I’m Preethi Muppala, a UI/UX designer based in Kitchener, Ontario. I’ve worked as a freelance designer auditing UX issues, revamping site layouts, and delivering user-focused redesigns, including work selected for inclusion by the Accelerator Centre. I’m passionate about user-centered design, research, and crafting intuitive experiences that boost downloads, satisfaction, and engagement. In addition to design, I contribute as a writer and ambassador in tech communities, such as Google Women Techmakers.

Preethi Muppala

I’m Preethi Muppala, a UI/UX designer based in Kitchener, Ontario. I’ve worked as a freelance designer auditing UX issues, revamping site layouts, and delivering user-focused redesigns, including work selected for inclusion by the Accelerator Centre. I’m passionate about user-centered design, research, and crafting intuitive experiences that boost downloads, satisfaction, and engagement. In addition to design, I contribute as a writer and ambassador in tech communities, such as Google Women Techmakers.

Available to hire

I’m Preethi Muppala, a UI/UX designer based in Kitchener, Ontario. I’ve worked as a freelance designer auditing UX issues, revamping site layouts, and delivering user-focused redesigns, including work selected for inclusion by the Accelerator Centre.

I’m passionate about user-centered design, research, and crafting intuitive experiences that boost downloads, satisfaction, and engagement. In addition to design, I contribute as a writer and ambassador in tech communities, such as Google Women Techmakers.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert

Language

English
Fluent

Work Experience

UI/UX Designer at Freelance
September 1, 2024 - Present
Audited design and delivered wireframes, fixing 10+ usability issues and cutting visual inconsistencies by 30%. Collaborated with the client to revamp the site layout, improve navigation, and enhance user experience by 40%. Delivered a redesigned website that was selected for inclusion by the Accelerator Centre.
UI/UX Designer at Freelance
September 1, 2024 - Present
Audited design and delivered wireframes, fixed usability issues, and reduced visual inconsistencies; renovated site layout, improved navigation, and enhanced user experience. Redesigned website selected for inclusion by the Accelerator Centre.
Women Techmakers Ambassador at Google
August 1, 2024 - Present
Selected as one of 2000 Google Women Techmakers Ambassadors around the world. Guided and supported design enthusiasts through interactive online Zoom calls, increasing participants' confidence and skill levels.
UI/UX Designer at Picktime
September 1, 2023 - October 10, 2025
Sole designer in the company who designed the Android and iOS apps which are live on the Play Store and App Store. Implemented new features based on user feedback and research, leading to a 30% increase in app downloads on the Play Store and App Store. Collaborated with cross-functional teams to conduct usability testing and iterated on design improvements, resulting in a 25% increase in user satisfaction. Developed and designed new products for the company with fewer instructions on what the product should look like.
UI/UX Designer at Picktime
September 1, 2023 - October 10, 2025
Sole designer for Android and iOS apps; implemented new features based on user feedback and research, contributing to a 30% increase in app downloads; collaborated on usability testing and iterated on designs to boost user satisfaction by 25%.
UI/UX Designer & Content Writer at WhatWorks
May 1, 2022 - October 10, 2025
Designed UIs for the company's app and website. Wrote copy for marketing materials. Designed and developed responsive sites by conducting user research and adhering to UX guidelines and frameworks. Created wireframes and prototypes and enhanced the UI during my time there.
UI/UX Designer & Content Writer at WhatWorks
May 1, 2022 - October 10, 2025
Designed UI for the company's app and website, and wrote marketing copy; conducted user research and designed wireframes and prototypes to enhance UI following UX guidelines.
Community Ambassador at The Landing
April 1, 2022 - October 10, 2025
As the community ambassador for The Landing, I curated mood boards, helped retain new users and did marketing.
Community Ambassador at The Landing
April 1, 2022 - October 10, 2025
Curated mood boards, helped retain new users, and contributed to marketing efforts as the community ambassador.

Education

Strategic Marketing Communications at Conestoga College
January 11, 2030 - August 1, 2025
Bachelor of Technology in Computer Science and Engineering at Lovely Professional University
January 11, 2030 - April 1, 2023
Diploma in Strategic Marketing Communications at Conestoga College
January 11, 2030 - August 1, 2025
Bachelor of Technology in Computer Science and Engineering at Lovely Professional University
January 11, 2030 - April 1, 2023

Qualifications

Systems Thinking for Product Designers
March 1, 2024 - October 10, 2025
UX Foundations: Usability Testing
March 1, 2024 - October 10, 2025
Enterprise Design Thinking Practitioner
January 1, 2023 - October 10, 2025
Digital Skills: User Experience
July 1, 2022 - October 10, 2025
Systems Thinking for Product Designers
March 1, 2024 - October 10, 2025
UX Foundations: Usability Testing
March 1, 2024 - October 10, 2025
Enterprise Design Thinking Practitioner
January 1, 2023 - October 10, 2025
Digital Skills: User Experience
July 1, 2022 - October 10, 2025

Industry Experience

Software & Internet, Professional Services, Media & Entertainment