Hi, I’m Sarah Kendall. I’m a marketing professional with a knack for turning data into compelling content and scalable campaigns. I’ve led content and social media initiatives for CARFAX, ROSE, Landis Architects Builders, Chegg, and the UF AMA chapter, focusing on growth, engagement, and brand consistency. I love collaborating with cross-functional teams to tell authentic brand stories, optimize marketing tech stacks (CRM, email, social), and create engaging visuals and copy. I’m excited to help organizations expand their reach and drive measurable results through thoughtful strategy and hands-on execution.…

Sarah Kendall

Hi, I’m Sarah Kendall. I’m a marketing professional with a knack for turning data into compelling content and scalable campaigns. I’ve led content and social media initiatives for CARFAX, ROSE, Landis Architects Builders, Chegg, and the UF AMA chapter, focusing on growth, engagement, and brand consistency. I love collaborating with cross-functional teams to tell authentic brand stories, optimize marketing tech stacks (CRM, email, social), and create engaging visuals and copy. I’m excited to help organizations expand their reach and drive measurable results through thoughtful strategy and hands-on execution.…

Available to hire

Hi, I’m Sarah Kendall. I’m a marketing professional with a knack for turning data into compelling content and scalable campaigns. I’ve led content and social media initiatives for CARFAX, ROSE, Landis Architects Builders, Chegg, and the UF AMA chapter, focusing on growth, engagement, and brand consistency.

I love collaborating with cross-functional teams to tell authentic brand stories, optimize marketing tech stacks (CRM, email, social), and create engaging visuals and copy. I’m excited to help organizations expand their reach and drive measurable results through thoughtful strategy and hands-on execution.

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Skills

Experience Level

Language

English
Fluent

Work Experience

Marketing Manager at CARFAX
February 1, 2024 - Present
Developed and executed the content strategy for the CARFAX for Police LinkedIn page through strategic monthly content planning, performance analysis, and creating compelling graphics and copy. Oversaw logistics and planning for department events, including advisory board meetings and national conferences, ensuring seamless execution and aligning promotional materials with overarching brand strategies. Led marketing strategies for two products, driving engagement through Marketo email campaigns, delivering impactful monthly trainings, and conducting focus group research to inform marketing messaging.
Sales & Marketing Coordinator at ROSE
August 1, 2023 - October 9, 2025
Executed content marketing efforts through thought leadership articles, monthly Mailchimp newsletters, and social media. Managed ROSE's social media marketing, developing platform-specific strategies, monthly content planning, analyzing performance data, and coordinating with the creative department for graphic requests. Conducted market research, competitor analysis, press outlets/reports, and industry benchmarks to inform marketing.
Content Marketing Specialist at Landis Architects Builders
August 1, 2022 - October 9, 2025
Managed the company’s website and social media accounts by creating and publishing content, overseeing updates and communications, collecting and analyzing data, and developing a marketing strategy for each platform. Applied storytelling and graphic design to re-brand print and digital assets and establish the brand online using Adobe Photoshop, Illustrator, InDesign, and After Effects. Collaborated across departments to organize company events, implemented updated processes, created sales tools, performed CRM through Zoho, improved project photo/video quality, and supported HR functions.
TikTok Brand Ambassador; Sales Associate; Sales Intern at Chegg
May 1, 2021 - October 9, 2025
Created a data-driven Excel database to help recruiters contact college student organizations. Led content development for Chegg's TikTok account, analyzing community trends and competitor content. Led a sales outreach campaign to generate over 2,000 contacts, building brand credibility and recruitment resource awareness; activities included targeted email messaging, polls, infographics, a webinar, partnerships, and using Interviewer and SalesForce.
President; Vice President of Communications; Public Relations Director at American Marketing Association - University of Florida Chapter
May 1, 2021 - October 9, 2025
Led an executive board of 15 members, guiding virtual operations and events. Managed communications via Facebook, Mailchimp, the Wix AMA website, and GroupMe to inform members and UF students of events and updates, increasing attendance. Achieved a 70% increase in Instagram followers and engagement by implementing a new media strategy using Canva and Photoshop to develop content and merchandise.

Education

Master of International Business at University of Florida, Warrington College of Business
January 11, 2030 - May 1, 2021
Bachelor of Science in Business Administration, Marketing at University of Florida, Warrington College of Business
January 11, 2030 - December 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services

Skills

Experience Level