I am Praveenkumar Kanakaraj, a certified Digital Marketing Specialist with over 4 years of experience helping brands grow their online presence. I specialize in SEO, SMO, Paid Media, Google Ads, DV360, and strategic media planning to deliver measurable business results. I’ve led campaigns across industries, optimized Google Ads and DV360, managed Google My Business, and analyzed performance using GA4/Google Analytics. I’m proficient with WordPress, HTML/CSS, and a suite of SEO tools (Ahrefs, SEMrush, Moz), and I’m passionate about data-driven strategies that boost rankings, traffic, and conversions.

Praveenkumar Kanakaraj

I am Praveenkumar Kanakaraj, a certified Digital Marketing Specialist with over 4 years of experience helping brands grow their online presence. I specialize in SEO, SMO, Paid Media, Google Ads, DV360, and strategic media planning to deliver measurable business results. I’ve led campaigns across industries, optimized Google Ads and DV360, managed Google My Business, and analyzed performance using GA4/Google Analytics. I’m proficient with WordPress, HTML/CSS, and a suite of SEO tools (Ahrefs, SEMrush, Moz), and I’m passionate about data-driven strategies that boost rankings, traffic, and conversions.

Available to hire

I am Praveenkumar Kanakaraj, a certified Digital Marketing Specialist with over 4 years of experience helping brands grow their online presence. I specialize in SEO, SMO, Paid Media, Google Ads, DV360, and strategic media planning to deliver measurable business results.

I’ve led campaigns across industries, optimized Google Ads and DV360, managed Google My Business, and analyzed performance using GA4/Google Analytics. I’m proficient with WordPress, HTML/CSS, and a suite of SEO tools (Ahrefs, SEMrush, Moz), and I’m passionate about data-driven strategies that boost rankings, traffic, and conversions.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Tamil
Advanced
Telugu
Advanced
English
Fluent
Hindi
Advanced

Work Experience

Digital Marketing Specialist at ZettaMine Labs Pvt Ltd
July 1, 2024 - Present
Managing SEO, social media, and ad campaigns to improve online presence. Develop and execute comprehensive online ad campaigns across diverse industries to meet client objectives. Identify and resolve platform and ad-serving issues to maintain seamless campaign delivery. Drive campaign success for conversion and non-conversion goals by focusing on scalability and performance optimization. Improve ad group performance by employing advanced bid and budget strategies. Analyze audience performance and refine targeting to ensure optimal alignment with campaign goals.
SEO & Performance Marketing at Treatment Range Hospital
June 1, 2024 - October 10, 2025
Focused on SEO, SMO, and digital ads for clients like Treatment Range Hospital & Circumcure. Analyze campaign and website performance to identify opportunities for growth. Strategize the SEO (On Page, Off Page) & SEM roadmap as per the inputs received. Perform keyword analysis and create, run and manage SEO & SEM related tasks independently. Publish content to social media channels, track social media campaigns.
Junior SEO Consultant at Lineologyglobal.com, Deobrandlab.com
October 1, 2023 - October 10, 2025
Optimized Meta tags, alt tags, and implemented technical SEO improvements. Conducted keyword research, website audits, and competitor analysis using tools like Ahrefs and SEMrush. Managed Google My Business profiles, Google Ads, Google Analytics, Google Search Console and social media content. Plan and execute SEO / SEM / SMM campaigns. Promoted marketing events on social media such as Facebook, Twitter, and LinkedIn. Blog posting on different blogging platforms like Blogger & WordPress CMS.

Education

B.Tech in Information Technology at Hindusthan College of Engineering & Technology, Coimbatore, Tamil Nadu, India
January 11, 2030 - October 10, 2025

Qualifications

Fundamentals of Digital Marketing (Google)
January 11, 2030 - October 10, 2025

Industry Experience

Software & Internet, Education, Healthcare, Professional Services, Media & Entertainment