbai-based digital marketing agency delivering social media campaigns. Managed social media accounts for clients such as NGE and GBA Media, overseeing 10+ campaigns from ideation to rollout, increasing follower engagement. Led influencer onboarding and collaborated with a small team to ensure on-time delivery.

Social Media Executive at Every Media Technologies

September 1, 2022 - September 1, 2024

Managed end-to-end social media operations including strategy, content planning, posting and reporting. Built monthly content calendars and executed campaigns across Instagram, Facebook, YouTube and X. Achieved a 30% increase in engagement over one year through organic growth

Marketing Executive at The Small Big Idea

July 1, 2024 - July 1, 2025