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I'm a forward-thinking and results-driven Social Media Manager with a strong history of boosting brand visibility and cultivating engaged online communities. I'm skilled in strategic planning, content development, and performance analytics to optimize digital presence across multiple platforms. I'm passionate about crafting compelling narratives that resonate with target audiences and drive measurable growth. I'm eager to contribute creativity and insight within a collaborative team environment to elevate brand identity and social impact.…I'm a forward-thinking and results-driven Social Media Manager with a strong history of boosting brand visibility and cultivating engaged online communities. I'm skilled in strategic planning, content development, and performance analytics to optimize digital presence across multiple platforms. I'm passionate about crafting compelling narratives that resonate with target audiences and drive measurable growth. I'm eager to contribute creativity and insight within a collaborative team environment to elevate brand identity and social impact.

Nyoki G. Jones

Social Media Manager, Content Creator, Brand Designer, +5

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I'm a forward-thinking and results-driven Social Media Manager with a strong history of boosting brand visibility and cultivating engaged online communities. I'm skilled in strategic planning, content development, and performance analytics to optimize digital presence across multiple platforms. I'm passionate about crafting compelling narratives that resonate with target audiences and drive measurable growth. I'm eager to contribute creativity and insight within a collaborative team environment to elevate brand identity and social impact.…I'm a forward-thinking and results-driven Social Media Manager with a strong history of boosting brand visibility and cultivating engaged online communities. I'm skilled in strategic planning, content development, and performance analytics to optimize digital presence across multiple platforms. I'm passionate about crafting compelling narratives that resonate with target audiences and drive measurable growth. I'm eager to contribute creativity and insight within a collaborative team environment to elevate brand identity and social impact.

Available to hire

I’m a forward-thinking and results-driven Social Media Manager with a strong history of boosting brand visibility and cultivating engaged online communities.

I’m skilled in strategic planning, content development, and performance analytics to optimize digital presence across multiple platforms. I’m passionate about crafting compelling narratives that resonate with target audiences and drive measurable growth. I’m eager to contribute creativity and insight within a collaborative team environment to elevate brand identity and social impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Human Resources Specialist (Information Systems) at Department of the Navy, OCHR

September 1, 2023 - Present

Implemented BI systems that identified key growth opportunities, improving operational efficiency by 20%. Delivered actionable insights through data storytelling tailored to executive and departmental needs. Strengthened cross-functional partnerships, increasing stakeholder engagement with analytics by 35%. Created interactive dashboards (Power BI/Tableau) that supported data-driven decisions. Collaborated with executives to define BI strategies, resulting in faster reporting and improved forecasting accuracy.

Social Media Strategist at All Nations Church

May 1, 2020 - Present

Increased Instagram engagement rate by 45% over 3 months through consistent posting and optimized captions. Monitored and responded to 100+ DMs and comments weekly to maintain strong community engagement. Reduced content creation time by 30% by implementing Canva templates and automated scheduling tools. Managed 4 social platforms (Instagram, Facebook, TikTok, YouTube Shorts), maintaining a consistent brand voice. Increased story views by 50% through engaging visual design and daily posting. Developed a hashtag strategy that led to a 70% boost in organic post discovery. Integrated trends, cultural moments, and social listening insights into creative development for increased relevance and shareability.

Founder at The NYOKI Foundation

June 1, 2024 - Present

Founded a nonprofit focused on empowering immigrants through educational resources and mentorship. Built and executed the foundation’s full social media strategy from the ground up across all social media platforms. Grew online presence organically through engaging, mission-driven content reels, graphics, testimonials, etc. Led digital campaigns for donation drives, community events, and empowerment initiatives. Collaborated with local creatives, volunteers, and partners to amplify impact and reach. Monitored performance analytics to optimize content and audience reach. Built an online community by sharing authentic immigrant stories and user-generated content. Used social media to share powerful immigrant stories, raise awareness, and build community trust.

Human Resources Specialist (Information Systems) at Department of the Navy, OCHR

September 1, 2023 - Present

Social Media Strategist at ALL NATIONS CHURCH

May 1, 2020 - Present

Led social media strategy across four platforms (Instagram, Facebook, TikTok, YouTube Shorts) to boost engagement and reach. Increased Instagram engagement rate by 45% over 3 months. Built Canva templates and automated scheduling to reduce content creation time by 30%. Managed 4 platforms with a consistent brand voice, growing story views by 50% and boosting organic post discovery by a significant margin.

Founder at The NYOKI Foundation

June 1, 2024 - Present

Founded a nonprofit focused on empowering immigrants through educational resources and mentorship. Built and executed full social media strategy across all platforms, grew online presence organically with mission-driven content, led digital campaigns for donations and events, and collaborated with local creatives and partners to amplify impact and reach. Monitored performance analytics to optimize content and audience engagement.

Human Resources Specialist (Information Systems) at Department of the Navy, OCHR

September 1, 2023 - Present

Implemented BI systems identifying key growth opportunities, improving operational efficiency by 20%. Delivered actionable insights through data storytelling tailored to executive and departmental needs. Strengthened cross-functional partnerships, increasing stakeholder engagement with analytics by 35%. Created interactive dashboards (Power BI/Tableau) to support data-driven decisions. Collaborated with executives to define BI strategies, resulting in faster reporting and improved forecasting accuracy.